Consumers Ditch Businesses Following Poor Customer Service
MAY 22, 2018
Brands are failing to create the positive, emotive experiences that drive customer loyalty. New research from NewVoiceMedia reveals that 42 percent of UK consumers left a business last year due to poor customer service. Seven percent had such low expectations of the customer experience that they didn’t even bother contacting support about their service issue before switching companies. Social media was touted as equally effective in settling.