Uncover Measurable ROI with Insight Communities
Alida
NOVEMBER 21, 2023
Discover how customer insight communities help brands build stronger relationships, reduce risk, and deliver measurable ROI.
Alida
Alida’s Fall ‘23 release provides faster speed to insights and scalability, powered by AI.
Alida
OCTOBER 24, 2023
Customer experience teams and market researchers told us that they’re often overwhelmed with data. They said they’re struggling with disconnected surveys, interviews, and customer listening tools that collect information but don’t bring it together in an effective way. As a result, they need to spend their valuable time combing through responses, interpreting meaning, and looking for patterns.
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Trending Sources
User Experience (UX) Research Trends and Best Practices
Alida
OCTOBER 19, 2023
Learn how the best performing UX teams are analyzing quantitative and qualitative data to create digital experiences that reduce user effort, increase product adoption, and drive revenue.
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Communities empower research teams to do more with less
Alida
OCTOBER 17, 2023
Explore case studies demonstrating how media organizations and retail industries have found insight communities a cost efficient alternative to external research.
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Benchmarking supercharges your community testing initiatives
Alida
OCTOBER 3, 2023
Take your analytics and dashboards to the next level by leveraging benchmarks across products and metrics.
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Unlocking the Power of Community insights to drive product innovation
Alida
AUGUST 31, 2023
Brands are using community insights to create and improve on the products that better meet their customers’ needs. Create a 360 view of each customer.
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Community management best practices: How to keep the valuable insights coming long-term
Alida
AUGUST 24, 2023
Keep your insight community healthy by diversifying your activities, recruiting often, and engaging your members frequently. Start learning now.
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Get the most out of your analytics with the right customer experience dashboard
Alida
AUGUST 10, 2023
Learn how best-in-class dashboards look and how to customize them for every stakeholder.
Let Data Storytelling Boost the Impact of Your Research
Alida
JULY 27, 2023
Discover the power of storytelling in maximizing the business impact of customer insights. Learn how to craft compelling research debriefs.
How To Build A Customer Community And Improve CX
Alida
JULY 20, 2023
Community is a feedback collection method built on trust. There are four reasons you might consider building one: deeper access, stronger engagement, faster time to insights, and centralized customer experience.
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G2 a leading tech marketplace and review site for B2B software solutions has recognized Alida in 4 categories
Alida
JULY 6, 2023
Alida was recognized by G2 in the Experience Management Category in three reports. Alida also received the Users Love Us badge.
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3 reasons why communities are essential to your CX strategy today
Alida
JUNE 13, 2023
As insight teams are required to achieve more with limited resources, there’s a noticeable shift towards placing communities at the center of the insights ecosystem.
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Alida Activate 2023 Inspired Next Generation of CX Strategists
Alida
JUNE 1, 2023
Speakers at Activate 2023 celebrated the power of community's main comparative advantages, like versatility, malleability, and ability to enable the execution of targeted CX tactics.
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Listening to the Voice of Patient is the fastest path to improved experiences
Alida
MAY 23, 2023
Communities have emerged as the most effective way to capture patient feedback and turn it into actionable insights and higher satisfaction.
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Staying ahead of the game with Gen-Z: how to engage your fans and create a winning formula
Alida
APRIL 21, 2023
Sport fandom is a unique concept: few other cultural phenomena engage and enthral people from all over the world in the way that sport does. As time and technology have evolved, the habit of participating, talking, reading, listening, or watching sports has remained a chosen past-time for billions across the globe.
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Everything you wanted to know about sampling best practices (but were afraid to ask)
Alida
APRIL 6, 2023
A key decision when planning a survey is to determine the size of the sample. We can help you cover the basics.
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Alida Empowered: Trusting Employees to Live Their Truth
Alida
MARCH 28, 2023
Employee experience is the beating heart of any company and must be prioritized to build a winning culture. The result: fully engaged employees taking great care of their clients.
Retailers embed customer insights into their DNA
Alida
MARCH 2, 2023
Successful innovators not only listen to their customers. They make their feedback an integral part of their decision-making process.
Insurers lower risk of tough decisions by listening to their customers
Alida
JANUARY 26, 2023
The insurance industry often ranks at the bottom of customer satisfaction studies. Insurance companies typically interact with people who are going through difficult times, which increases the challenge of creating an exceptional customer experience. Those insurers that get it right have the potential to make a meaningful difference in people’s lives and help their organizations save money, increase revenue, and grow market share.
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Follow these trends to become a 2023 customer experience innovator
Alida
JANUARY 17, 2023
In uncertain economic times, making the right choices for your business becomes that much more important. Even a slight misstep can have a drastic impact on a company's ability to compete in the market. While navigating a recession is undoubtedly difficult, spending the time to understand customer motivations and concerns can significantly reduce risk from decision-making and help create more value for both customers and the business.
Is your Voice of Customer program is reaching the right people?
Alida
DECEMBER 15, 2022
Finding and keeping the right insiders is the first challenge you’ll encounter when establishing a VoC program.
Your guide to employee engagement survey questions
Alida
DECEMBER 8, 2022
Employee surveys can be a reliable source of insight… as long as you direct them properly and ask the right questions.
Innovation Day is upon us: What to expect
Alida
NOVEMBER 24, 2022
The Delta Awards, Alida’s recognition of top innovators in CX, are the focal point of the event.
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Alida’s Touchpoint helping to break the cycle of poverty through education
Alida
NOVEMBER 17, 2022
Alida’s Citizenship program, Alida IMPACT , was created to harness the power of our people and products as a force for good to build a positive impact in the communities where we work. This year has been one of its most exciting years yet with record breaking numbers of volunteers, donations, and a brand new partnership expansion with Pathways to Education.
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Employee engagement surveys: How employees see surveys
Alida
NOVEMBER 1, 2022
Your people are the heart and soul of your company. When employee engagement is high, the whole team benefits—and so do your customers.
Alida Fall ‘22 Product Release: Engage more customers faster with Conversational Surveys
Alida
OCTOBER 25, 2022
The launch of this product headlines our Q4 release, which also includes several new features bound to enhance the Alida TXM platform.
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Customer lifetime value: The most important metric everyone overlooks
Alida
OCTOBER 13, 2022
Customer lifetime value (CLV) is not a new concept. It’s the total revenue from a customer over the entire duration of their relationship with your business , from first to final purchase.
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Customers are changing — are you?
Alida
OCTOBER 6, 2022
It’s no secret that customers are capricious. However, as we navigate an era of change, it’s easy to feel like this is the most volatile period in business history.
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6 tips for boosting customer engagement
Alida
SEPTEMBER 22, 2022
Personalization and two-way communication are key to engage and build loyalty among your customer base.
Your guide to customer engagement software
Alida
SEPTEMBER 30, 2022
You have the perfect product idea—one that customers will love—and the research about who your customers are. But just having the ideal product isn’t enough; you need to engage customers in a way that makes sense to them. Customer engagement software is useful… if you know how to use it with.….
6 tips for boosting customer engagement
Alida
SEPTEMBER 22, 2022
Personalization and two-way communication are key to engage and build loyalty among your customer base.
What's the difference between customer centric vs. customer focused?
Alida
SEPTEMBER 8, 2022
A customer-centric approach goes beyond selling products and services. It aims to understand the customer and establish long lasting relationships.
Four ways technology is changing consumer behavior
Alida
AUGUST 30, 2022
To ride the technology wave, companies must keep their ear to the ground and match innovation to their customers’ needs.
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Five examples of brands driving customer-centric innovation
Alida
AUGUST 23, 2022
Customer centricity is now the ultimate “must have” for business empowerment that is assured to drive organizations to success.
How to get the most out of your Professional Services investment
Alida
AUGUST 11, 2022
You’re chomping at the bit. You’re a CX manager who just signed a huge contract with a CX software vendor. The deal includes Professional Services and you’re not quite sure what to expect. You already have a full plate and you realize that you’ll have to handle this CX project in addition to your existing responsibilities. It’s exciting, yet daunting.
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Becoming the architect of the customer experience
Alida
JULY 28, 2022
When customers approach your company, they’re not just looking for a product or service. They’re looking for an experience —one that fully immerses them in your world.
Alida Summer ‘22 Product Release: Customer Journeys helps improve your customers’ entire experience
Alida
JULY 26, 2022
Our Q3 release also includes 15 new features to further boost the Alida TXM platform.
The Ultimate Guide to Create Effective Survey Questions
Alida
JULY 7, 2022
This may come as a surprise, but survey design can be a creative process. With so many question types available, it can be overwhelming. Which question type should you choose? Why?
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Alida Named a Leader in Experience Management Software by G2
Alida
JULY 5, 2022
The review website also awarded Alida badges for “Best Support” and “Easiest to Do Business With” for the fifth consecutive quarter.
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Activate ‘22: A Lesson From Cryptocurrency: CX in New Markets
Alida
JUNE 9, 2022
Customer experience (CX) development can sometimes seem like you’re doing all the same things as everyone else, just walking in the footsteps of all the brands that came before. That can be comforting because it means you’re not the only one facing challenges—but you may also find yourself feeling stifled. How can you bring something new to a conversation that has been going on for decades?
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Alida Activate ’22: How Spotify Built a B2B Community for Actionable Insights
Alida
JUNE 7, 2022
The audio streaming giant recruited advertisers to provide feedback on products and go-to-market strategies.
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Q&A with Wondrium: The 3 pillars of CX success
Alida
MAY 26, 2022
We recently sat down with Susan White Frazier, Director of Market Research at Wondrium (formerly known as The Great Courses Plus), a subscription video streaming service with thousands of courses, documentaries, and nonfiction series, to learn how they are monitoring and encouraging positive customer experience within the entire Wondrium ecosystem. Susan and her colleagues have already embraced several key strategies to deliver extraordinary advancements in brand innovation; helping to keep long
Alida Activate ‘22: The Power of Insight Communities Compels You
Alida
MAY 19, 2022
Pixel United has harnessed the power of communities to a hilt, not only by developing an insight wellspring, but establishing lasting relationships with the members.
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Turning Empathy into Action
Alida
MAY 10, 2022
In conversation with Alida’s CEO, Ross Wainwright, Kerry Bodine reveals empathy is the key to further developing CX and EX, but has yet to be embraced by senior leaderships across the board.
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