Top 10 Customer Experience Posts of 2020

Kerry Bodine

And while it feels a bit odd to celebrate 2020 with a “Best of” post, I wanted to share the Bodine & Co. As 2020 unfolded, we all spent time wondering what our “new normal” would look like, both personally and professionally. It’s been… a year.

Content Marketing Ideas: Lessons From 2020

DemandJump

Marketing Operations Organic Search Marketing Management Content Marketing

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Content Marketing Tips from 2020

DemandJump

Look to 2020 as a testament of how rapidly content marketing strategy (and everything else, for that matter) can be turned on its head. For content marketers, there’s a lot to take away from this year. Marketing Operations Organic Search Marketing Management Content Marketing

Tips 56

B2B Content Marketing Statistics from 2020

DemandJump

There are a few key differences between B2B (that is, business to business) and B2C (business to consumer) marketing. That said, B2B marketing is still marketing to humans, and they’re emotional beings. Marketing Operations Organic Search Marketing Management Content Marketing

B2C 63

2020 Database Strategies and Contact Acquisition Survey Report

As buyer expectations continue to heighten, marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. This report aims to highlight the current state of B2B database and contact acquisition strategies, and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.

B2C Content Marketing Statistics from 2020

DemandJump

What a year for marketing it’s been. 2020 threw everyone for a loop, from the moment we stepped out of our offices thinking we’d be in quarantine for a scant two weeks, until now as we’re bidding it good riddance.

B2C 56

The 7 Keys to Word-of-Mouth Marketing

C3Centricity

Every strategy comes with its own set of rules, and the same is true for word-of-mouth marketing (WOMM). In fact, this has become an essential part of marketing as people have started to lose trust in the reviews they read online – more on that later. 5 Connect with Market Mavens.

Measuring Marketing Effectiveness in 2020

DemandJump

Ahh, 2020. Even as people adapt to working from home or staying home all together, the marketing world does not stop turning. Marketing teams need to get clever, crafty, and think outside of the box to see returns and hit their goals. With this guide I am laying out, you will understand how you can use lead source attribution to measure, track, and ultimately improve marketing effectiveness. This is going to be quite the chapter in future history books.

10 Best Email Marketing Tools for 2020

SurveySparrow

Evidently, social media is taking over the marketing arena and most of the conventional marketing methods have gone out of vogue. Yet Email Marketing still has a relevant role to play even to this day and is used by zillions of enterprises around the world.

Tools 79

What is Content Marketing in Digital Marketing?

DemandJump

Digital marketing is all about connecting with your audiences on the internet. One of the best ways that marketers have found to connect to do this is through content marketing. So what is content marketing in digital marketing?

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

Best Chatbots – Top AI Chatbot Technology in 2020

Comm100

Best Chatbots 2020: Chatbot Providers that Stood Out of the Crowd. Ready to explore the best chatbots of 2020? As we near the close of 2020, companies are looking to make their operations more efficient without damaging the customer experience. By now, you likely already know.

Top 21 eCommerce Influencers You Should be Following in 2020

Storyminers

He helped his customers gain almost $2 billion from revenue, logistics, service development and branding, and marketing improvements. The post Top 21 eCommerce Influencers You Should be Following in 2020 appeared first on StoryMiners.

May 2020

SurveyGizmo

Welcome to the May 2020 edition of the SurveyGizmo Monthly Insider newsletter. Our newest reporting integration joins our family of CRM, Marketing, and communication integrations. The post May 2020 appeared first on SurveyGizmo.

The 9 Best Email Support Ticketing Systems 2020 – Reviews & Comparison

Comm100

For your customer support to be great (or even just functional) in 2020, you need the systems to back it up. Without further ado, here are our top 9 help desk software and email ticketing solutions in 2020. Reviewers in 2020 have also criticized Comm100’s reporting.

Marketing Ops: The New Revenue Hero

As data continues to play a starring role in today’s B2B organizations, both marketing and sales operations professionals are poised to solidify their place as critical revenue drivers. In particular, the evolution of the Marketing Operations (Ops) role has created a new standard in marketing and has become a vital component of an organization’s success.

Marketing vision for 2020 and the new decade

Customercount

With 2020 just around the corner, we are looking forward to not just a new year but also the start of a new decade. Continue reading → The post Marketing vision for 2020 and the new decade appeared first on CustomerCount. News 2020 marketing strategy

How to Improve Marketing and Sales Using Customer Journey Mapping

GetFeedback

Strategies for leveraging the practice of customer journey mapping across Marketing and Sales departments. Articles

Sales 265

How Do You Solve 2020’s Most Common CX Problems? Start Here.

Experience Investigators by 360Connext

According to Forrester’s 2020 Predictions , 1 in 4 customer experience professionals will lose their job this year. Your leadership team and executives probably understand that it’s not acceptable to simply skip investing in sales, marketing or customer service.

Top 150+ Global Customer Experience Thought Leaders and Influencers of 2020

Storyminers

Customer Experience – The new focus of 2020! Customer Experience has become a top priority for businesses in 2020. The post Top 150+ Global Customer Experience Thought Leaders and Influencers of 2020 appeared first on StoryMiners. The Super-Heroes of Customer Experience are here!

The Better Way to Onboard Customers

Speaker: Skilljar Experts

The best onboarding programs have a super power: they’re constantly improving. Here at Skilljar, we’ve learned a thing or two about onboarding, both by crafting our own experience, and by collaborating with the best Customer Education professionals in the world. In our upcoming webinar, we’re going to share these learnings with you.

What are Content Marketing Channels?

DemandJump

Marketing Operations Organic Search Marketing Management Content Marketing

What Does Content Marketing Mean?

DemandJump

Marketing Operations Organic Search Marketing Management Content Marketing

Content Marketing Statistics from 2020: A Year of Change and Learning

DemandJump

2020 was a long, strange year. The new reality brought about shifts in marketing and other sales tactics. Marketing Operations Organic Search Marketing Management Content Marketing

April 2020

SurveyGizmo

Welcome to the April 2020 edition of the SurveyGizmo Monthly Insider newsletter. As of Monday, March 16, 2020, all SurveyGizmo employees are working from home. Responses automatically trigger your marketing, sales and support actions.

NPS 69

Best Practices for Marketing Database Cleanse

Finding a vendor to cleanse and optimize your marketing database can be difficult if you don’t know what to look for. Download the eBook to get the most out of your database cleanse and find an appropriate vendor for your B2B marketing objectives.

Is Social Media Content Marketing?

DemandJump

Marketing Operations Organic Search Marketing Management Content Marketing

What is An Example of Good Content in 2020?

DemandJump

Marketing Operations Organic Search Marketing Management Content Marketing

Biggest Online Trends of 2020

DemandJump

But with a global pandemic defining 2020, and all that has come as a result of it, tracking the year’s trends is not really what matters now. Rather we want to take a look at what lessons marketers can learn from those trends, based on the most highly searched terms on Google Trends.

Be Found: How Moosend helps our marketing strategy

Storyminers

At Storyminers, we believe the definition of marketing has changed from selling to finding. It used to be the marketer’s responsibility to find prospects for the sales team. Marketing brainpower focuses on being present, where your clients and prospects tend to look.

Data-Driven Marketing 101

This eBook highlights how data-driven strategies empower marketing campaigns through personalization tactics.

Are You Still Using The Marketing 5Ps? Move To The Improved 7Qs.

C3Centricity

Marketing is a great profession and the marketing 5Ps is the code by which we live. I’ve worked in or with marketing teams for almost my whole career and I am passionate about brand building. Because marketers simply don’t always ask the right questions!

Why is Content Marketing Important?

DemandJump

If you’ve paid attention to the world of marketing over the last 10 years or so, you’ve heard “content” a lot. Why is content marketing, of all the digital marketing solutions available to your business, important for you to employ?

Content Marketing Ideas for Small Business

DemandJump

Marketing Operations Organic Search Marketing Management Content Marketing

What are the Types of Content Marketing?

DemandJump

Marketing Operations Organic Search Marketing Management Content Marketing

How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns. And to begin the targeting process, marketing teams must develop an Ideal Customer Profile (ICP) with appropriate firmographic and behavioral data to ensure they’re going after the correct audience.Download this eBook to learn how to start improving your marketing team's data!

Are Smart Things Really Smart or is it Just Smart Marketing?

C3Centricity

Earlier this year I wrote about the impact of AI and ML on digital marketing. The article is called “ AI and ML are Taking Digital Marketing to the Next Level.” Smart Marketing is Responsible Marketing.