CSM Magazine

JUNE 16, 2023

From the quality of the products to the price points, the accessibility of a service to the consistency of what the consumer may receive, among many other things, people will often take time to make a decision and then stick with it.

Consumers 52

Consumers Customer Service Customer Service Representative Customer Retention 52

NetBase

AUGUST 23, 2019

Course corrections are as inevitable in marketing as they are out on the ocean, but the indicators requiring the change are much less obvious. We’ll explore two ways top agencies extract meaningful insight from the chaos and alter a brand’s course with AI analytics-informed insight. And each requires careful consideration.

Course 62

Course Analytics Social Media Brands 62

CSM Magazine

DECEMBER 22, 2022

But the difference today is that there are more and more of them being built, to the pleasure of consumers who are adopting them willingly. Here is a quick glance into B2C marketplaces and the reasons why consumers prefer them to physical stores. It means that a Business is selling to Consumers. What is a B2C Marketplace?

B2C 52

B2C Consumers Transportation B2B 52

NetBase

SEPTEMBER 7, 2020

The pandemic has been hard on consumers financially. And this is why there’s a very wise push for brands to help consumers shop for jobs instead of sales today. And one company is behind this consumer and market intelligence -informed effort. LaborDayOn Effort Helping Consumers Find Jobs. It’s a smart move.

Consumers 75

Consumers Brands Social Media Sales 75

InMoment XI

FEBRUARY 3, 2022

That’s why we put a magnifying glass over these emerging consumers and employees in our recent 2022 Experience Trends report , to give you the intelligence you need to create a positive impact with Gen Z, whether you’re trying to convince them to become loyal customers or recruit them to be engaged employees.

Employee Experience 529

Employee Experience Customer Experience Brands Social Media 529

InMoment XI

OCTOBER 18, 2022

The events of the last few years (and their lingering effects) have resulted in a consumer demand collapse for many goods and services. Steep discounts can benefit customers, of course, but on this scale they leave a brand’s bottom line weakened. Challenge #3: Off-Price/Discounts. Challenge #4: Shrinkflation.

Brands 529

Brands Transportation Wait Times Course 529

Centercode

DECEMBER 17, 2020

And with many of us spending a lot more time at home, consumers are bringing more of these complex products into closer quarters, increasing the demand for products that interact seamlessly with each other and stay in sync even as iterations and updates occur across their tech ecosystems. Which products are at the top of the wishlist?

Consumers 59

Consumers Industry Survey Retail 59

2020 Research

MAY 25, 2022

Of course, if you’d rather have a one-on-one conversation about your organization’s specific agile research needs, or team is always here for you. The post Methodify: Consumer Insights When You Need Them appeared first on Schlesinger Group. In it, you’ll find practical tools and tips for every stage of your journey. .

Consumers 52

Consumers Tips Course Technology 52

C3Centricity

OCTOBER 22, 2018

If you work in consumer goods you probably think you have nothing to learn from healthcare, right? After all, you have consumers in your industry name and well healthcare’s reputation is not that great. Over the course of the days I spent at the hospital and then the clinic, I saw many different doctors, nurses.

Healthcare 202

Healthcare Consumers Customer Service Company 202

Strativity

JULY 14, 2022

released earlier this year, consumers are no longer shopping primarily from the comfort of their couch. In fact, e-commerce stocks have plummeted this year as consumers restrict online spending. Of course, it’s not as simple as an either/or choice between in-store or online. According to Commerce Department data?released

Omni-Channel 52

Omni-Channel Consumers Apparel Advertising 52

NetBase

APRIL 6, 2020

Popeyes is apparently staffed with marketing masters, as it keeps hitting home runs – and even wins consumer love during a pandemic. Winning Combo for Consumer Love. Capturing consumers’ attention and business requires taking risks, without taking it too far. And of course, it all depends on the next tip – brand voice.

Consumers 64

Consumers Advertising Social Media Brands 64

Forrester's Customer Insights

JUNE 30, 2021

Our data over the course of 2020 revealed the internal consumer tension between desire and fear. On the one hand, consumers expressed an ongoing appetite for adventure and variety of experience. On the other, closed borders, stay-at-home mandates, and pervasive consumer fears brought the travel industry to a grinding halt.

Travel 56

Travel Consumers Course Data 56

NetBase

FEBRUARY 7, 2020

And it has consumers and investors talking, while creating a host of opportunities for the airline. And looping back to the consumer impact, we see lots of opportunity there as well. Carbon Neutral Consumer Impact. Having made this move first is something that will be remembered by consumers. Social listening reveals all.

Consumers 67

Consumers Airlines Trends Social Media 67

NetBase

FEBRUARY 4, 2020

Brands wisely seek to cash-in with consumers and generate long-term value from their very significant investment. The Super Bowl conversation in the past month peaked yesterday, of course – as it was game day. But Jeep wasn’t the only Super Bowl commercial winner, of course. But it can’t be a one and done experience.

Consumers 64

Consumers Course Analytics Brands 64

NetBase

JUNE 12, 2020

Digital consumer intelligence helps uncover how things will look, as well as trouble spots that shops should pay attention to during these early days of reopening. High Street shops, in particular, are nervously speculating if hesitant consumers will visit the new and socially distanced stores. We’ll take a look at all three!

Consumers 67

Consumers Social Media Ecommerce Retail 67

NetBase

MARCH 20, 2020

Hotwire Global understands that consumers’ values should direct any high stakes crisis response, as do other online leaders with their ears to the ground. Crisis Management – Consumer Values Matter. Making Mistakes & Making It Right with Consumers. Nike Captures Consumer Values. Mind blown?

Consumers 56

Consumers Social Media Exercises Brands 56

NetBase

JULY 17, 2020

Differentiating your brand requires next level consumer understanding. Capturing consumer verbatims to see precisely what they love and hate. And we can identify where that consumer sentiment doesn’t necessarily overlap, and put strategies in place to get them to.” Personal Narrative Theme for Consumer Understanding.

Consumers 52

Consumers Analytics Social Media Analysis 52

Hallmark Business Connections

MARCH 23, 2021

It’s also about treating cats and dogs to love and surprises (minus the chocolate, of course, which is unhealthy for our furry friends). It’s messaging that touches consumers during any kind of life event that’s important to them, such as anniversaries and birthdays. Oh, and Valentine’s Day ? Don’t overthink it, and start simple.

Consumers 52

Consumers Marketing Strategy Touchpoint 52

NetBase

JULY 23, 2020

There’s a disconnect when comparing consumer reports and surveys against consumer sentiment. “ Consumer Reports, formerly Consumers Union , is an American nonprofit consumer organization dedicated to unbiased product testing, investigative journalism, consumer-oriented research, public education, and consumer advocacy.”.

Consumers 52

Consumers Survey B2C Social Media 52

NetBase

APRIL 22, 2020

Consumer confidence is low right now and brands are switching gears to maintain relationships. Monitoring consumer investment mindset in light of COVID-19 will be important. The economy is fueled by consumer spending, and for quite some time now, economists have been able to predict and measure future trends. Here’s how.

Consumers 60

Consumers Social Media Trends Conference 60

NetBase

JANUARY 13, 2020

It’s that time of year again, when the Consumer Electronics Show (CES) shares emerging technology that will rock our worlds in the coming year or so. We’re highlighting three here that capture the hearts and minds of consumers, along with social conversation found around each: managing emotion, sleep, and convenience contraptions.

Trends 70

Trends Consumers Apparel Innovation 70

NetBase

JANUARY 23, 2020

Brands monitoring social media with next generation AI-powered social listening are taking full advantage of all online offers by engaging playfully, and relevantly, with consumers in real-time. Being able to catch the insight right away is huge, of course. Cleaning Up Online with Playful Engagement.

Consumers 67

Consumers Engagement Social Media Sports 67

Kerry Bodine

JUNE 4, 2015

Of course, these trends are only valuable if you apply them to your own customer experience. Trendwatching has a consumer trends canvas to help you do just that. And Virgin Atlantic currently provides vacation recommendations by letting customers pack a virtual suitcase.

Trends 120

Trends Consumers Customer Experience Video 120

Vocalabs

MAY 11, 2018

Of Course You Don't Intend to Puppies. I can just imagine a lawyer at a conference table advising his client, "Of course you don't intend to kill your customers' puppies. But Hypothetically Speaking. Peter Leppik. Fri, 2018-05-11 13:55. Customer Experience. One can only dream.

Course 48

Course Airlines Exercises Transportation 48

NetBase

DECEMBER 13, 2019

Most potential consumers are scrolling through online content for a good portion of their day. Brands reaching these media-connected consumers have advanced social analytics informing strategic outreach decisions. Media-connected consumers are online overall an average of 6.5 And for good reason. That’s unfortunate.

Analytics 52

Analytics Consumers Connections Advertising 52

NetBase

DECEMBER 20, 2019

And these days, brands are connecting with consumers thanks to unlikely influencer collaborations. You still have questions about her, of course – who wouldn’t? The post CGI Influencers Connecting Authentically with Consumers appeared first on NetBase. Influencer marketing is all about authenticity.

Connections 56

Connections Consumers Fashion Social Media 56

NetBase

APRIL 2, 2020

As consumers everywhere are faced with product shortages, what is considered disposable and what can be re-used has changed amid the outbreak of the Coronavirus. And you can color businesses and consumers Covid-green, from these supply chain disruptions. What Isn’t Readily Available & Rethinking Consumables.

Consumers 52

Consumers Hospitality Government Fashion 52

Joe Rawlinson

JANUARY 31, 2018

In fact, companies the world over experience the same predicament: trying to repeatedly and successfully convey how their products or services can benefit consumers. According to a recent HubSpot survey, 47 percent of consumers said they digest three to five pieces of content before making a buying decision.

Consumers 83

Consumers Tools Brands Marketing 83

Customer Bliss

JANUARY 18, 2018

Of course, there were some first year challenges. Start developing consumer insights: why did you leave and how can we earn their trust back? She and her team had to explain to executive leadership what was happening from a customer point of view and have them care about it. CX Click To Tweet.

Leadership 128

Leadership Consumers Customer Experience Chief Customer Officer 128

Currency Alliance

JUNE 1, 2020

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. Consumers are becoming a lot more deliberate in their pursuit of pleasure – but also a lot more deliberate in other spending categories. One year ago, there might have been 2 people in 50.

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

Vocalabs

MAY 11, 2018

Of Course You Don't Intend to Kill Puppies. I can just imagine a lawyer at a conference table advising his client, "Of course you don't intend to kill your customers' puppies. But Hypothetically Speaking. Peter Leppik. Fri, 2018-05-11 13:55. Customer Experience. One can only dream.

Course 48

Course Airlines Exercises Transportation 48

ERDM

FEBRUARY 25, 2019

This, of course, results in stronger lifetime value. The most effective way to achieve this level of personalization is to offer consumers the ability to opt in and share their preferences, opinions, experiences, and ideas. Inviting select consumers to be part of an advisory panel evokes a feeling of “specialness” from consumers.

Consumers 53

Consumers Tips Feedback Survey 53

NetBase

DECEMBER 30, 2019

The eBoy and eGirl anti-everything influence on consumers is growing, but your brand may not be seeing it yet. Not every brand, of course – but in specific categories, one thousand times, yes. The post The eBoy and eGirl Anti-Everything Influence on Consumers appeared first on NetBase. Gen Z – Predictably Unpredictable.

Consumers 60

Consumers Fashion Analytics Entertainment 60

NetBase

DECEMBER 19, 2019

Younger consumers are cut from a different cloth – or at least one that’s much more transparent than their forbears. Understanding Consumer Attraction. Today, we see social causes and sustainability looming large amongst online consumer concerns. But online isn’t only made up of females, of course – the men are important too.

Consumers 52

Consumers Brands Advertising Marketing 52

NetBase

OCTOBER 31, 2019

Capturing consumers’ attention is never easy. Like creating Halloween costumes for the super loyal, and super hilarious consumers that love them. Consumers who aren’t shy about getting brand names tattooed on their bodies , for example: Halloween is for Brands That Get It. There are mascots for schools, of course.

Consumers 40

Consumers Sports Social Media Analytics 40

NetBase

OCTOBER 31, 2019

Capturing consumers’ attention is never easy. Like creating Halloween costumes for the super loyal, and super hilarious consumers that love them. Consumers who aren’t shy about getting brand names tattooed on their bodies , for example: Halloween is for Brands That Get It. There are mascots for schools, of course.

Consumers 40

Consumers Sports Social Media Analytics 40