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Xpedition and Voyado Partner to Help Boost Loyalty and Retention for Fashion Brands

CSM Magazine

The collaboration will deliver faster time to benefit in an era of unprecedented change in fashion retail. . The collaboration builds on Xpedition’s broad portfolio of solutions that are designed for users across fashion who are working in one of the most dynamic and challenging retail environments seen in modern times.

Fashion 72
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COVID-19 Response Triggers Fluctuating Passion for Beauty & Fashion Brands

NetBase

Brand passion is about more than measuring the volume of social content or sentiment. It’s about the intensity of the passion that customers have about your brand. And brands’ COVID-19 responses have triggered fluctuating consumer passion. Let’s see how that looks, and what brands can learn from it moving forward.

Fashion 64
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18 inspiring brand collaborations: Real-life success stories

BirdEye

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52
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It’s Time For Brands To Be Honest About Sustainability

Blake Morgan

For years, every industry, from beauty to tech and fashion, has raised claims of being eco-friendly. They want to support sustainable brands and products, but confusion and deceit have caused them to question if companies are actually eco-friendly. For some brands, honesty means stepping away from the sustainability label.

Brands 59
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Boost your sales: Unlocking refer-a-friend program secrets

BirdEye

As a local business looking to improve sales, your marketing strategy has to include a refer-a-friend program. Many leading brands like Tesla, Dropbox, and Airbnb successfully use refer-a-friend programs to grow revenue. You might initially want to increase sales, boost website traffic, or generate leads. The main reason?

Sales 98
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Social Analytics Research Supports Eco-friendly Fashion

NetBase

Leading retail brands are using social analytics research to support new eco-friendly fashion offerings. With social insight regularly recognized for its predictive trend analysis and consumer understanding capabilities, brands are rapidly analyzing target market needs and taking immediate action. What is Fast Fashion?

Fashion 49
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How to Prevent Fashion Influencer Fraud with Social Listening

NetBase

Fashion influencer fraud is a troubling trend in the industry. Brands need to know how to spot fake fashionistas or they’re putting their brand – and marketing dollars – at risk. Currently costing brands more than one billion each year, fashion influencer fraud is big business. By how do you find these folks?

Fashion 60