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Navigating Multi-Channel Marketing: Advantages, Strategies, and Real-World Examples

SmartMessage Blog

What is Multi-Channel Marketing? Multichannel marketing definition is the strategic approach of interacting with customers through a combination of various communication channels. The Combined Channels That Work Well Together A successful multichannel marketing strategy combines channels that complement each other.

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How Contact Center Optimization Can Improve Your Bottom Line

InMoment XI

A contact center is a centralized facility or department used by organizations to manage customer interactions through various communication channels, such as phone calls, emails, chat, and social media. The goal is to enhance the customer experience, streamline operations, and achieve cost savings.

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Securing Healthcare Communication: Comm100’s HIPAA Compliant Messaging

Comm100

To communicate digitally with their patients, organizations must only use HIPAA compliant messaging software. HIPAA-compliant messaging is a critical aspect for all healthcare operations that communicate with their clients online. Failure to do so can lead to serious monetary and reputational implications.

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The Game-Changer: Why Omnichannel Comms is Critical for Gaming

Comm100

One area where the industry has witnessed a dramatic transformation is in player support and communication. Enter omnichannel communication. Understanding Omnichannel Communication in Gaming To those unfamiliar with the term, ‘omnichannel’ might sound like just another buzzword. However, its implications are profound.

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Top 5 Things to Look For in a Workforce Optimization Solution

Speaker: Vicki Herrell, Executive Director, SWPP, & Steve Kosiba, Product Marketing Manager, Genesys

As your contact center becomes more complex with a growing number of communication channels and touchpoints, it’s more important than ever to have the right technology in place to support your workforce. With the right solution, multi-skill and multi-channel forecasting and scheduling become accurate and hassle-free.

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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

Remember when we used to talk about “channels and media”? Channel meant physical route to market e.g. retail, wholesale, intermediated, direct, etc. Media meant one- or two-way communications devices e.g. TV, radio, telephone, website, email, webchat, face-to-face, etc. So, is omnichannel just well-connected multi channel?

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A Deep Dive into Conversational Intelligence

InMoment XI

The advent of conversational intelligence has become a catalyst for transformation in the way that businesses communicate with consumers. The goal of conversation intelligence is to enhance communication, improve collaboration, and extract valuable information from interactions. Why is Conversational Intelligence Important?

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