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Are Loyalty Cards Dead?

Beyond Philosophy

If you’re like me, you have loyalty cards for three different supermarkets, a half dozen airlines, several hotels, a dozen or so assorted retailers and the local frozen yogurt shop. No of course not, and that’s the problem with calling these pieces of plastic “loyalty cards.” What is Loyalty Anyway? That’s loyalty.

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Beyond the Hotel: Earning Guest Loyalty with Hospitality Tech

Currency Alliance

By owning this more complete customer journey, the hotel has the opportunity to deliver better experiences and to earn greater guest loyalty. Mobile check-in can also be deployed to upsell room selection, to offer customized key collection, or can be integrated with a loyalty program to confirm benefits such as lounge-access or free Wi-Fi.

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Participate In Our Forrester/DMA Customer Loyalty Benchmark Research

Forrester's Customer Insights

Wonder how your loyalty strategies compare to others in the industry? As a refresh to our 2012 benchmarks , we invite you to take part in our 2015 Customer Loyalty Benchmark survey. If you manage or make decisions about your company's customer loyalty initiatives, we want to hear from you. Customer Insights'

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Reconsidering Loyalty: Top Loyalty Trends for 2019

Currency Alliance

Escalating competition across sectors – not a purported “death of loyalty” – is making loyalty harder earned. As a result, major loyalty trends for 2019 will see a wave of innovation as established brands trial new ways to retain share of mind. Loyalty marketing breaking ground in new sectors. Smarter budgeting.

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How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

For example, Starbucks has an app that drives their loyalty program by rewarding frequent visits and giving incentives for customers to come back more often. Official smart USA (@smartcarusa) June 19, 2012. It doesn’t have to be expensive. It’s very sophisticated and was very expensive to develop. Sounds more like 4.5

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50+ Customer Experience Statistics for 2020

ProProfs Chat

Customer Experience & Loyalty Statistics. Getting personalized discounts based on their purchase history is important for 76% of consumers. (Source: Loyalty ) Tweet this. It allows you to not only create a sense of loyalty towards your brand, but also prompt them to make more product purchases in the future.

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In Mobility, Loyalty Strategy Will Decide Who Wins

Currency Alliance

Enter: loyalty marketing. This article describes why a Loyalty Strategy will become the only long-term, sustainable point of differentiation in the mobility portal wars, because sufficient capital will find innovative growth companies and legacy players will eventually learn how to become more agile.

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