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5 Ways to Leverage Net Promoter Score to Boost Customer Retention

InMoment XI

One user engagement strategy you can use to boost your customer retention is to make use of the Net Promoter Score (NPS) system. What Is Net Promoter Score? From this, you can place your customers on a scale, where anyone who answered between 0-6 is a detractor, 7-8 is passive, and 9-10 are promoters.

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Is the Net Promoter Score Metric Outdated?

Retently

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

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Net Promoter Score® Research: the “for” and “against” list

Genroe

Over the past few years, I have come across all sorts of research on Net Promoter Score. The post Net Promoter Score® Research: the “for” and “against” list appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

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Net Promoter Score Company: What to Look For!

InteractionMetrics

Looking to hire a Net Promoter Score company? Most Net Promoter Score companies will offer to send your NPS survey, but that’s the easy part. Unfortunately, the Net Promoter Score is frequently misused. Two attributes to look for are its approach to CX and banchmarking.

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Should Loyalty Metrics Be Reassessed Post-Pandemic?

Common questions include: Does Net Promoter Score® (NPS) still have the same predictive power? To answer these questions, we analyzed VOC data from programs across a variety of verticals – including Financial Services, Healthcare, B2B Services, Technology, and more. Do loyalty metrics need to be reassessed?

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Customer Survey Statistics: Everything You Need to Know

InMoment XI

Whether you send out a standard survey via email or leverage the Net Promoter Score question in-app, knowing some statistics and trends can help you ensure that you get adequate feedback that helps build your business. Monday is the best day to get the highest amount of complete email surveys for B2B businesses.

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Net Promoter Score vs Likert Scales

Genroe

It is common to confuse Likert Scales and Net Promoter Score because the Net Promoter Score scale is a Likert Scale. The post Net Promoter Score vs Likert Scales appeared first on B2B Marketing | Customer Feedback | Net Promoter Score | Genroe.

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Should Loyalty Metrics be Reassessed Post-Pandemic? And What About NPS?

They wonder: Does Net Promoter Score® (NPS) still have the same predictive power. After analyzing VOC data from verticals including Financial Services, Healthcare, B2B Services and Technology, we found some interesting answers. Do loyalty metrics need to be reassessed? Have the drivers of customer experience changed?