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How to Calculate Your Net Promoter Score (NPS)
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AUGUST 23, 2020
NPS calculation formula and interpretation of data. Articles
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7 tips for designing a seamless checkout funnel
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MARCH 2, 2021
How to enhance your digital checkout funnel and increase conversion rates. Articles
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GetFeedback simplifies CX for Salesforce customers with a new integration and a new app
GetFeedback
MAY 5, 2021
New Salesforce integration for feedback from digital channels and new GetFeedback app for Salesforce. Product & News
How to Implement a Post-Purchase Survey to Boost Ecommerce Sales
GetFeedback
MAY 28, 2020
The 8 steps to creating a successful post-purchase survey plan. Articles
Going to Market Smarter in the New Economy
Advertiser: ZoomInfo
The fight to find new customers and retain existing ones is the biggest business challenge for many companies. Technology will continue to play a part in fostering buyer allegiance and building brands in the “new normal.” In 2021, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. To succeed, you must change the way you conceive and build new products as a digital business. Download the report today to discover more!
5 customer experience trends to watch for in 2021
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NOVEMBER 30, 2020
How to prepare for your customers' changing expectations in the New Year according to Forrester’s 2021 CX predictions. Guides
Interview with CX Ambassador Matthew Phillip
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NOVEMBER 11, 2020
Interview with Matthew Phillip, Marketing Automation Manager at Mylo, a Lockton company, the insurtech leader revolutionizing insurance shopping, about his career in the customer experience space. Articles
How to Deliver a Seamless Customer Experience in the New Normal
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AUGUST 31, 2020
How to rethink your omnichannel CX strategy for 2020 and onward as a response to the COVID-19 pandemic. Guides
How to Bridge the Gap for CX Across the Organization
GetFeedback
JULY 6, 2020
Leverage key CX metrics to demonstrate the value of customer experience and build partnerships across departments. Guides
How to Bridge the CX Gap Across the Organization
GetFeedback
JULY 15, 2020
A Frost & Sullivan executive summary on how to bridge the CX gap that is prevalent across so many organizations today. Articles
The Forrester Wave™: B2B Marketing Data Providers, Q2 2021
Advertiser: ZoomInfo
In our 24-criterion evaluation of B2B marketing data providers, we identified the 11 most significant vendors — Data Axle, Dun & Bradstreet, Enlyft, Global Database, InsideView, Leadspace, Oracle, SMARTe, Spiceworks Ziff Davis, TechTarget, and ZoomInfo Technologies — and researched, analyzed, and scored them. This report shows how each provider measures up and helps B2B marketing professionals select the right one for their needs.
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What Are Customer Touchpoints?
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JANUARY 19, 2021
Identify customer touchpoints, map out a complete customer journey, and optimize the customer experience. Guides
Interview With CX Ambassador Corrina Owens
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JULY 6, 2020
Interview with Corrina Owens, marketing and demand generation manager at SpendHQ—a leading SaaS spend analysis solution—about her career in the customer experience space. Articles
The comprehensive guide to improving retail customer experience
GetFeedback
JUNE 27, 2021
Retail customer experience is critical for your business. Learn how customer expectations are changing and how to measure and improve their experiences. Guides
What is customer feedback?
GetFeedback
JUNE 27, 2021
All you need to know about asking for, tracking, and using customer feedback. Guides
4 AI Hacks to Make Sales Teams More Efficient
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data. Read on to learn the four AI hacks sales teams need to improve their performance. Download the eBook today!
How to use a customer experience maturity model
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JUNE 27, 2021
How to use a customer experience maturity model to assess the current state of CX in your business, diagnose areas that need improvement, and guide your experience strategy. Guides
The Complete Guide to User Experience Metrics
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JULY 4, 2020
Learn how to use the most popular UX metrics, improve the user experience, and prove the ROI of your efforts. Guides
5 Ways Support Teams Can Prepare for the COVID-19 Holiday Rush
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NOVEMBER 1, 2020
How to provide the best customer service and support during this unprecedented holiday season. Guides
The comprehensive guide to mobile app surveys
GetFeedback
JUNE 23, 2021
Learn about mobile app surveys, including benefits and types, and how they help you collect customer feedback and optimize your mobile experience. Guides
How to Overcome the Pain Points of Your CRM
Advertiser: ZoomInfo
CRM software is a powerful tool when used correctly, yet another obstacle to a sales team’s efficiency when it’s not. Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.
What is ecommerce experience and how to improve it
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JUNE 21, 2021
Learn why creating a great ecommerce experience is important for the success of your business and for improving your ecommerce customer satisfaction. Guides
How to Build a Multi-Skilled CX Team
GetFeedback
MAY 3, 2020
The top 9 skill sets you need in your core customer experience team in order to succeed. Articles
Customer-centric vs. product-centric mindset
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JUNE 16, 2021
Simplifying CX YouTube series episode on how to become customer-centric. Videos
What is Learned Helplessness and How Does it Hurt Employee Experience?
GetFeedback
AUGUST 15, 2020
A look into how the way we're wired impacts employees' perception of work and satisfaction. Articles
4 Data-Driven Steps To Drive Successful B2B Demand Generation
Advertiser: ZoomInfo
Fact: Good data lives at the core of every successful B2B demand generation strategy. Without quality data, it’s nearly impossible to identify and segment your target audience and create messaging that speaks to their values and interests. Whether you’re stepping into a new position or you’re new to demand generation, learning the tricks of the trade can be, well, tricky. In this eBook, you’ll discover how to improve your demand generation program—and your bottom line.
How to collect customer feedback in ecommerce
GetFeedback
JUNE 15, 2021
This guide will walk you through asking for, and then acting on, ecommerce customer feedback for your business. Guides
Bridging the Gap Between Marketing and CX
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JULY 25, 2020
Nine ways for CX and Marketing teams to work better together in optimizing the customer experience. Articles
How PUMA used multi-dimensional customer feedback to drive a digital transformation
GetFeedback
MAY 20, 2021
PUMA revamped their digital customer journey with GetFeedback to improve their online experience and increase revenue. Learn how you can implement GetFeedback today! Customer Stories
How to Leverage Employee NPS (eNPS)
GetFeedback
MAY 19, 2021
Why employee NPS surveys are valuable for your business and how they can help provide an accurate measurement of employee satisfaction. Guides
The Modern Customer Success Playbook
Advertiser: ZoomInfo
The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Satisfaction won’t cut it. Quarterbacking your customers to long-term success and growth is proven to combat churn and transform customer success teams into revenue-drivers. But where do you start? Download the playbook today!
CX maturity playbook: Culture
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JUNE 13, 2021
Actionable insight to uplevel and transform the CX culture in your organization. Tools
How to improve customer experience in ecommerce
GetFeedback
JUNE 13, 2021
Learn how to provide customers with a great ecommerce experience and discover ways to optimize your website. Guides
Customer loyalty survey questions
GetFeedback
JANUARY 13, 2021
20 essential customer loyalty survey questions and surveying best practices. Guides
CX vs. UX
GetFeedback
APRIL 22, 2021
A detailed explanation of the different between customer experience and user experience. Articles
A Proven Guide to Recruiting Passive Candidates
Advertiser: ZoomInfo
It's a simple, frustrating truth that you can't predict everything when it comes to recruiting for businesses. At some point in your role as a recruiter - perhaps more frequently than not - you'll need to fill a position quickly and you'll look for active recruitment strategies to do it. However, it's not efficient or cost-effective to be in the active recruitment mode all the time. It's important to also invest in building a passive candidate pipeline. Download the guide for tips that can help you build a recruitment strategy that attracts both active and passive candidates for the best possible mix.
10 (Common) Challenges of a CX Cross-Functional Team
GetFeedback
MAY 24, 2020
The most prominent challenges of running a cross-functional CX team and how to overcome them. Articles
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