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Big Idea Marketing Trends that can Transform Your Brand

QuestionPro Audience

Marketing trends come and go, sometimes as swiftly (and pitilessly) as the evening tide. With all this said, we can rely on some “big idea” marketing trends that transcend the yearly sequence of products and services—mainly because they have worked very well with established brands. It’s just not easy to catch the right trend wave.

Trends 170
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AcuPOLL: Enabling Innovation through Collaboration

Confirmit

AcuPOLL has challenged the status quo in Market Research since its founding by P&G marketing innovators. In 2009, AcuPOLL teamed up with Confirmit to deliver deeper, faster insights to their clients. AcuPOLL now runs its most innovative research solutions on Confirmit Horizons. Market Research Case Studies.

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Frugality meets Accuracy: Cost-efficient training of GPT NeoX and Pythia models with AWS Trainium

AWS Machine Learning

The project was awarded 2009 National medal of Technology and Innovation. He was a recipient of the NSF Faculty Early Career Development Award in 2009. Shruti Koparkar is a Senior Product Marketing Manager at AWS. Jun (Luke) Huan is a principal scientist at AWS AI Labs. Huan works on AI and Data Science.

Training 103
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Being bold with your IP legal investment strategy during challenging times

Clarivate

With market uncertainty now the norm rather than the exception, IP legal teams regularly face multidimensional challenges. A 2020 report by McKinsey & Company found that organizations that invested in innovation during the financial crisis of 2009 outperformed the market by 10% during the crisis and by 30% in the post-crisis years.

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5 Top Customer Service Articles For the Week of February 8, 2021

ShepHyken

Retail Customer Experience) Tara Bartley, senior manager, industry marketing, and Ashitha Bhanu, industry marketing, Akamai, share Akamai data relating to the most recent holiday shopping season and the top trends in play. It proved to be, for many businesses, an accelerator of new processes and adaption of technology/innovation.

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Transform or Die! Business Transformation is No Longer Optional

ijgolding

Products that were once seen as being ground-breaking, innovative and unique, can now be copied and manufactured for a fraction of the price by factories in China. Retail, in general, is an industry that contains companies completely failing to continually reassess their ‘why’, as marketing guru Simon Sinek would say.

Retail 186
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Live Chat for Higher Education – The Ultimate 101 Guide

Comm100

With so many options available, we’ve selected five of the best university live chat solutions on the market: 1. Article by Kate Rogerson Kate is the Content Marketing Specialist at Comm100. Among the best features is a dedicated app marketplace with custom integrations. There’s a lot more where this came from!