Maru Group

NOVEMBER 16, 2022

We spoke to 1,000 nationally representative UK consumers to better understand how companies and brands can best respond and connect with consumers in times of financial stress. This proposed how brands can connect with customers in a way that validates their uncertainty and supports them through this challenging time.

Consumers 76

Consumers Brands Meeting Comparison 76

Calabrio

OCTOBER 19, 2022

Our annual Calabrio Customer Connect (C3) event has wrapped, and we are still feeling the buzz of excitement. Top 10 Takeaways from the Calabrio Customer Connect. Choosing only ten takeaways from this year’s Calabrio Customer Connect was challenging, but we have narrowed it down to these key moments: 1.

Connections 147

Connections Contact Center Analytics Travel 147

Second to None

SEPTEMBER 25, 2018

Any brand that hopes to connect with consumers is must reckon with the powerful nature of public scrutiny in the digital age. As a society, there are now elevated expectations for brands that we spend our money on due to the proliferate expansion of available options across industries.

Consumers 109

Consumers Brands Social Media Voice of Customer 109

Optimove

JANUARY 26, 2023

Consumer trust is a crucial component of any successful marketing strategy. It’s more important than any promotion, feature, funny post on social, or brand color. As economic uncertainty persists, consumer financial confidence declines (see our recent Consumer Holiday Spending Survey ), and their willingness to spend drops.

Loyalty 59

Loyalty Consumers Brands Retail 59

Maru Group

DECEMBER 1, 2022

How has it affected how they feel about brands and service providers? Maru’s proven system 1 enabled software helps clients understand consumers holistically: not just what they say they think but identify how they really feel by revealing their unarticulated words. How has the current climate really affected our outlook?

Connections 74

Connections Brands Financial Consumers 74

GetFeedback

JUNE 11, 2019

Indeed, there are many brands with cult-like followings. But why isn’t this level of fandom a reality for every brand? According to Exploring the Value of Emotion-driven Engagement, a new report from Deloitte Digital, brands can build impressive levels of customer loyalty by connecting emotionally with their audiences.

Study 170

Study Loyalty Connections Loyalty Programs 170

C3Centricity

APRIL 9, 2024

However, as companies continue to evolve in an increasingly digital landscape, these disparities, while significant, share the underlying goal of establishing meaningful connections with the people who buy their products and services. and then composing messages that resonate with them.

B2C 226

B2C B2B Strategy Marketing 226

CX University

APRIL 16, 2024

The Rise of the Conscious Consumer In today’s competitive business landscape, customer loyalty has become a critical factor for success. As consumers become increasingly discerning, the alignment between a company’s values and the personal values of its customers has emerged as a significant driver of loyalty.

Loyalty 52

Loyalty Brands Social Media Consumers 52

SurveySensum

FEBRUARY 21, 2024

While AI offers unparalleled efficiency and scalability in handling customer inquiries and providing support, there’s a critical aspect that often gets overlooked— the human connection. Additionally, 62% of customers are more likely to switch brands if they feel treated like a number rather than an individual.

Connections 52

Connections Strategy e-support Chatbots 52

BirdEye

JANUARY 25, 2024

In this post, we’ll cover how automating your review sharing can help you generate buzz for your brand across social networks. 92% of consumers read two or more reviews before forming an opinion about a business. 50% of consumers read five or more reviews before forming an opinion about a business.

Social Media 110

Social Media Brands How To Multi-Channel 110

NetBase

SEPTEMBER 7, 2020

The pandemic has been hard on consumers financially. And this is why there’s a very wise push for brands to help consumers shop for jobs instead of sales today. And one company is behind this consumer and market intelligence -informed effort. LaborDayOn Effort Helping Consumers Find Jobs. It’s a smart move.

Consumers 75

Consumers Brands Social Media Sales 75

GlowTouch

MARCH 1, 2021

Share this entry Share on Facebook Share on Twitter Share on Pinterest Share on LinkedIn Share by Mail Connected Cars: How Their Evolution Impacts Consumers & Businesses. Connected cars keep getting more advanced and less exclusive. First Things First, What Are Connected Cars? Impact on Business.

Connections 52

Connections Consumers Entertainment Travel 52

C3Centricity

NOVEMBER 4, 2019

Consumers no longer appreciated being interrupted in their daily lives, if they ever did! Brand Building. Many large CPG companies, such as P&G, Coca-Cola and Nestle, have changed the name of their Marketing departments in the past twenty years, to Brand Building. They continued with the same processes and mind-sets.

Customer Centricity 149

Customer Centricity Brands Advertising Consumers 149

SurveySensum

APRIL 1, 2024

Trust in a brand is not merely beneficial; it is crucial for a startup’s survival and growth. Research indicates a customer trust directly correlates with brand loyalty. And loyal customers make purchases 90% more often and are inclined to spend more during each transaction, contributing to better cash flow for the brand.

Brands 52

Brands Case Study Social Media Feedback 52

NetBase

JULY 16, 2020

The social mood has shifted socially to overwhelming anger and brands are showing up by reassessing how to connect with consumers. How can companies capture the social mood and bring their brands back to social to connect meaningfully with consumers there? Ways brands are recapturing consumers’ heart.

Consumers 60

Consumers Brands Social Media Analytics 60

BirdEye

NOVEMBER 15, 2023

When shoppers express their love for your brand online, they’re not just speaking to friends; they’re announcing to the world that you are the best in the business. In this blog, we’ve shared the ultimate list of retail review sites that will boost brand awareness and fuel business growth. Let’s dive in.

Retail 111

Retail Brands Consumers Case Study 111

NetBase

DECEMBER 20, 2019

And these days, brands are connecting with consumers thanks to unlikely influencer collaborations. These computer generated image (CGI) influencers are connecting authentically with audiences in ways that other influencers have to envy. None of the interconnected CGIs listed above seem to be a good fit for your brand?

Connections 56

Connections Consumers Fashion Social Media 56

CSM Magazine

DECEMBER 22, 2023

Companies have traditionally relied on a mix of print and digital advertising, but now there’s a new approach that’s capturing consumers’ attention more effectively: out-of-home (OOH) advertising. OOH advertising refers to any marketing that you see outside the home, such as billboards or signs.

Connections 52

Connections Strategy Marketing Gamification 52

NetBase

DECEMBER 13, 2019

Most potential consumers are scrolling through online content for a good portion of their day. Brands reaching these media-connected consumers have advanced social analytics informing strategic outreach decisions. Media-connected consumers are online overall an average of 6.5 And for good reason.

Analytics 52

Analytics Consumers Connections Advertising 52

BirdEye

MAY 15, 2023

Are you looking to build a successful brand? If so, then developing a strong brand strategy is essential. A well-crafted brand strategy can help your business stand out from the competition, allowing it to reach its full potential. Table of contents What is brand strategy?

Brands 98

Brands Strategy Social Media Communication 98

Merkle

FEBRUARY 16, 2022

To fuel the insights in this issue, we surveyed over 2,000 consumers, instead of marketers, to unpack the amount and extent of data consumers are willing to share.

Consumers 105

Consumers Survey Report Connections 105

Second to None

MARCH 22, 2019

1] That being said, you must allocate efforts towards creating a positive reputation of your brand online. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand.

Connections 75

Connections Brands Social Media Loyalty Programs 75

CSM Magazine

AUGUST 21, 2020

As consumers continue to take their business online, content marketing has never been more important. Successful content marketing engages consumers, enticing them to read or watch more. More personable content can help build an emotional connection towards your brand. Building a successful content marketing campaign.

Connections 52

Connections Consumers Marketing Advertising 52

NetBase

JUNE 9, 2020

Standing out from competitors today requires strategic marketing informed by digital consumer intelligence. Leading brands in every category rely on its insight every day – and your brand should be too! Understanding the consumer journey and how to message out at each stage.

Consumers 67

Consumers Brands Social Media Advertising 67

CSM Magazine

JANUARY 17, 2024

In today’s fiercely competitive business landscape, establishing a strong brand has become a necessity for businesses of all sizes. A powerful brand sets businesses apart, ignites customer loyalty, and significantly impacts the bottom line.

Brands 52

Brands Advertising Consumers Loyalty 52

2020 Research

APRIL 17, 2023

Imagine this: You’ve invested countless hours into crafting your brand. Enter brand tracking – a game-changing tool that empowers you to navigate the intricacies of consumer perception. What Is Brand Tracking? But how can you accomplish this with ease and speed? Chat with our experts today!

Brands 89

Brands Comparison Consulting ROI 89

ECXO

JUNE 20, 2023

Fotocomposicion ECXO(1) Article source: The Rising Tide of Brand Purpose in B2B [link] There’s an old adage in customer experience. Business customers care about what your brand stands for. Brand purpose should be the driving force behind everything you do. Few brands have paid as much attention to it as it requires.

B2B 122

B2B Brands Innovation Government 122

Optimove

SEPTEMBER 21, 2023

In a world characterized by constant connectivity and digital engagement, the average person taps, swipes, and clicks 2,617 times each day, according to Dscout Research. Consumers have a deep-rooted loyalty to their smartphones. Consumers have a deep-rooted loyalty to their smartphones.

Loyalty 52

Loyalty Consumers Brands Connections 52

Second to None

MARCH 22, 2019

1] That being said, you must allocate efforts towards creating a positive reputation of your brand online. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand. Influence is a major factor for Gen Z when it comes to making a purchase and connecting with a brand.

Connections 63

Connections Brands Social Media Voice of Customer 63

Brandwatch CX

FEBRUARY 23, 2024

It is easy to see the use-case for social listening when looking at large consumer brands They have hundreds of thousands, if not millions, of buyers and millions more of potential ones. They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights.

B2B 59

B2B Brands Social Media Wireless 59

NetBase

JULY 22, 2020

Many brands are still adjusting alongside the coronavirus, yet the social concerns of customers continue to evolve as well. Here, we’ll take a look at some of the some of the changes taking place in the market and what luxury brands are doing different to meet the needs of consumers right now. and European luxury markets.

Consumers 59

Consumers Meeting Brands Ecommerce 59

BirdEye

JUNE 16, 2023

Knowing how your customers feel about your brand makes growing a business easier and more efficient. Regularly conducted brand surveys help you gather such feedback. But brand surveys come in many different forms and choosing the right one is important to reap the benefits of your investments. Branding isn’t a one-time effort.

Survey 98

Survey Brands Strategy Social Media 98

CSM Magazine

MARCH 26, 2024

Brand identity is fundamental to success, representing how consumers perceive and experience a company. These centers, where customers engage with a company, hold significant influence over brand identity. The interactions they have with customer support agents profoundly influence their perception of the brand.

Contact Center 52

Contact Center Brands Social Media Call Center 52