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How lululemon Co-Creates Experiences with and for Their Customers

Alida

lululemon is a Canadian athletic apparel retailer with massive global appeal that creates high-performance athletic apparel and accessories through a human-led design approach. This customer-centricity has led the brand to consistently look for new ways to ensure they are supporting their guests (customers) and their community.

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alphabroder Uses Action-based Program to Increase Employee Satisfaction Scores

InMoment XI

InMoment® assists alphabroder in improving the employee experience (EX) to ultimately improve customer experiences (CX) by establishing an action-based employee experience improvement program that focuses on communication, development, and acknowledgement.

Apparel 496
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Nike versus Adidas: Who will win the digital transformation race in apparel retail?

Alida

This is especially true in apparel retail, where longtime rivals Nike and Adidas have both recently invested heavily in digital transformation and innovation to stay at the top of their game. Adidas has brought together its brand, media and digital teams so they’re all focused on creating a better consumer experience.

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How Technology is Revolutionizing the Apparel Industry

Oracle

apparel industry market is the biggest in the world, according to Statista. Here are 4 ways newly introduced tech is revolutionizing how apparel is made, sold, and worn. Long gone are the days of having to go to a tailor to order custom garments created to perfectly fit your body. Smart apparel. Tech tailors.

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3 notable trends in the retail apparel industry

Alida

Apparel companies are hanging by a thread as consumers spend less money on stocking their closets , preferring to express themselves through social media rather than by what they wear and favoring weekend getaways over new clothes. Apparel companies might want to stop trying to be all things to all people. Take a tailored approach.

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Forrester’s Digital Go-To-Market Review: Apparel and Footwear

Forrester's Customer Insights

Forrester’s latest Digital Go-To-Market Review evaluates 27 brands in the apparel and footwear sector to see how well they are positioned to thrive independently.

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Augmented World – How AR Transforms Customer Experience

TechSee

Augmented Reality (AR) – the ability to overlay and share physical objects, spaces and images on a user’s view of the real world– is revolutionizing the customer experience. AR creates a new digital experience that transforms the customer journey into an immersive visual interactive experience.