Have You Digitized Your Journey Map?
CX Journey
FEBRUARY 13, 2019
Image courtesy of Pixabay Do you know why it's important to digitize your journey maps? In the past, I've written about some of the myths of journey mapping. One of those myths was: Without a digital mapping platform, I can't even begin to map. You probably know by now that I'm an advocate of digitizing your maps, for a variety of reasons, not the least of which is that it checks the box for the basic tenets of mapping , including maps must be: created collaboratively, with customers and with ot
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