Does It Matter How You Refer to Your Customers?
ShepHyken
SEPTEMBER 2, 2020
The last article resulted from an Ace Hardware store referring to their customers as neighbors. The post Does It Matter How You Refer to Your Customers? Some people say that the term “client” implies a long-term relationship. Then there is the term “guest.” I get that you may be a guest of a hotel or a restaurant.
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