IntouchInsight

OCTOBER 30, 2023

At the beginning of October, we released the 23rd Annual Drive-Thru Study — the premier benchmark report for operators across North America. This report measures the performance of leading quick-serve restaurant brands across key areas such as order accuracy, timeliness, and food quality.

Study 284

Study Consumers Report Measurement 284

Beyond Philosophy

FEBRUARY 1, 2024

Listen to the podcast: Customer research is an essential part of managing their experiences to foster customer loyalty. However, many firms look at customer research as a one-and-done project. Seven years is a long time relative to customer markets. Consider the previous seven years and how they changed the world.

Consumers 78

Consumers Self Service Survey System 78

IntouchInsight

SEPTEMBER 8, 2021

In addition to crowning the winner of this year's Intouch Insight-CSP Magazine Customer Experience Award - spoiler alert, it was Lone Star Food Stores - Cameron shared insights from Intouch's bi-annual Changes in Consumer Habits reports as well as the evaluation of eleven convenience store chains considered for the award.

Consumers 156

Consumers Conference Leadership Report 156

Optimove

DECEMBER 21, 2023

Re-engage your churned customers with this guide Download Now Why it Matters: Marketing fatigue happens when consumers feel overwhelmed by generic and irrelevant messages. It can cause customer alienation, diminished loyalty, and reduced trust and lead to negative brand perception, wasted resources, and lower return on investment.

Consumers 111

Consumers Survey Brands Marketing 111

2020 Research

NOVEMBER 14, 2023

These changes require modification of customer behavior to succeed. Theories of behavior change are helpful to insights professionals dedicated to understanding motivation and how to change consumer behavior. Motivation-based research offers a holistic approach to understanding consumer behavior change.

Consumers 104

Consumers Social Media Advertising Strategy 104

BirdEye

SEPTEMBER 6, 2023

Online reviews unlock a wealth of knowledge for prospective customers. Birdeye’s latest data report explores the significance of online reviews in consumer decision-making processes and sheds light on how the reputation of a multi-location business impacts its selection in local markets. Does reputation affect consumer choices?

Consumers 116

Consumers Report Multi-Channel Data 116

Forrester's Customer Insights

FEBRUARY 21, 2024

Welcome to the second installment of Forrester’s Generative AI Consumer Outlook Quarterly Blog Series! With GPT-4 Turbo’s launch in late 2023, Google’s announcement of Gemini, and Microsoft Copilot’s Superbowl ad, consumers are now faced with plenty of options for consumer-facing gen AI tools. But as new […]

Consumers 55

Consumers Tools B2C Marketing 55

Help Scout

AUGUST 22, 2023

Learn how customers buy with these 10 consumer behavior studies to help enhance your persuasion, influence, and marketing efforts. Read the full article

Consumers 76

Consumers Study Customers Marketing 76

Optimove

OCTOBER 20, 2022

With inflation continuing to run at 40-year high levels, consumers are more careful about getting the most out of their dwindling purchasing power. Any consumers with variable interest rate debt, such as a home equity line, have seen their monthly payments increase in line with the rising interest rates. Less confidence, less spending.

Customer relationships 98

Customer relationships Consumers Marketing Social Media 98

Topdown

MAY 22, 2023

Many modern consumers are considered digital natives and in turn, operate with what’s referred to as a digital mindset. This is a consumer-group that understands and embraces the world of technology. Digital native simply connotes any individual who was born and raised after the birth of the internet.

Customer Journeys 62

Customer Journeys Consumers Strategy Groups 62

Optimove

JANUARY 26, 2023

Consumer trust is a crucial component of any successful marketing strategy. As economic uncertainty persists, consumer financial confidence declines (see our recent Consumer Holiday Spending Survey ), and their willingness to spend drops. One effective way of gaining consumer trust is Customer-Led Marketing.

Loyalty 105

Loyalty Consumers Brands Retail 105

DemandJump

JUNE 17, 2021

Consumer insights are critical for agencies and marketing teams seeking better opportunities to speak to their audiences and provide a better journey to conversion.

Consumers 98

Consumers Customer Insights Customers Marketing 98

CSM Magazine

JANUARY 8, 2024

Consumer services address our daily needs, such as food, leisure, and health. For those inclined toward people interaction and seeking a sought-after career with specialization opportunities, we advise them to study the consumer services field. Unlike customer service, consumers might not be direct buyers but benefit from support.

Consumers 52

Consumers Healthcare Social Media Exceptional Customer Service 52

Comm100

FEBRUARY 15, 2022

The modern global consumer is impatient, specific about their needs, and more than willing to jump ship to go to another brand if you fail to impress them immediately. If you want your brand to thrive in the modern market , you’ll need to know how to pivot your customer service practices to give your target consumers what they want ASAP.

Self Service 130

Self Service Consumers Customer Service Social Media 130

Aveus

MAY 18, 2021

A game-changing revision to CMS rules for Star ratings puts Medicare Advantage plans under extra pressure to deliver an excellent customer experience. At Medecision, our solutions and services help health plans improve the consumer experience and increase engagement. By Medecision. Why This Revision Is a Game Changer.

Consumers 130

Consumers Healthcare Metrics Case Study 130

Interactions

JUNE 15, 2023

The recently published “CX and the Consumer: Pitfalls and Possibilities” report from Interactions, based on a survey of 1,000 U.S. consumers conducted in March 2023, reveals a disturbing trend: most companies are falling short of meeting customer expectations, leading to widespread frustration and dissatisfaction.

Consumers 62

Consumers Customer Service Report Technology 62

West Monroe

FEBRUARY 18, 2024

While today’s rapidly evolving financial landscape has banks focusing on numerous priorities, consumer lending is experiencing significant shifts that demand immediate attention to manage current expenses and position for future growth. The solution, then, has been to hire rapidly and throw bodies at the problem.

Consumers 52

Consumers Technology Strategy Banking 52

Optimove

MARCH 30, 2023

To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. Let’s start with the bottom line: Most consumers, at 78%, plan to spend the same or less for summer items compared to 2022, and only 22% plan to spend more.

Consumers 94

Consumers Omni-Channel Retail Travel 94

Forrester's Customer Insights

MARCH 28, 2024

As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not. Like it or not, know it or not, genAI will seep into […]

Consumers 66

Consumers B2C B2B Trends 66

Second to None

MARCH 2, 2021

Your brand experience is a multi-layered avenue that draws a connection between you and consumers — positively or negatively. You can, and should, use the brand experience as a frontline tool to turning consumers into customers — and loyal ones. Brand Experience vs. Customer Experience. Customer effort.

Consumers 109

Consumers Brands Customer Experience Social Media 109

Forrester's Customer Insights

NOVEMBER 8, 2023

Hindsight Is 20/20 — Foresight Is Priceless How consumers spend, and on what, is of great interest to us; in that data lies kernels of insights that enable brands to shape their marketing strategies to maximize profitable growth and boost total shareholder return.

Consumers 53

Consumers Brands Strategy Data 53

Optimove

APRIL 20, 2023

We’re here to help marketers boost customer loyalty and better understand consumer behavior and preferences, but we’re happy to help however we can. So, make a mental note, and let’s dive into our survey results – what do consumers have planned for this Mother’s Day? The solution?

Consumers 98

Consumers Omni-Channel Retail Survey 98

Kustomer

JUNE 27, 2022

In a post-pandemic world, consumers have undergone an inadvertent shift in mindset and expectations surrounding customer experience (CX). Today’s consumer, as a result, finds great benefit in a hybrid customer experience that combines the spark of human communication and the convenience of sophisticated digital assistance.

Consumers 104

Consumers Customer Experience Social Media Chatbots 104

Maru Group

SEPTEMBER 6, 2022

With an increasing number of entertainment companies either announcing plans to or already entering the NFT market, the technology can be expected to adapt and become more consumer-facing in the next few years. It will take time for NFTs to move to be consumer-friendly because of what has preceded them. USD) to lower barriers to entry.

Consumers 69

Consumers Entertainment Groups Technology 69

Merkle

FEBRUARY 16, 2022

Merkle’s Customer Engagement Report is back for Q1 2022. To fuel the insights in this issue, we surveyed over 2,000 consumers, instead of marketers, to unpack the amount and extent of data consumers are willing to share.

Consumers 105

Consumers Survey Report Connections 105

Helen Dewdney

NOVEMBER 27, 2022

It’s probably more important than ever to know our consumer rights. This week on The Complaining Cow Consumer Show I talk about your rights when shopping, receiving and meals out. Your consumer rights at Christmas. Further help re Christmas consumer rights. Your consumer rights at Christmas.

Consumers 74

Consumers Hotels How To Company 74

Maru Group

DECEMBER 13, 2022

Consumer Duty raises the bar of regulatory consumer protection in the financial services sector by shifting the regulation paradigm from a process-driven approach to one based on customer outcomes. What are the Consumer Duty outcomes? By Steve Brockway Maru/Matchbox | December 2022.

Consumers 84

Consumers Net Promoter Score Effort Score Touchpoint 84

Forrester's Customer Insights

MARCH 11, 2024

European consumers are forming four distinct groups with regard to how their consumption habits impact both the environment and their daily lives: Country-Level Stereotypes No Longer Apply: Southern Europe Leads […]

Consumers 52

Consumers Groups B2C Trends 52

CSM Magazine

JUNE 16, 2023

From the quality of the products to the price points, the accessibility of a service to the consistency of what the consumer may receive, among many other things, people will often take time to make a decision and then stick with it.

Consumers 52

Consumers Customer Service Customer Service Representative Customer Retention 52

Centercode

JANUARY 15, 2021

The people who consume tech have also changed significantly. From the niche world of hi-tech enthusiasts from the 90s to today’s mainstream users, the people who consume technology have had as much of an effect on its evolution as it has had in our daily life. Yesterday’s Tech Buyers: Enthusiasts.

Consumers 95

Consumers Wireless Technology eBook 95