ShepHyken

DECEMBER 26, 2022

Beyond Discounts: The New Rules for Today’s Top Loyalty Programs by Charlie Casey. Retail TouchPoints) Even in a time of increasing economic pressures, today’s consumers need brands to give them more than just discounts. My Comment: If you think that customer loyalty programs are about discounts and points, think again.

Loyalty Programs 64

Loyalty Programs Customer Service Self Service Retail 64

Beyond Philosophy

JUNE 11, 2015

…just how jaded and seeking for social interaction have customers become, in their relationships with vendors and their loyalty and engagement programs, that experiences need to always be fun and inclusive? Overcome short attention spans by enabling consumers to quickly move from stage to stage in games.

Gamification 60

Gamification Loyalty Programs Loyalty Consumers 60

Ecrion

SEPTEMBER 3, 2020

You can use text campaigns to send visual elements, respond to customer inquiries, send reminders, updates, and information about loyalty programs. Video has proven to be one of the most effective forms of engagement with online customers. SMS or text messaging is an easy and low-cost way to engage with customers.

Customer Engagement 98

Customer Engagement Engagement Social Media Touchpoint 98

ECXO

MARCH 24, 2024

This data provides insights into customers’ interests and helps in personalizing their online experience. 8. Loyalty Program Data: Data related to customers’ participation in loyalty programs, points earned, and redeemed.

Customer Experience 52

Customer Experience Social Media Analysis Loyalty 52

Lumoa

JUNE 26, 2023

Leverage personalized marketing Personalized marketing is generating big numbers, with 76% of consumers preferring brands that personalize. Building an omnichannel experience helps you access customer data from all your touchpoints. Each stage can be separately rated by consumers, giving a more holistic view of customer satisfaction.

Omni-Channel 208

Omni-Channel Customer Experience Net Promoter Score Effort Score 208

Pointillist

JUNE 15, 2018

Build Effective Loyalty Programs. Customer loyalty programs are proven to have a powerful impact on customer retention. As per recent research by the International Institute for Analytics (illustration below), customer retention is the top priority and objective of most customer loyalty programs.

Customer Retention 110

Customer Retention Analytics Loyalty Programs Customer Journeys 110

Storyminers

AUGUST 21, 2018

About 73 percent of traditionalists and 67 percent of baby boomers prefer to interact in a store, while the younger generation takes the opposite approach, with 66 percent of Generation X and 64 percent of millennials preferring to interact online. In-Store and Online Experience. Send Targeted Emails. Create an in-Store App.

Customer Experience 124

Customer Experience Social Media Infographics Advertising 124