Second to None

MARCH 22, 2019

Gen Zers, those born roughly from 1995-2010, are beginning to trickle into the workforce and become routine contributors in the economy. 1] That being said, you must allocate efforts towards creating a positive reputation of your brand online. 4] Due to this shift, younger people are connecting with brands in unique ways.

Connections 75

Connections Brands Social Media Loyalty Programs 75

Second to None

MARCH 22, 2019

Gen Zers, those born roughly from 1995-2010, are beginning to trickle into the workforce and become routine contributors in the economy. 1] That being said, you must allocate efforts towards creating a positive reputation of your brand online. 4] Due to this shift, younger people are connecting with brands in different ways.

Connections 63

Connections Brands Social Media Voice of Customer 63

NetBase

JANUARY 28, 2020

NetBase, the industry leader in social media analytics, announced today it will merge with Quid, a leader in AI driven text analytics. NetBase is the award-winning social analytics platform that global companies use to run brands, build businesses, and connect with consumers every second. And reach out with any questions!

Social Media 124

Social Media Airlines Analytics Leadership 124

Team Support

JANUARY 9, 2024

Mid-2000s: Social Media Support & Help Desk Software At the start of the new millennium, social media platforms like Facebook began to emerge. This marked the beginning of companies actively using Facebook for branding, customer engagement, and marketing purposes.

Technology 59

Technology Chatbots Call Center Social Media 59

Brandwatch CX

JANUARY 7, 2019

Instagram launched on October 6, 2010. The first ever photo was posted by Kevin Systrom (@kevin) on Jul 16, 2010 (above). Instagram introduced advertising for select brands in October 2013 , but didn’t open up advertising for all until September 2015. of brands are on Instagram. 96% of US fashion brands are on Instagram.

Social Media 111

Social Media Advertising Fashion Video 111

CSM Magazine

FEBRUARY 28, 2023

This unique demographic encompasses both Gen Z, those born from the mid-1990s onwards, and Gen Alpha, those born from 2010 onwards. They are not only comfortable with technology, but also expect it in their interactions with brands. Generation Zalpha is the first generation born into a world of instant communication and digital savvy.

Customer Service 52

Customer Service Social Media Entertainment System 52

NetBase

JUNE 4, 2020

In this channel exploration, we’ll share consumer and market intelligence around: Pinterest’s latest ecommerce offering and why other social sites -and ecommerce contenders, need to worry. Social media truly becoming a one stop shop for consumers. 55% of online shoppers made a purchase via social media.

Social Media 70

Social Media Ecommerce Retail Consumers 70

Vonage

MARCH 2, 2017

Now that social media has given consumers a public and increasingly powerful voice, brands are paying a hefty price. In social media, customer service has been something of an afterthought and is still very much in its infancy. Customer satisfaction in the UK is at its lowest level since July 2010.

Customer Service 120

Customer Service Social Media Poor Customer Service Customer Satisfaction 120

TechSee

JUNE 16, 2022

By leveraging new technologies such as computer vision , virtual visits and self-service AI-driven solutions, companies have a huge opportunity to turn customers into brand advocates. He has 30 years of experience in inbound, outbound, chat, analytics, AI, and social media. Follow on LinkedIn. Follow on LinkedIn.

Customer Service 251

Customer Service Contact Center Chief Customer Officer Call Center 251

ReviewTrackers

APRIL 18, 2022

A practice commonly referred to as “review-gating” (or, much more casually, “cherry-picking” reviews), it’s normally done by sending customers a feedback or survey form — be it through email, SMS, landing pages, or social media. In fact, since 2010, the average review has gotten 12 percent more positive. stars out of 5.

Policies 132

Policies Guidelines Hotels Social Media 132

C Space

JUNE 23, 2020

The Brand Move Roundup – June 23, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. Seventeen weeks ago, when the gravity of the situation became clear, we started daily reporting on how brands were dealing with the COVID-19 crisis.

Brands 52

Brands Airlines Policies Retail 52

Comm100

NOVEMBER 27, 2017

s apology (or non-apology ) for sexual assault; brands in every industry are learning that the apology letter is an extremely difficult art form to master. What is it about the apology that can bring some of the biggest brands and names to their knees, or resurrect brands that seemed as good as gone? rawpixel.com.

Social Media 291

Social Media Video Effort Score Brands 291

ProProfs Chat

FEBRUARY 19, 2021

There are millions of customers who lose their faith in a brand when they have to put more effort than they had anticipated. On the contrary, an engaging and seamless experience enhances your brand image and gives your customers the confidence to continue with your brand. And they are made to feel at home. Let’s begin!

Effort Score 52

Effort Score Omni-Channel How To Multi-Channel 52

Thematic

DECEMBER 9, 2022

Think surveys, posts on social media, online reviews and chat logs. Starbucks transformed its brand perception from expensive and attached, to a customer-centered, value-producing brand. This re-focus of strategy saved them as a brand and was an onramp to more CX innovation - which tripled their annual revenue in 2010.

Customer Satisfaction 71

Customer Satisfaction Fashion Feedback Social Media 71

NetBase

AUGUST 11, 2020

The mutually beneficial partnership brings promotional power to both brands and is an exceptionally savvy move to make at any time, but particularly right now from a consumer and market intelligence standpoint. Recorded music revenues had flatlined in 2010 after ten years of steady decline. Let’s check it out! Just ask Spotify.

Social Media 90

Social Media Consumers Trends Industry 90

Vonage

FEBRUARY 28, 2017

Nearly half of the companies that were at the top of the Fortune 500 in 2000 were no longer there in 2010, research showed. To use just one example: Social media is constantly evolving and the way customers might interact with your brand is evolving too. Customers don’t see departments; they see a brand.

Omni-Channel 120

Omni-Channel How To Social Media Culture 120

C Space

OCTOBER 16, 2020

The Brand Move Roundup – October 15, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. In early March we began reporting daily on how brands were dealing with Covid-19. BRAND MOVE ROUNDUP ARCHIVE. Brand Move Roundup – October 14, 2020.

Brands 40

Brands Apparel Training Social Media 40

Kitewheel

JULY 2, 2020

The online experience for many brands has already had an impact on customer behavior, but COVID-19 has accelerated the need to build better digital retail experiences. Your brand must adapt to build a digital retail journey that aids customers in achieving their goals. To thrive, retailers must have a successful online store.

Retail 52

Retail Social Media Consumers Study 52

Alida

JULY 28, 2016

By 2010, the term “big data” had entered the common lexicon. Social media platforms such as Twitter, LinkedIn, Facebook, Snapchat and Instagram are examples of the real-time datafication of customers’ lives. Big data is not just about digitizing existing information. The big drawback of big data.

Data 100

Data Social Media Analytics Entertainment 100

Customers Rock!

OCTOBER 4, 2010

social media and customer loyalty, a very new topic at the time. Fast forward two years to 2010. Much has changed in the world of social media, and customer loyalty/customer service is just now being discussed as a social media goal. , Tony Hsieh (CEO of Zappos), Brian Solis (author of Engage!),

Social Media 146

Social Media Conference Hotels Loyalty 146

Lithium

AUGUST 3, 2022

Today with the widespread use of various social media, this task is even more challenging. If all you're looking for are some metrics, really the success of any brand campaign, whether it be a marketing or direct response campaign, the way they're able to be successful is if they're creating a serious brand presence.

ROI 52

ROI Marketing Social Media Advertising 52

Second to None

FEBRUARY 14, 2018

As technology increases, customers are interacting with brands in completely novel ways. Because of these new trends, brands need to constantly measure and update the value they are providing to customers at these different touchpoints. Customers Will Contact You On Social Media. Now, customers want to engage back.

Trends 63

Trends Social Media e-support Chatbots 63

Oracle

NOVEMBER 15, 2019

Along the way, they’re forging meaningful relationships with their customers, generating brand awareness on social channels, and winning increased profits. Brands like Home Depot set out to alleviate these points of friction in the customer experience through augmented reality apps.

Automotive 83

Automotive Tips Ecommerce Social Media 83

CSM Magazine

JUNE 19, 2019

Customer expectations of interactions with brands and businesses have intensified and show no sign of slowing down. Researchers from CEB , (now part of Gartner) first discussed the idea that we should stop always trying to delight our customers in 2010. As such the speed of response and resolution is overly scrutinised and critiqued.

Loyalty 69

Loyalty Customer Service Effort Score Social Media 69

InteractionMetrics

JUNE 19, 2023

“As an app, software, or website owner, your product is not the totality of your brand and, therefore, not the totality of the customer experience.” The year 2010 marked a turning point in the business world: the end of the “Age of Information” and the beginning of the “Age of the Customer,” according to Forrester Research.

Loyalty 52

Loyalty Net Promoter Score Touchpoint User Experience 52

Comm100

JULY 11, 2019

Chatbots – automated conversation programs designed to replicate talking with human agents in an effort to help brands eliminate wait times – are nothing terribly new, first appearing on the scene around 1966. A customer starts a conversation with you via chat, social media, messaging, email, wherever. Here’s how that happens.

Contact Center 118

Contact Center Chatbots Analytics Effort Score 118

Answer Dash

NOVEMBER 21, 2018

In contrast, Blockbuster ignored customers’ changing viewing habits and the wider industry disruption taking place and was forced to file for bankruptcy in 2010. Businesses must continually track interactions with their brand in order to build a clear view of a customer’s preferences and deliver relevant, personalised offerings.

User Experience 75

User Experience Social Media Interaction Customer Service Representative 75

Thematic

MARCH 21, 2019

Think social media. A social media monitoring company, Sysomos, looked at 1.2 billion tweets back in 2010 and found that 71% got no reaction. Serves a purpose – Let them know in the body of the email how it will improve their experience with your products/brand. The word because is magic.

Survey 48

Survey Social Media Study Customers 48

Beyond Philosophy

JANUARY 19, 2015

Consumer motivation research (“On Brands and Word of Mouth”, Journal of Marketing Research, August, 2013), conducted by several professors at U.S. and Israeli business schools, represents large data sets covering online word-of-mouth, offline word-of-mouth, brand equity, and customer brand research. consumers, compared to 3.7

Automotive 60

Automotive Marketing Sports Social Media 60

Magellan Solutions

JUNE 30, 2019

We already have our laptops and our chunky personal computers back then; but in the very first month of 2010, we saw how this piece of technology dramatically shifted our lives. This lifestyle introduced a brand new form of media — social media. The rise of the technological revolution.

Social Media 40

Social Media First Call Resolution Groups Technology 40

ReviewTrackers

APRIL 26, 2018

A practice commonly referred to as “review-gating” (or, much more casually, “cherry-picking” reviews), it’s normally done by sending customers a feedback or survey form — be it through email, SMS, landing pages, or social media. In fact, since 2010, the average review has gotten 12 percent more positive. stars out of 5.

Policies 70

Policies Guidelines Hotels Social Media 70

Solvvy

JANUARY 8, 2020

Ordering pizza shows how times have changed: Back in 2010, Domino’s had recently introduced its web and smartphone ordering platforms, but most customers would still pick up a phone to order a pizza. Find out how to manage and measure CX initiatives that deliver real-world results in our free ebook. .

Self Service 88

Self Service Technology Trends Customer Service 88

ProProfs Chat

OCTOBER 25, 2019

With so many options in the market, brands find it challenging to cultivate long term business relationships with their customers. But for a brand to reach that level, earning long-term loyalty becomes a thriving factor. But that’s only possible when their feedback and journey with the brand is taken into account. Boost sales.

Customer relationships 56

Customer relationships Loyalty Programs Loyalty Sports 56

NetBase

SEPTEMBER 17, 2019

in 2020, online was fairly underwhelmed and investors were decidedly skeptical, with the chain’s stock dropping 11%: That’s because Wendy’s has tried breakfast before – several times in the past decade actually , “including a 2010 plan to launch in 1,000 test markets that eventually petered out. Brand authenticity.

Analytics 45

Analytics Social Media Consumers Resources 45

Feedbackly

SEPTEMBER 26, 2018

64% of people think that customer experience is more important than price in their choice of a brand. Research from Salesforce tells us that 75% of people now expect a consistent experience wherever they engage with brands – be it through social media, mobile, or in person. For good reason too. Revenue Growth.

Customer Experience 56

Customer Experience Social Media Feedback Customers 56

ClearAction

FEBRUARY 7, 2016

Customer Experience Management Improves Brand Value article. Customer Experience Management Using Social Media BKM: Wells Fargo. Customer Experience Social Media Conversations BKM: Dell. Internal Branding is Central to Customer Experience Management article. Double-Check Assumptions & Motives article.

Customer Experience 48

Customer Experience Customer Centricity Employee Engagement Social Media 48

Eptica

JUNE 24, 2016

The figures have now been updated and released for 2016 , analyzing data that goes back to 2010. Stronger brand reputation Certain companies are well known for the customer experience. This has a positive impact on their brand reputation, not just attracting new customers but reinforcing loyalty with existing ones.

ROI 50

ROI Self Service Customer Experience Airlines 50