Remove omnichannel
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Stop the Condescending Second Guessing. Trust that Customers Know What They Want.

ERDM

Article by Ernan Roman Featured on RetailTouchPoints.com According to the IBM 2017 Customer Experience Index (CEI) Study , “Only 19% of brands offer more than a basic level of personalization of the online experience.” In our ERDM VoC research , consumers told us time and time again that marketers still don’t get it!

Fashion 58
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How are retailers working to improve customer experience?

Eptica

With so much spend now gravitating online, it’s particularly important for bricks and mortar retailers to match or even exceed online customer experience if they want to thrive. How can the physical store environment distinguish itself from an online experience? consumers spent $1.5

Retail 48
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5 breakthrough in-store experiences (and the employees behind them)

Qualtrics

The consumer experience is no longer just a matter of going shopping in a store or pulling out a device to make a purchase online. Oasis – merging online and in-store fashion retail. Widely praised for their “all-rounder” approach to omnichannel experience design, Oasis has reaped rewards in the form of a 6.5%

Travel 34