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The smooth sailing guide to social media approval workflows

BirdEye

Juggling multiple social media profiles across various locations is no small feat — it’s a make-or-break task for your brand’s online presence. Social media approval workflows are like your brand’s lifejacket — they help you stay afloat even when navigating choppy waters. Watch the Free Demo Now.

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Your digital eyes & ears: Master social media monitoring

BirdEye

This practice, done by social media monitoring tools, enables brands to keep a pulse on their online reputation and insights into consumer behavior and emerging trends. Following this, when Birdeye conducted a survey, we found an interesting fact: 81% of businesses manage social media at the corporate level.

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Social media analytics: Definition, types, and importance

BirdEye

When it comes to social media, analytics is everything. Without understanding the numbers behind your social media efforts, you’ll have no way to determine whether or not your campaigns are successful. Thankfully, social media analytics is becoming easier and more accessible.

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Content Moderation for Social Media Marketing: A Business Essential

Magellan Solutions

With so much content shared online, filtering out inappropriate, harmful, or illegal material is essential, making content moderation in social media marketing challenging. About 60% of social media users want more control over the posts they see on their feeds. What is Social Media Content Moderation?

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The High Cost of Poor Social Media Monitoring and Moderation for Brands

Helpware

It might seem like a sound strategy: let social media do its thing to promote your business and assume that your hard-won reputation will remain intact. In today's cultural climate, social media can be a brand's best friend and, in equal measure, its biggest enemy.

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How To Get Your Public Service Agency To Take Social Media Seriously

Russel Lolacher

Social public service isn’t effective off the side of your desk. Whether you’re trying to start a successful social media presence for your public service organization or grow an existing one to better serve the public and your organization, there are a few key ingredients you’ll need to be impactful.

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Why Your Public Service Social Media Is Broken and How To Fix It

Russel Lolacher

Whether you’re trying to start a successful social media presence for your public service organization or grow an existing one to better serve the public and your organization, there are a few key ingredients you’ll need to be impactful. Serious Social Media. Success Barriers. And sell it again. .