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14 Worthy Customer Experience Reads for 2014

CX Journey

Image courtesy of ilya vinogradov How much progress did you make with regards to improving the employee experience and the customer experience this year? Did you stick with all of your CX resolutions for 2014? As we wrap up 2014 and say "Cheers" to another year, I thought it would be fun to take a look back on the year.

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The Worst Customer Experiences of 2014

Think Customers

As news outlets and blogs publish their lists of the good, bad, and ugly for everything from movies, songs, YouTube videos, celebrity couples, technologies, and sports moments, to tweets, Instagram posts, hacks, images, selfies, advertisements, and so on, I''m joining in with my lists of cheers and jeers in the customer experience world.

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Powerful Examples of Personalization in Advertising

Ecrion

If you were able to make your average customer transaction rate six times higher than it currently is, how much more would your business be able to accomplish? Personalization advertising tactics are incredibly effective—but shockingly, about 70% of companies don’t bother to personalize their marketing efforts in any way.

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Predictions for the Top 5 Topics During #Advertising Week

Think Customers

Advertising Week 2014 got underway this morning in New York City, with the organization even ringing today''s closing stock market bell. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. 1to1Media.com/weblog.

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99 Amazing Social Media Statistics and Facts

Brandwatch CX

There are 60 million active business pages on Facebook Facebook has 5 million active advertisers on the platform. billion views YouTube sees around 1,148bn mobile video views per day In 2014, the most searched term was music. Facebook Messenger and Whatsapp handle 60 billion messages a day User numbers 4Chan: 27.7

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Choose to Chat: How to Improve Healthcare Through Conversations with Patients

Customer Bliss

A 2017 Minnesota Department of Health report review of tests, ordered by physicians in the state in 2014, validates the need for such conversations. With patients consuming more information on the Internet or directly from advertisement, what may sound like a request for a service or a test is actually a desire for guidance.

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A new era of experience branding: The KPMG Nunwood Customer Experience Excellence Centre 2015 UK Analysis

ijgolding

For the last six years, Nunwood (now a part of the KPMG family) have been assessing how customer centric well known brands are across three continents. Last year, Nunwood’s UK analysis concluded that ‘Customer Excellence is here: it’s just not evenly distributed yet’. It is what customers experience.

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