Remove Connections Remove Consumers Remove Social Media Remove Transportation
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Behind the Scenes of Government Social Media Customer Care

Russel Lolacher

In BC, I’m the public service director responsible for the government social media customer care for our ministry, but my dad still doesn’t understand what I do. I’m the Director of Web and Social Media Services for the Ministry of Transportation and Infrastructure in the BC Public Service.

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Key Differences Social Media Listening Reveals About UK and US Consumers

NetBase

And social media listening reveals what some of those are. According to a personality study of 20,000 consumers , split evenly between the two countries, “the British are three times more likely to be careful spenders than those across the pond, with an index of +3.14. Save a Penny. Or will they? Demographics and Online Traffic.

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What is Involved in Social Customer Care for a 1 in 500 Year BC Flood

Russel Lolacher

A lot goes into providing social customer care during an emergency event considered a “once-in-500 year flood” As the team leading public engagement and digital communication for BC’s provincial transportation, it’s done with a process that prioritizes intentional effort, accessibility and empathy.

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No Phones Allowed: Brand Building Through Tech-Free Experiences

Blake Morgan

Technology-free experiences buck the trend that brands don’t seem to exist if they aren’t constantly shared on social media—which could be a risky move, but customers feel they have experienced something unique and exclusive. The devices that are meant to keep us connected can often get in the way of fostering true connection.

Brands 105
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What is Involved in Social Customer Care for a 1 in 2000 Year BC Flood

Russel Lolacher

A lot goes into providing social customer care during an emergency event considered a “once-in-2000 year flood” As the team leading public engagement and digital communication for BC’s provincial transportation, it’s done with a process that prioritizes intentional effort, accessibility and empathy.

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Social Media Monitoring Skills: A Requirement for British Rail Workers

NetBase

Apparently, this mode of transportation is well known for its disappointing service and the anger it incites on a daily basis. And this adds an extra, important layer to the art of customer service for rail representatives – social media monitoring skills. Revisiting Misguided Social Sentiment: Cairo and Beyond.

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Powered by insights, Equifruit’s savvy sustainability battle is winning ground in the banana wars

Maru Group

While consumers are aware of some fair-trade products, such as coffee, many have no knowledge of the fruit industry. Bananas are part of a complex supply chain: produced in tropical climates, sold to large multinational corporations, transported over large distances to be sold in grocery chains or family shops. This is a say/do gap.