Omnichannel Customer Experiences: Do Consumers and Businesses See Eye-to-Eye?
NICE inContact
JUNE 7, 2018
To ensure that customer needs are met, businesses are prioritizing delivery of a true omnichannel experience, enabling each channel to work together cohesively with seamless transitions. Businesses believe they are delivering on the promise of omnichannel experiences, but this perception doesn’t align with those of their customers.
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