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47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. As buyer expectations to receive this type of relevant engagement continues to heighten, database management strategies are of high importance.

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In recent years, cold calling has become synonymous with rejection and failure. In fact, less than 2% of today’s cold calls actually result in meetings, and 63% of sales professionals say it’s what they dislike most about their jobs. However, there is also strong evidence which points to the contrary - 78% of decision-makers have taken an appointment or attended an event as a result of a cold call.

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64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. The digital age has brought about increased investment in data quality solutions. Businesses are realizing that it isn’t just about the volume of data they have available; it’s about the accuracy of information. However, investing in new technology isn’t always easy, and commonly, it’s difficult to show the ROI of data quality efforts.

Plansource simplifies the complex nature of HR management by using cloud-based technology to help benefits brokers sell benefits packages easily. See how Plansource used AskNicely, integrated with Salesforce, to transform customer relationships. See how.

Fleetio is an Alabama-based SaaS company modernizing and transforming fleet management operations. With AskNicely, Fleetio was able to incorporate NPS into their sales pitch, solve complex customer problems, and grow their business. Learn more!

Introducing the all-new simple, straight-talking guide to evolving your business by collecting and acting on customer feedback with Net Promoter Score. In this eBook, you'll learn: The basics of NPS. NPS best practices. The business impact of mobile NPS. How NPS affects your industry. And more.

Learn 5 actions your organization can take right now to improve the customer experience.

This cheat sheet covers ten fundamentals of customer service to help your business excel.

Let's look at how the customer experience of an angry customer informs strategy, and how companies can transform frustrated customers into delighted ones.

Tactics for Boosting Engagement and Brand Affinity.

Learn how to walk through your customer's journey in order to improve their satisfaction and engagement

Take a second to reflect on the brands you love. How do you go about creating an awesome customer experience strategy that works for your own customers?

Too often, CX leaders focus on fixing individual transactions and customer complaints instead of stepping back and systematically designing superior experiences. Download this e-book and learn how you can design complete customer journeys, across the entire customer lifecycle using an insight community.

Learn how you can keep your customers warm this holiday season with Talkdesk’s Guide for Providing Fantastic Holiday Phone Support. These actionable tips will help your business deliver great customer service during the holiday rush.

More and more organizations understand the value of delivering a high-quality customer experience and investing in improving their CX assurance processes. Automating testing and monitoring, top the list of ways to improve their CX assurance efforts.

Discover the impact of omnichannel interactions on agent productivity and customer experience.

Oracle developed the Oracle Roadmap to Modern™ Customer Service framework to help you navigate this journey with logical and easily traceable phases of maturity for you to achieve the ultimate customer delivery experience.

Examine any successful subscription company and you will see an overriding emphasis on collecting and analyzing customer financial and use data to discover evidence that a customer might need something else or that the customer is considering an alternative supplier.