Why You Should Aspire to Drive Customer Lifetime Value—Not ‘Just’ Upsell Customers
InMoment XI
JANUARY 12, 2023
Cross-selling and upselling have formed the bedrock of brand aspirations for their existing customer base for a long time now. Using these pillars allows companies to spell their programs out in financial terms, which is essential to quantifying their impact and gathering support. Letting Customers Tell Success Stories.
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