Oracle

APRIL 23, 2019

Is your company doing a good job of capturing customer information? Rand, I hear that you have a customer insight retail analytics solution to show me. That way, you can make an informed decision by looking back at your loyalty rewards program and say, “Are these people redeeming these points?

Analytics 45

Analytics Loyalty Rewards Programs Retail 45

Forrester's Customer Insights

DECEMBER 20, 2019

As 2019 winds down, I’m getting more questions about what’s going to be new and next in loyalty in the coming year. Most marketers understand that earning loyalty is bigger than rewards programs and incentives, that it’s important to treat different customers differently.

Loyalty 29

Loyalty Rewards Programs Omni-Channel Industry 29

Currency Alliance

JUNE 16, 2020

In any case, I think the vast majority of practitioners will be as excited as I am, to think what this wave of innovation means for consumers: more brands finding cleverer, more meaningful ways to create compelling customer value. A disloyal generation?

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. We believe these trends will occupy most brands’ efforts during 2019. The future represents much more collaboration among brands to serve common customers more effectively. demonstrating environmental responsibility.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45

PK

MAY 12, 2020

Each year, Amazon’s Prime Day sales exceed the previous year’s record, and 2019 was no exception. Following the July 2019 event, third-party marketplace sellers sold more than $2 billion worth of products and saw their biggest single day of sales in Amazon history – all driven by a gated member experience. About the Author.

Loyalty 52

Loyalty Loyalty Programs Apparel Guidelines 52

Currency Alliance

FEBRUARY 10, 2020

Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app. All that said, the program isn’t perfect.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52