Totango

JANUARY 22, 2024

We polled our Customer Advisory Board (CAB) at the end of last year to gauge which way they saw the pendulum shifting for CS in 2024. In fact, 63% of CAB members said their top 2024 prediction was that businesses would put more strategic and bottom-line emphasis on expansion versus acquisition to drive revenue growth.

Customer Success 94

Customer Success Consulting Customers Leadership 94

Optimove

MARCH 26, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Optimove Connect 2024 served as more than just a conference; it was a place for inspiration, collaboration, and transformation in the realm of marketing. Discover which level you are on and how you can move up.

Connections 64

Connections CRM Conference Touchpoint 64

SurveySensum

MARCH 15, 2024

This is because before launching Company B decided to market research into its target audience, created customer personas, and launched their product only after understanding their audience and market dynamics. I know I know market research can be tedious and it can take a lot of time and effort from you and your team.

Tools 52

Tools Software Marketing Analytics 52

Totango

DECEMBER 20, 2023

We are delighted to share that Totango was recognized in the G2 Winter 2024 reports for its exemplary performance in the customer success software category. The post Totango recognized as CS leader in G2 Winter 2024 reports appeared first on Best Customer Success Blog: Articles for Enterprise Growth. Not a Totango customer just yet?

Report 108

Report Effort Score Customer Centricity User Experience 108

Optimove

FEBRUARY 12, 2024

See the difference control groups make in this guide Download Now Why it Matters: Lightning talks, interactive demos sparked iGaming marketers with how-to advice on winning player retention and optimization game plans for 2024 and beyond. If you missed the talks or demos, contact us so you don’t miss out.

Sports 59

Sports CRM Conference Groups 59

Lithium

MARCH 5, 2024

Khoros product leads will then take your questions in a dedicated Q&A session on the latest Khoros innovations across our Community, Care, and Marketing products that power our Brand Communities, Social Media Management, and Digital Service solutions. See what new capabilities are available now.

Social Media 52

Social Media Self Service Roadmap Insurance 52

Optimove

APRIL 2, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: Euro 2024, June 14th to July 14th, 2024, in Germany, represents a major opportunity for brands to attract and retain new players. Like every sporting mega event, Euro 2024 will attract a wave of new players.

Gamification 59

Gamification Sports Engagement Strategy 59

Lithium

FEBRUARY 6, 2024

Celebrating CMAD 2024 with a thank you This month, we recognize and celebrate the efforts of community managers around the world using different platforms and tools to build stronger communities, along with better customer experiences. Strategic Services Global Trend Round-Up: 1st February 2024 Congrats, everyone! Community Aurora 23.12

Social Media 52

Social Media Knowledge Base Report Trends 52

Lithium

APRIL 2, 2024

Khoros Academy: Early Access Program : If you are interested in joining our early access program to help give feedback and shape future content, please reach out to your Khoros Customer Success Manager by April 30, 2024. This change may impact the functionality of some features on our platform.

Roadmap 52

Roadmap Metrics CRM Resources 52

Optimove

FEBRUARY 1, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Due to popular demand, Optimove’s much-anticipated Lightning Talks are making a return at ICE 2024 between February 6th and February 8 th ! ” Embracing diverse markets for maximum gains enables a holistic and adaptable approach.

CRM 69

CRM Sports Consulting Data 69

Blueshift

FEBRUARY 27, 2024

We are excited to officially announce the winners of the 2024 Omnies Awards. These awards celebrate marketing excellence in delivering personalized, customer experiences using data and AI. The winners were announced at our Engage conference, held today in San Francisco.

Conference 59

Conference Customer Journeys Innovation Customer Engagement 59

DemandJump

DECEMBER 5, 2023

There are a few key differences between B2B (that is, business to business) and B2C (business to consumer) marketing. B2B marketing focuses on regular communication to ensure the product is meeting expectations and fixing any issues that arise.

B2B 98

B2B Marketing B2C Meeting 98

Brandwatch CX

OCTOBER 12, 2023

Planning for 2024? Discover the 5 must-know social media marketing trends and best practices to fuel your marketing strategy.

Social Media 96

Social Media Trends Strategy Marketing 96

Optimove

APRIL 18, 2024

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

Connections 57

Connections Marketing Brands Customers 57

Uplight

MARCH 11, 2024

Exciting news: Avangrid has been selected as the winner for SECC’s 2024 Best Practices Award in the Cultural Transformation category! This award recognizes Avangrid’s shift toward customer-centricity by developing new organizational philosophies, strategies, and metrics for customer success.

Culture 52

Culture Customer Centricity Metrics Software 52

Gainsight

APRIL 22, 2024

This alignment is what Baxi calls “community-market fit.” The post Building a Revenue-Generating Customer Community in 2024 appeared first on Gainsight Software. Having five or six big steps that need to be done is a great way to get the ball rolling early and quickly. Including your executives in these conversations is vital.

Metrics 52

Metrics Customer relationships Customers Engagement 52

2020 Research

FEBRUARY 29, 2024

The researcher skillset is expected to undergo significant changes by 2024, with a focus on strategic thinking, creative development, and data quality management. Get a front-row seat to the latest thinking, developments, and partnerships shaping the market research industry.

Trends 59

Trends Innovation Leadership Data 59

Helpware

DECEMBER 14, 2023

For all market players, major and minor, Internet marketing is a necessity. Nonetheless, finding and supporting a full-time team is usually ineffective. It entails vast operating expenses and distracts from your primary business functions.

Marketing 90

Marketing 90

Clarivate

JANUARY 19, 2024

While the unknowns of AI are top of mind, there are many variables in the IP legal industry projected to influence 2024. Establishing a strategic plan for 2024 requires IP leaders to place their bets on which of these trends will most likely impact patents and trademarks this year. This will be a game-changer.”

Industry 59

Industry Wireless Trends Financial 59

Beyond Philosophy

DECEMBER 16, 2023

The Future of Customer Research Teams: Innovating for Success in 2024 and Beyond AI’s enthralling me these days, and it seems the world’s caught in the same spell. One realm set for a profound AI makeover is customer market research—a topic worth diving into since it’s likely on many of your radars too. Job impacts?

Innovation 78

Innovation Video Consulting Customer Insights 78

Brandwatch CX

MARCH 18, 2024

Make the most of your sustainability efforts by marketing them to our customers properly. Here are some tips on how you can do just that.

Marketing 95

Marketing Brands How To Tips 95

Forrester's Customer Insights

MARCH 28, 2024

Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not. As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Like it or not, know it or not, genAI will seep into […]

Consumers 66

Consumers B2C B2B Trends 66

Gainsight

FEBRUARY 22, 2024

As we embark on a new year, it’s crucial to reflect on the lessons learned and set our sights on the dos and don’ts for community management in 2024. Additionally, businesses began reinventing their communities to adapt to evolving market dynamics, such as mergers and acquisitions. Here’s our top three.

Management 52

Management Gamification ROI Trends 52

ShepHyken

MARCH 18, 2024

KCI Survey: Swifties, the BeyHive and BravoCon Demonstrate the Power of Superfans by Alicia Esposito (Retail TouchPoints) “Brand fans” are definitely loyal customers, but not all loyal customers are brand fans — and for many marketing and brand teams, driving relevance and impact means activating and leveraging those brand fans and superfans.

Customer Service 78

Customer Service Government Employee Experience Video 78

Forrester's Customer Insights

OCTOBER 25, 2023

B2B marketing, sales, and product functions in 2024 will face disruption and opportunity from generative AI, making alignment more critical than ever. Learn more about what’s coming in 2024.

B2B 56

B2B Sales Marketing Management 56

Optimove

NOVEMBER 29, 2023

Why It Matters: The majority of today’s consumers are embracing the use of AI in marketing — which is great news for retailers. The future looks bright for AI-driven brand marketing, according to Optimove’s 2024 Consumer Perspectives on AI-Driven Brand Marketing Report. Of the 305 U.S.

Report 52

Report Consumers Loyalty Brands 52

Feedbackly

MARCH 1, 2024

There’s no doubt that Customer Experience (CX) in 2024 is going to be ripe with some new changes and challenges, especially within the digital retail space. Depending on your company’s performance, you will have to cut back on a lot of things, from research to marketing spend.

Trends 59

Trends Metrics Policies Brands 59

Magellan Solutions

JANUARY 17, 2024

The future of outsourcing in 2024 has been a topic of much concern lately. trillion in 2024. If these problems continue, how will BPO companies maintain their competitive advantage in 2024? BPO organizations are expected to branch into other markets, such as IT, finance, and customer service.

Company 52

Company Competitive Advantage Omni-Channel Telecommunications 52

Forrester's Customer Insights

OCTOBER 30, 2023

In 2024, we’ll see SaaS sales hit 75%, genAI drive modernization efforts, and at least one vendor megadeal. Learn more in Forrester’s 2024 enterprise software predictions.

Software 52

Software Marketing Sales Trends 52

ShepHyken

JANUARY 7, 2024

Deloitte Shares Loyalty Trends and Best Practices for 2024 by Alicia Esposito (Retail TouchPoints) To drive customer retention and loyalty, most brands and retailers continue to rely on purchase discounts (77%) and loyalty program points (61%), according to Retail TouchPoints research. Here are my top five picks from last week.

Customer Service 65

Customer Service Loyalty Programs Contact Center Financial 65

Optimove

APRIL 18, 2024

Optimove ensures marketing starts with the customer and not campaign/product. Customer-led marketing delivers brands an average increase of 33% in CLTV.

Connections 57

Connections Marketing Customers Brands 57

eGain Blogs

FEBRUARY 29, 2024

With Gen AI helping automate many tasks in the knowledge lifecycle management, KM has become white hot in 2024! Knowledge management was red hot last year as companies realized its importance in the new remote and hybrid work era. And customer service is one of the sweet spots for Gen AI and KM innovation.

CRM 72

CRM Innovation Customer Engagement Report 72

Clarivate

JANUARY 8, 2024

The annual Clarivate Drugs to Watch report for 2024 features 13 new therapeutics with standout commercial and/or clinical potential. Clarivate data indicates a 90% probability that datopotamab deruxtecan will win marketing authorization in the United States, and projects 2029 sales of $2.7 billion for NSCLC and breast cancer combined.

Healthcare 59

Healthcare Government Trends Report 59

ShepHyken

FEBRUARY 25, 2024

4 Reasons Why Your Customer Service Is About to Get a Whole Lot Better in 2024 by Mike Murchison (Entrepreneur) When it comes to AI and customer service, we’re going to see a virtuous cycle in 2024. Creating customers who will advocate and evangelize your brand can be your best marketing. Louis Magazine (St.

Customer Service 60

Customer Service Average Handle Time Net Promoter Score Loyalty Programs 60

Think Customers

FEBRUARY 13, 2024

If 2023 was a year of revelation, zeal, and anything-is-possible hopes for artificial intelligence’s potential, 2024 is shaping up as a year of action. 2024 is going to be a year of action,” said Cerise, who also serves as global head of RevGen , TTEC Engage. We’ve learned enough now to move toward acting.”

Contact Center 52

Contact Center Analytics Healthcare Trends 52

ShepHyken

FEBRUARY 4, 2024

Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old.

Customer Service 60

Customer Service B2B Loyalty B2C 60

ChurnZero

JANUARY 25, 2024

How will customer success jobs, and the skills they require, evolve in 2024? Let’s explore the essential trends, specializations, and factors driving the evolution of CS skills in 2024, and consider how you can upskill yourself and your team to stay at the cutting edge.

Customer Success 52

Customer Success Trends Chatbots Leadership 52