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5 Challenges Facing Your Customers and Brands, and What They Mean for Your CX Program

InMoment XI

A great deal of customers and the brands that serve them are facing unprecedented uncertainties; understanding them is key to organizational success, delivering Experience Improvement (XI), and ensuring that your customer experience (CX) program is operating optimally. All of these obstacles affect both customers and brands to some extent.

Brands 529
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5 Steps to CX Management in the Public Transportation Industry with Anand Sampat

Customer Bliss

At a time when more and more people are taking public transportation, customer experience for commuters has a big impact on their daily lives. I thought this was a great way to tackle CX for a complex system like public transportation. Anand has shared this c2c branded video which shows the company’s dedication to CX.

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Valero Mystery Shopping Delivers Consistent Brand Experience and Increases Sales

InMoment XI

Overview Valero Energy Corporation is an international manufacturer and marketer of transportation fuels and petrochemicals. As the world’s largest independent petroleum refiner, Valero has a workforce of 10,000 employees with a refining capacity of approximately 3.1 million barrels per day.

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Valero Mystery Shopping Delivers Consistent Brand Experience and Increases Sales

InMoment XI

Overview Valero Energy Corporation is an international manufacturer and marketer of transportation fuels and petrochemicals. As the world’s largest independent petroleum refiner, Valero has a workforce of 10,000 employees with a refining capacity of approximately 3.1 million barrels per day.

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No Phones Allowed: Brand Building Through Tech-Free Experiences

Blake Morgan

Technology-free experiences buck the trend that brands don’t seem to exist if they aren’t constantly shared on social media—which could be a risky move, but customers feel they have experienced something unique and exclusive. Instead of sharing with the masses, they share the experience via word of mouth, which grows the brand.

Brands 105
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Ford Versus Ferrari: A Lesson in Customer Experience?

ShepHyken

They use their cars for the same reason: daily transportation. Both brands offer the same functionality – a room with a bed, TV, bathroom, etc. While the two cars serve the same function of transportation, the choice between them isn’t about getting from point A to point B. The Ferrari costs about $250,000 – 10 times more!

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If Customers Characterized Your Service as a Mode of Transportation, What Would They Choose?

Wired and Dangerous

Chip popped the obvious question–if customer service was a mode of transportation, what would it be? If you asked your customers to characterize the service they receive from you as a mode of transportation, what would they choose? “If lawyers were farm animals, which one would they be?”