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How to Tell if the Chief Customer Officer Role is Significant, With Camille Harrison – CB30

Customer Bliss

Camille Harrison is the Group Vice President and Chief Customer Officer for Florida Blue. Starting many years ago as a customer service rep, Camille has been in the “service” lane her entire career. She was also accountable for defining issues and decisions that required focus or involvement from the CEO’s office.

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Make Memory Creation the Currency of Your Brand

Customer Bliss

In my Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Join me as I discuss what I’ve learned over the course of my 35-year career, so that you can more effectively do the work that needs to be done. Click here to learn more about the course and enroll. .

Brands 208
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Rethinking the ROI of CX

Zeisler Consulting

Articulating the return on investment (ROI) of Customer Experience efforts is a recurring theme among CX professionals. Now, of course, some are more circumspect than others, but there certainly seems to be a trend toward using things like revenues, sales, and market share as the driving reason for engaging in CX endeavors.

ROI 93
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Getting Your CCO Role Funded, With Camille Harrison – CB30

Customer Bliss

Camille Harrison is the Group Vice President and Chief Customer Officer for Florida Blue. Starting many years ago as a customer service rep, Camille has been in the “service” lane her entire career. She was also accountable for defining issues and decisions that required focus or involvement from the CEO’s office.

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7 Reasons for Failure When Adopting a Customer First Strategy

C3Centricity

” However, unlike most other projects, adopting a customer first strategy will not have an end date! It should have a timeline to identify milestones, of course. But as the customer will continue to change, the actions needed will need constant adaptation. ” Customer-centricity is a journey, not a destination.

Strategy 194
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3 Important Trends From the 2022 CS Index and Why It’s Important to Your Business

Gainsight

on upsells and cross-sells from existing customers. Although those costs tend to plummet in the long run, the return on investment (ROI) usually comes about a year and a half after the deal is closed. So, what’s a business to do about avoiding increasing customer acquisition cost (CAC)? versus $0.63

Trends 52
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Who Should Be Accountable for Customer Feedback Loops?

Kayako

I remember protesting strongly: sales are selling to the wrong people, the product has missing features, marketing isn’t giving us customer success content! Sunan Spriggs, the Chief Customer Officer, calmly replied, “Exactly. Of course the way you track this is up to you. Who owns your customer feedback loop?

Feedback 136