Brad Cleveland Blog

APRIL 4, 2014

Mobile is developing at lightning speed—literally by the day. It represents a serious threat to organizations that don’t evolve their services, but is a significant opportunity for those who shape strategies that meet or redefine customer expectations. Here’s a guide to getting started right.

Mobile Customer Service 20

Mobile Customer Service Customer Service Strategies Strategy Customer Service 20

Brad Cleveland Blog

APRIL 23, 2014

It represents a serious threat to organizations that don’t evolve their services—but is a significant opportunity for those who shape strategies that meet or redefine customer expectations. The following are important aspects of strategy and planning when building out mobile services and support: 1.

Mobile Customer Service 20

Mobile Customer Service Customer Service Customer Expectations Meeting 20

Brad Cleveland Blog

APRIL 23, 2014

It represents a serious threat to organizations that don’t evolve their services—but is a significant opportunity for those who shape strategies that meet or redefine customer expectations. The following are important aspects of strategy and planning when building out mobile services and support: 1.

Mobile Customer Service 20

Mobile Customer Service Customer Service Customer Expectations Meeting 20

Tricia Morris

FEBRUARY 19, 2016

Customer expectations are changing and growing just as rapidly as the channels and technology consumers are empowered with to engage, encouraging (if not demanding) that brands and organizations embrace a strategy of non-stop, customer-centric adaptation. 2015 Global State of Multichannel Customer Service Report).

Self Service 40

Self Service Customer Service Contact Center Omni-Channel 40

Brad Cleveland Blog

FEBRUARY 24, 2015

Here’s a number that should encourage all of us to take another look at our mobile customer service strategy. Billion smartphone shipments expected in 2015, representing a 12.2% year-on-year growth rate. Source: IDC.

Mobile Customer Service 20

Mobile Customer Service Customer Service Strategies Strategy Customers 20

Brad Cleveland Blog

FEBRUARY 24, 2015

Here’s a number that should encourage all of us to take another look at our mobile customer service strategy. Billion smartphone shipments expected in 2015, representing a 12.2% year-on-year growth rate. Source: IDC.

Mobile Customer Service 20

Mobile Customer Service Customer Service Strategies Strategy Customers 20

Brad Cleveland Blog

JANUARY 8, 2020

GM, America’s largest automobile manufacturer, has more than 17 million social brand mentions and engages in more than 400,000 customer care conversations each year. GM set (and met) two aggressive goals to support their customer-centric vision. Goal 1: Deliver on today’s customer expectations.

Customer Care 26

Customer Care Customer Centricity Customer Expectations Customers 26

Brad Cleveland Blog

JANUARY 8, 2020

GM, America’s largest automobile manufacturer, has more than 17 million social brand mentions and engages in more than 400,000 customer care conversations each year. GM set (and met) two aggressive goals to support their customer-centric vision.

Customer Care 26

Customer Care Customer Centricity Customers Brands 26

Brad Cleveland Blog

JANUARY 8, 2020

GM, America’s largest automobile manufacturer, has more than 17 million social brand mentions and engages in more than 400,000 customer care conversations each year. GM set (and met) two aggressive goals to support their customer-centric vision. Goal 1: Deliver on today’s customer expectations.

Customer Care 20

Customer Care Customer Centricity Customer Expectations Customers 20

Brad Cleveland Blog

AUGUST 2, 2016

The post Mobile Customer Support appeared first on Brad Cleveland.

Customers 26

Customers Mobile Customer Service Contact Center Call Center 26

Win the Customer

JUNE 5, 2017

But it takes more than a telecommute policy to successfully manage a thriving remote customer service team. Empower your representatives with the right tools and processes from the start to transform their role into proactive customer service agents. Keep your mobile team highly engaged with ongoing virtual meetings.

Customer Service 88

Customer Service Virtual Call Center Guidelines Call Recording 88

Brad Cleveland Blog

FEBRUARY 16, 2016

The post Developing a Mobile Customer Access Strategy appeared first on Brad Cleveland.

Strategy 26

Strategy Customers Mobile Customer Service Contact Center 26

GetFeedback

MAY 9, 2018

This is a guest post by Alexa Lemzy, customer service manager of TextMagic. Excellent customer service is a cornerstone of most successful businesses. Today, customer service goes beyond the call center. Online customers are shopping on their mobiles more than ever.

Mobile Customer Service 170

Mobile Customer Service Customer Service Self Service e-support 170

Brad Cleveland Blog

JANUARY 16, 2020

When customers are clearly upset? How often as a customer do you see or hear the scripted words, “We regret any inconvenience this may have caused”?) How equipped are your agents for those situations when something is going wrong? As writing …

Tips 29

Tips Mobile Customer Service Contact Center Call Center 29

Brad Cleveland Blog

JANUARY 16, 2020

When customers are clearly upset? How equipped are your agents for those situations when something is going wrong? Here are some time-tested tips: If your organization messed up, acknowledge it in a sincere way—and in plain language.

Tips 26

Tips Mobile Customer Service Contact Center Call Center 26

Brad Cleveland Blog

MARCH 26, 2014

“Consumers have already decided for us: If you want to connect with them, mobile is the way.” As mobile soars, mobile-based surveys are taking flight, optimized for preferred channels, smartphone (small) screens, and succinct question sets. That’s how Forrester analyst Roxana Strohmenger puts it, and I agree.

Survey 20

Survey Consumers Feedback Connections 20

Brad Cleveland Blog

MARCH 26, 2014

“Consumers have already decided for us: If you want to connect with them, mobile is the way.” As mobile soars, mobile-based surveys are taking flight, optimized for preferred channels, smartphone (small) screens, and succinct question sets. That’s how Forrester analyst Roxana Strohmenger puts it, and I agree.

Survey 20

Survey Consumers Feedback Connections 20

Brad Cleveland Blog

JANUARY 16, 2020

When customers are clearly upset? How often as a customer do you see or hear the scripted words, “We regret any inconvenience this may have caused”?) How equipped are your agents for those situations when something is going wrong? As writing …

Tips 20

Tips Mobile Customer Service Contact Center Call Center 20

Brad Cleveland Blog

APRIL 17, 2014

Mobile is often referred to as a “channel” in contact center circles… but it’s, of course, much more. Consider the sheer breadth of the mobile services many of us use daily: travel, banking, navigation, shopping, productivity, news, social, service and support, videos and photos, and communication, …

Strategy 20

Strategy Contact Center Travel Banking 20

Brad Cleveland Blog

APRIL 17, 2014

Mobile is often referred to as a “channel” in contact center circles… but it’s, of course, much more. Consider the sheer breadth of the mobile services many of us use daily: travel, banking, navigation, shopping, productivity, news, social, service and support, videos and photos, and communication, …

Strategy 20

Strategy Contact Center Travel Banking 20

Brad Cleveland Blog

AUGUST 2, 2016

(..)

Customers 21

Customers Mobile Customer Service Contact Center Call Center 21

Brad Cleveland Blog

AUGUST 2, 2016

(..)

Customers 20

Customers Mobile Customer Service Contact Center Call Center 20

Brad Cleveland Blog

FEBRUARY 16, 2016

(..)

Strategy 21

Strategy Customers Mobile Customer Service Contact Center 21

Brad Cleveland Blog

JANUARY 19, 2016

In results that were probably no surprise, a Compuware study found that customers have … Continue reading → The post Are Your Mobile Apps Ready for Prime Time? Get your apps in good shape and, by all means, don’t dither—get them out there. But you’ve got to ensure they are ready for prime time.

Study 26

Study Mobile Customer Service Contact Center Call Center 26

Brad Cleveland Blog

FEBRUARY 16, 2016

(..)

Strategy 20

Strategy Customers Mobile Customer Service Contact Center 20

Brad Cleveland Blog

DECEMBER 2, 2014

(..)

Strategy 20

Strategy Customers Multi-Channel Mobile Customer Service 20

Brad Cleveland Blog

DECEMBER 2, 2014

(..)

Strategy 20

Strategy Customers Multi-Channel Mobile Customer Service 20

Brad Cleveland Blog

JANUARY 19, 2016

In results that were probably no surprise, a Compuware study found that customers have little tolerance for glitchy or unstable mobile apps. Get your apps in good shape and, by all means, don’t dither—get them out there. But you’ve got to ensure they are ready for prime time.

Study 20

Study Mobile Customer Service Contact Center Call Center 20

Brad Cleveland Blog

JANUARY 19, 2016

In results that were probably no surprise, a Compuware study found that customers have little tolerance for glitchy or unstable mobile apps. Get your apps in good shape and, by all means, don’t dither—get them out there. But you’ve got to ensure they are ready for prime time.

Study 20

Study Mobile Customer Service Contact Center Call Center 20

Brad Cleveland Blog

FEBRUARY 25, 2014

(..)

Customer Service 20

Customer Service Customers Social Media Mobile Customer Service 20

Brad Cleveland Blog

FEBRUARY 25, 2014

(..)

Customer Service 20

Customer Service Customers Social Media Mobile Customer Service 20

Brad Cleveland Blog

APRIL 30, 2015

Mobile apps are an important part of the emerging customer service landscape. In results that are probably no surprise, a recent Compuware study found that customers have little tolerance for glitchy or unstable mobile apps. Don’t dither getting there. But by all means, ensure they are ready for prime time.

Study 20

Study Customer Service Self Service Mobile Customer Service 20

Brad Cleveland Blog

APRIL 30, 2015

Mobile apps are an important part of the emerging customer service landscape. In results that are probably no surprise, a recent Compuware study found that customers have little tolerance for glitchy or unstable mobile apps. Don’t dither getting there. But by all means, ensure they are ready for prime time.

Study 20

Study Customer Service Self Service Mobile Customer Service 20

Brad Cleveland Blog

MAY 8, 2015

Recent research (Understanding the Customer Journey, a study conducted by ICMI and LiveOps, 2015) explored channel usage in service settings. How many organizations are using various contact channels? The questions included both channels supported and the percentage of total contact volume. Here’s a summary of the findings:

Contact Center 20

Contact Center Study Customer Journeys Self Service 20

Brad Cleveland Blog

MARCH 7, 2017

Need a reason to refine your mobile strategy? Here are some statistics that remind us of how ubiquitous mobile devices have become. There are now 8 billion active mobile subscriptions – more than the population of the planet.

Strategy 26

Strategy Multi-Channel Mobile Customer Service Contact Center 26

Brad Cleveland Blog

MAY 8, 2015

Recent research (Understanding the Customer Journey, a study conducted by ICMI and LiveOps, 2015) explored channel usage in service settings. How many organizations are using various contact channels? The questions included both channels supported and the percentage of total contact volume. Here’s a summary of the findings:

Contact Center 20

Contact Center Study Customer Journeys Self Service 20

Brad Cleveland Blog

MAY 19, 2014

A recent report from Gartner highlights the following insights about customer support – one about the past, one about the future. Both remind us that we must work hard to create consistency across customer contact channels, especially emerging mobile channels.

Report 20

Report Technology Customer Experience Multi-Channel 20