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Guest blog: On-Demand Economy – How to Pivot Customer Service Practices to Give Consumers What They Want

Comm100

The modern global consumer is impatient, specific about their needs, and more than willing to jump ship to go to another brand if you fail to impress them immediately. If you want your brand to thrive in the modern market , you’ll need to know how to pivot your customer service practices to give your target consumers what they want ASAP.

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Behind the Scenes of Government Social Media Customer Care

Russel Lolacher

In BC, I’m the public service director responsible for the government social media customer care for our ministry, but my dad still doesn’t understand what I do. I’m the Director of Web and Social Media Services for the Ministry of Transportation and Infrastructure in the BC Public Service. Thanks, Dad.

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Key Differences Social Media Listening Reveals About UK and US Consumers

NetBase

Outside of the obvious population differences , with the UK’s 63 million people accounting for a significantly smaller share of online voice than the 309 million people in the US, there are areas of difference to note when marketing to each country – some more significant than others. And social media listening reveals what some of those are.

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The Art of Selling CX

Horizon CX

let’s explore a couple of real-world examples that illustrate the crucial link between CX and strategic goals: Amazon: Customer-Centric Innovation for Market Leadership Alignment with Strategic Goals: Amazon’s relentless focus on customer experience is tightly aligned with its strategic goals.

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Organisations Should Build on Pandemic Messaging to Retain Customer Trust

CSM Magazine

Organisations should build on pandemic CSR social media messaging to retain customer trust in times of crisis. The sample included 20 from the technology sector, 18 from medical and health, 15 from financial services, 13 from transportation and services, 11 from retailing and the remainder from a variety of other sectors.

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6 Experience Marketing strategies for healthcare practices

BirdEye

Technological advances have enabled quick and seamless experiences for consumers across different industries. Ride-hailing apps allow users to find reliable transport with just the click of a button. Consumers are accustomed to getting seamless experiences in most aspects of their lives.

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How to measure and track product/market fit

delighted

Simply put, product/market fit is the ability of a product to satisfy the needs of a good market. For example, Uber and Lyft can fit the needs of people who want an easily accessible method of transportation on demand. An example of missed product/market fit. How to establish a good product/market fit.