QuestionPro Audience

FEBRUARY 23, 2018

According to a recent report from SharesPost , consumers are using ridesharing services more than ever before. The millennial generation has grown up with a more ambivalent relationship to cars than previous generations, in part due to having other transportation options, such as ridesharing. In fact, U.S

Transportation 239

Transportation Rewards Programs Study Consumers 239

Inbenta

JUNE 30, 2021

TravelClub is the leader reward program in Spain with over 6 million subscribers. Being a leader in the industry, Benefit works to provide the best customer service possible, no matter the channel the consumer uses. It has a well-thought tone-of-voice, that creates a sense of belonging with the consumer, i.e. “Sorry, gorgeous”.

Chatbots 105

Chatbots Examples Self Service Insurance 105

Service Untitled

MARCH 24, 2014

Even as fuel and transportation costs have increased, the price of Prime has remained the same for nine years. All loyalty programs seek to turn consumers into loyal customers. No doubt the free reward cards are an incentive to customers returning, but why not give the Amazon Prime idea a turn?

Loyalty 58

Loyalty Loyalty Programs Rewards Programs Transportation 58

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. Nonetheless, the legacy loyalty points bank kept them from innovating more quickly. Brands reward more touchpoints to grow emotional loyalty.

Loyalty 40

Loyalty Trends Loyalty Programs Hotels 40

Currency Alliance

FEBRUARY 26, 2019

Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers). An example of effective alignment of strategy with tactics include Australia’s Coles Supermarket chain and its flybuys reward program.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45