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Is the Net Promoter Score Metric Outdated?

Retently

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

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A Guide to NPS for Brand Management and Customer Success Consultants

Retently

If you’re part of a brand management or customer success consultancy, Net Promoter Score® could be the all-in-one customer satisfaction metric you’ve been looking for. Designed to accurately assess customer sentiment, Net Promoter Score has several benefits that other customer satisfaction metrics don’t.

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Unlocking Customer Loyalty in the Insurance Industry: NPS Insights

InMoment XI

Derek Eccleston, Director, XI Insights and Consultancy at InMoment Paul Smith, Global Marketing Director at NPSx by Bain & Company In the ever-evolving landscape of the UK insurance sector, understanding the pulse of customer perception and loyalty is paramount. What’s the Score for Insurance Brands?

Insurance 260
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Net Promoter Score (NPS) Benchmarks for Customer Success Professionals

ClientSuccess

Whether you are brand new to the customer success scene or have been a customer success professional for years, one metric of success has been on your radar since day one: Net Promoter Score. Recap: what is a Net Promoter Score? Digital Marketing – 57. Cloud & Hosting – 45. Technology – 39.

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Digging Deeper into Net Promoter Score

Second to None

Since its introduction by Fred Reichheld, Net Promoter Score (NPS) has initiated a discussion of its effectiveness in overall growth. NPS is a metric that is used to measure customer loyalty and satisfaction. ” A Promoter is a customer who responds with a nine or a ten. The Power of Referrals.

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Q&A Recap – Coach the Coach: Net Promoter Score (NPS) Calls

ChurnZero

Is your Customer Success team getting the most out of your Net Promoter Score® (NPS) responses? No matter how rich your customer feedback is, it’s worthless if not applied. You might think it’s all about the NPS “ask,” but responding to your customers’ NPS results is just as important. Q&A Recap.

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How Does Your Product Pricing Affect Customer Satisfaction?

Retently

While the price of your product undeniably affects customer perception, does it also have an effect on satisfaction? Are customers more satisfied with your product if it costs more, and would raising your prices positively impact metrics like Net Promoter Score®? This can affect customer sentiment and satisfaction.