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Improving Your E-Commerce Customer Service to Meet Today’s Consumer Expectations

Joe Rawlinson

Mobile technology has been changing consumer expectations for both e-commerce and brick-and-mortar retailers, making it more challenging to deliver satisfactory customer service. The 2017 IBM Consumer Experience Index (CEI) Study says only 3.4 percent of brands are delivering leading-edge customer experience , while 33.5

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QR Code Marketing for Mobile First Brands 

Optimove

A frictionless user experience. Customers can scan these QR codes to instantly access additional product details, discounts, or exclusive loyalty rewards. Customers who scanned the codes received discount coupons, incentivizing purchases and fostering repeat visits. The result? Pretty smart!

Brands 52
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So how did customer service perform in 2015?

Eptica

Date: Friday, January 22, 2016 So how did customer service perform in 2015? The US picture – could do better Overall 2015 was a poor year for customer service across the US, with close to six out of ten companies (59%) seeing a fall in customer ratings according to the American Customer Satisfaction Index (ACSI).