InMoment XI

NOVEMBER 23, 2021

Here are three elements for luxury retail brands’ to consider when closing the gap and delivering that premium level customer journey ! Knowing what’s working and what’s not in each type of experience can teach you how to create a smoother and more connected experience for customers.

Retail 529

Retail Customer Journeys Touchpoint Brands 529

InMoment XI

NOVEMBER 18, 2021

The ongoing global supply chain woes have created massive headaches for both customers and the brands that serve them. Today’s discussion covers three factors brands should be aware of as they consider supply chain issues within the context of customer experience (CX). How Your Brand Can Respond. Factor #2: Logistics.

Customer Experience 483

Customer Experience Guidelines Course Brands 483

Storyminers

AUGUST 28, 2017

It’s in the form of a dozen interviews with company leaders whose brands are excelling at the customer experience. Digital engagement ideas and tools allow Clorox to connect with customers in fresh and personalized ways. It empowers the brand team (and eventually the dealers). Mazda is doing things differently.

Brands 350

Brands Healthcare Roadmap Exercises 350

InMoment XI

JULY 12, 2022

There’s no one specific type of information, insight, or data that supports frontline employees across all industries, but there are several high-level principles that brands can bear in mind when determining what those employees need to know. This strengthens brand connection and creates a customer-centric culture.

Contact Center 529

Contact Center Metrics Customer Centricity Culture 529

InMoment XI

JANUARY 20, 2022

When it comes to collecting feedback, of course we want to hear what our actual customers have to say about their experience. Here are three customer experience (CX) solutions you can use to connect with and understand the experience of non-purchasers: Solution #1: Use a Digital Intercept on Your Website.

Feedback 260

Feedback Retail Course Connections 260

C3Centricity

NOVEMBER 4, 2019

Brand Building. Many large CPG companies, such as P&G, Coca-Cola and Nestle, have changed the name of their Marketing departments in the past twenty years, to Brand Building. And with few exceptions, they prioritised thoughts about themselves and their brands, and rarely took their customers’ perspective.

Customer Centricity 149

Customer Centricity Brands Advertising Consumers 149

InMoment XI

DECEMBER 21, 2021

More than commitment to the company or the brand, more than commitment to productivity or innovation or even the organization itself, we are talking about commitment to the customer. Ideally, you want every employee to be not just a brand champion, but an advocate for the value provided by the organization.

Customer Experience 529

Customer Experience Loyalty Course Advertising 529

Customer Bliss

FEBRUARY 19, 2019

Join me as I discuss what I’ve learned over the course of my 35-year career, so that you can more effectively do the work that needs to be done. Today’s video is an excerpt from my online course , inspired by my book, Would You Do That To Your Mother? Click here to learn more about the course and enroll. .

Brands 208

Brands Chief Customer Officer Hospitality Course 208

InMoment XI

APRIL 26, 2022

It’s important for brands to create diverse and inclusive customer experiences (CX) and employee experiences (EX)—not ‘just’ because being more inclusive is the right thing to do, but also because organizations have a lot to gain from accommodating greater diversity in every experience they create. Key 2: Engage All Audiences.

Customer Experience 493

Customer Experience Social Media Employee Experience Roadmap 493

SurveySensum

AUGUST 1, 2023

Building Lasting Connections: The Power of Customer Loyalty in Retail In today’s fast-paced and crazy competitive retail world, customer loyalty is like the secret sauce for staying ahead of the game. Moreover, they become your ultimate cheerleaders, spreading the good word about your brand to everyone they know. Let’s find out!

Retail 52

Retail Loyalty Connections Loyalty Programs 52

Comm100

NOVEMBER 3, 2017

How are you supposed to find social media training activities and courses that will bring everyone up to speed? The following blog post will give you helpful training tips, social media training exercises, and a brief list of courses that will help your social media team rise above and beyond. Where to Start.

Social Media 113

Social Media Course Training Marketing 113

InMoment XI

MAY 3, 2023

This brand/CX vendor relationship is services driven, and a brand that purchases this type of solution can expect to have a dedicated team of experienced CX and technology experts to check in with regularly (sometimes as often as every week with additional calls if needed) to help the brand with every aspect of their CX program.

Self Service 260

Self Service Customer Experience Resources Survey 260

ShepHyken

JUNE 7, 2019

This week we feature an article by Molly Moore about why phone calls and online chat can make the difference between customer-centric brands and everybody else. In fact, nearly t wo-thirds (65%) of potential customers want to reach brands by phone. Consumers want to connect with your business.

Connections 117

Connections Customer Centricity Consumers Culture 117

NetBase

SEPTEMBER 4, 2020

Brands need to create a lean, mean data capturing machine that can aggregate, analyze and inform enterprise-wide decision-making. It’s not, of course. Your brand requires a Martech Stack that provides flexibility and robust capabilities to track ROI and identify potential relationships that brands may otherwise miss out on.

Tools 98

Tools Brands Ecommerce Advertising 98

InMoment XI

NOVEMBER 11, 2021

For many brands, it brings to mind putting together scorecards, reporting numbers, and a heavy emphasis on looking to the past. They fuel your data and, of course, quantify shifts in the trends most important to your experience initiative. What do you think of when you hear the term “market research”? Element 1: Numbers.

Marketing 260

Marketing Trends Report Brands 260

InMoment XI

NOVEMBER 11, 2021

For many brands, it brings to mind putting together scorecards, reporting numbers, and a heavy emphasis on looking to the past. They fuel your data and, of course, quantify shifts in the trends most important to your experience initiative. What do you think of when you hear the term “market research”? Element 1: Numbers.

Marketing 260

Marketing Trends Report Brands 260

Russel Lolacher

NOVEMBER 28, 2022

In this episode of Relationships at Work, Russel chats with speaker and Police Chief of the Mountain View Police Department Chris Hsiung on how communication and creating connection within an organization can improve workplace culture. Connect with, and learn more about, Chris on his platforms: . And this was as a brand new officer.

Culture 98

Culture Connections Leadership Communication 98

BlueOcean

OCTOBER 4, 2023

Without it, you risk taking a hit to your CSat scores, your brand loyalty, and your bottom line. We would wager, that even with the evolution of AI, brands serving consumers in the Americas will continue to benefit from providing support in French, Spanish, and, for some organizations, Portuguese through a live agent model.

Contact Center 310

Contact Center Customer Care Average Handle Time Consumers 310

ShepHyken

OCTOBER 4, 2019

These are not only customers but brand loyals. Brand loyals are willing to spend more and have more trust in you than other brands. Finding new customers is, of course, costlier when compared to retaining the existing ones. An effective customer engagement platform allows you to reward your brand loyals.

Brands 119

Brands Engagement How To ROI 119

Lumoa

JANUARY 15, 2024

This article will explore ways to leverage conversational commerce to improve customers’ experiences with your brand. It connects the customer with agents who can handle their queries (or connect them with someone who can). Of course, chatbots can’t answer every query. In This Article: What is Conversational Commerce?

Customer Experience 208

Customer Experience Chatbots How To Net Promoter Score 208

NetBase

MAY 13, 2020

Just as cell phones have doubled and adapted as business and personal tools, so have brands during the pandemic edition of working from home. Brands are people too, after all. Brands Are People Too. Now is the time to take notes on B2C marketing tactics, as brand consumers everywhere want a more personal experience.

B2C 98

B2C B2B Brands Trends 98

Brandwatch CX

NOVEMBER 3, 2022

The rise of the micro-influencer, a person or account with a niche but engaged following, has seen more and more brands explore new relationships with non-A-listers. The FTC wants influencers to make sure that when they publish sponsored Instagram posts it’s clear to the average person that they have a “material connection” to a brand.

Brands 68

Brands Guidelines Advertising Connections 68

ModSquad

MAY 13, 2021

Every interaction with your customer is an opportunity to build your connection and inspire a sense of loyalty with them. When you consider that 92% of consumers trust word-of-mouth recommendations , it’s easy to see how delighted fans can become invaluable brand ambassadors. Anticipate customer needs and staff accordingly.

Ecommerce 119

Ecommerce Loyalty Brands Rewards Programs 119

Strativity

JANUARY 6, 2023

In times of economic turmoil, brands tend to think of cost-saving measures such as limiting new products or cutting overheads as the ultimate solution to budgetary woes. The same holds true for your brand. Another way to help consumers get the most out of your brand experience is by nurturing brand ecosystems through smart design.

Brands 52

Brands Apparel Airlines Hotels 52

Kustomer

DECEMBER 17, 2020

Listen and subscribe to our podcast: In this episode of the Customer Service Secrets Podcast, Gabe Larsen is joined by Sioban Massiah from Twitter to discuss the Power of Connection and how to retain customer loyalty. Learn how Sioban connects with customers by listening to the podcast below. Growing Your Connection to Retain Business.

Connections 80

Connections Conference Loyalty Survey 80

Brandwatch CX

NOVEMBER 3, 2022

The rise of the micro-influencer, a person or account with a niche but engaged following, has seen more and more brands explore new relationships with non-A-listers. The FTC wants influencers to make sure that when they publish sponsored Instagram posts it’s clear to the average person that they have a “material connection” to a brand.

Brands 61

Brands Guidelines Advertising Connections 61

Experience Investigators by 360Connext

JANUARY 14, 2020

They must decide what learning path is meaningful for them, even before they learn anything from that course. They must emotionally connect to the content to prioritize learning on a personal level. They must constantly believe the content they are learning – and the way they’re learning it – is going to reward them emotionally.

Course 244

Course Training Technology Brands 244

Gainsight

APRIL 15, 2022

Of course, it’s never that easy. This enables you to personalize your outreach in a way that helps you connect with each user on a deeper level. Increase brand loyalty. The more effectively you’re able to engage your customers, the more likely they are to become loyal supporters of your brand. Develop deeper connections.

Connections 52

Connections e-support Groups Engagement 52

Hallmark Business Connections

OCTOBER 5, 2020

Loneliness, of course. Isolation is pervasive in today’s climate, and brands have a moral imperative to talk about it, address it, and act with empathy as consumers try to find their way through this new world. What customers need is for brands to care about their day, how they feel, and what they need. Celebrate life’s wins.

Brands 97

Brands Social Media Travel Engagement 97

NetBase

DECEMBER 20, 2019

And these days, brands are connecting with consumers thanks to unlikely influencer collaborations. These computer generated image (CGI) influencers are connecting authentically with audiences in ways that other influencers have to envy. You still have questions about her, of course – who wouldn’t? At least, not yet.

Connections 56

Connections Consumers Fashion Social Media 56

Experience Investigators by 360Connext

DECEMBER 15, 2023

Of course, each business is different, but consider a customer experience content calendar as a way to keep your employees focused on the why, the how, and the “what do I do about it?” Show how your customers benefit from the promise of your brand, and how that shows up in their journey. See how fun it is to connect the CX dots?

Communication 304

Communication Tips Customer Journeys Customer Experience 304

SurveySparrow

JULY 4, 2021

Are they simply for getting your work done, or do you feel emotionally attached to the brand? Why do you use the same brand again and again when you have a lot of other options? And, what if we tell you to switch to a different brand? . And this happens because of emotional branding. . What Is Emotional Branding? .

Examples 52

Examples Brands Social Media Advertising 52

NetBase

SEPTEMBER 1, 2020

Brands around the world are struggling to entice an increasingly depressed populace and may not be feeling lots of love right now. And we have a whole report full of brands using social listening to do precisely that in our latest NetBase Quid Brand Passion Report: Top Global Brands 2020 – and you can too!

Brands 52

Brands Report Social Media Analysis 52

CSM Magazine

OCTOBER 18, 2022

There is nothing better, nor harder to do than to attract new customers to your brand. Choosing a Good Name for Your Brand Is Important. One of the most crucial aspects of marketing is branding, and your company should place a high priority on it. This implies that all businesses must work very hard to draw in leads.

Brands 52

Brands Tips Social Media Financial 52

NetBase

JULY 3, 2020

The 4th of July is typically cause for celebration, but current events make that challenging for brands. Should brands leave it alone or attempt to make a go of it? How many brands (and consumers) are making the most of The Fourth. How many brands (and consumers) are making the most of The Fourth.

Brands 95

Brands Marketing Travel Advertising 95

BlueOcean

DECEMBER 13, 2022

In fact, 56% of customers are more likely to buy from a brand if they belong to their loyalty program. Furthermore, a McKinsey report revealed that brands with top-performing loyalty programs earn a 15 to 25 percent bump in revenue thanks to their loyal customers, who are either buying more or buying more often (or both).

Loyalty Programs 177

Loyalty Programs Loyalty Social Media Rewards Programs 177

NetBase

APRIL 28, 2020

ESports is an explosive industry and many top brands are paying attention. This makes sense, of course, as we’re in the midst of widespread stay-at-home measures. Gamers, team owners and others have become stars in their own right and many smart brands have leveraged their influence in the industry to create corporate sponsorships.

Brands 67

Brands Sports Social Media Banking 67