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Maximizing Digital Marketing ROI With Superior Customer Service

CSM Magazine

But when it comes to maximizing ROI, it should be at the top of your list. Digital marketing Return on Investment (ROI) is the measure of the effectiveness of marketing campaigns and strategies in generating profit. Moreover, ROI is a metric used to calculate the financial gain or loss from an investment.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Another is that it disrupts the speculation regarding the preferences of younger consumers. Almost every consumer today has an appetite for sustainability and sustainable brands.

Loyalty 52
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Loyalty Magazine Awards 2018: Tales of the (Mostly) Expected?

Currency Alliance

That’s been my feeling as I mull over this year’s Loyalty Magazine Awards, where Currency Alliance was proud to be Prime Sponsor. In the attention economy, the mind of the modern consumer is hardwired for instant gratification – often at zero effort. However much you think you know about a topic, some things will still surprise you.

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Increase The ROI On Your Marketing Campaign With These Six Tips

CSM Magazine

In terms of digital marketing, ROI relates to the cash spent on a marketing campaign against its results. That said, measuring and improving digital marketing ROI is an entirely different ball game. But, not to worry, as today we will explore a few tips that will boost your digital marketing ROI. Establish your ROI goals.

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Top 13 marketing channels for your business

BirdEye

And one of the first distinctions you’ll look for when choosing your channel is its ability to reach businesses versus consumers. Channels that help you reach businesses are called B2B (Business to Business) marketing channels, and those that help you reach direct consumers are called B2C (Business to Consumer).

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25 Local advertising ideas for local businesses

BirdEye

These ad campaigns are necessary to build brand awareness, generate leads, drive traffic to your physical location, and increase sales. However, once you work through the growing pains, you can see a solid return on your investment (ROI). It’s one method that can provide a good ROI without having to drain your budget.

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Power of Customer Insights: Strategies to Increase Your Return on Investment

CSM Magazine

And in this article, we’ll explore some strategies for using customer insights to drive meaningful growth—focusing on how companies like yours can use these powerful tools to increase their ROI significantly! It’s also something that a consumer insight company can help your business with. What are Customer Insights?