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CGI Influencers Connecting Authentically with Consumers

NetBase

And these days, brands are connecting with consumers thanks to unlikely influencer collaborations. These computer generated image (CGI) influencers are connecting authentically with audiences in ways that other influencers have to envy. Influencer marketing is all about authenticity. Take CGI influencers, for example.

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15 Fashion Influencers to Watch from London Fashion Week 2019

NetBase

London’s Fashion Week was, of course, an online sensation. And that’s because those involved in the Fashion Week are promotional pros, with powerful influencers among them. So, in entirely random order, we’re sharing 15 notable fashion influencers who understand the art of audience engagement. We’ll get to that more in a moment.

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Vuzix to Debut ‘Blade’ Smartglasses at CES Next Week

QuestionPro Audience

The Vuzix Blade connects to either iOS or Android devices, letting you answer phone calls, view notifications, and capture video or images with the 8MP front-facing camera. ” image courtesy Vuzix. ” image courtesy Vuzix. The Blade’s design certainly isn’t any worse than wearing a backwards Kangol hat.

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Bad Data Series: Fashion Café Flops Fantastically

NetBase

To continue our series, let’s see how Fashion Café fantastically flopped, and how social analytics could have saved them! What is Fashion Café and Who Are Those Karens ? The concept of it all revolved around fashion, which felt odd to many. The models involved with the Fashion Cafe had some input into the food on the menu.

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The time is now for omnichannel retail: 2021 consumer trends

delighted

Consumer spending plunged amidst lay-offs and shelter-in-place orders. Niche and boutique stores without an online presence suffered the most, as consumers migrated to big box stores and online shopping to satisfy all their shopping needs in fewer trips. However, this decrease in spending did not affect all retailers equally.

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Bad Data Series: Fashion Café Flops Fantastically

NetBase

To continue our series, let’s see how Fashion Café fantastically flopped, and how social analytics could have saved them! What is Fashion Café and Who Are Those Karens ? The concept of it all revolved around fashion, which felt odd to many. The models involved with the Fashion Cafe had some input into the food on the menu.

Fashion 40
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3 Ways Work at Home Is Shifting Consumer Behavior

Oracle

With so many more people at home working, studying, and finding entertainment across devices, the way consumers are behaving and interacting with brands is changing. Here are 3 key areas where consumer behavior is shifting, and how you can modify your strategy to accommodate. Consumer spending centers on essentials.