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Four of the Most Successful Employee Engagement Strategies Also Drive Customer Experience

CX University

In 2009, survey data supported that in government organizations, the level of employee engagement (or disengagement) in an organization depends on how effectively that organization does the following: 1. 4, (Apr 2007): 30-33. 1, (Spring 2009): 54-58. ensures that senior leaders set the strategic direction, 2. Piersol, Bill.

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Who Tweeted It First: Customer Success Edition

Amity

— Japman Bajaj (@Japman_Bajaj) December 22, 2009. — Jan Poston Day (@jpostonday) November 2, 2007. — MaRS (@MaRSDD) August 5, 2009. — eBusiness Services (@ebusiness) April 17, 2007. — ZDNet (@ZDNet) November 28, 2007. — Chris Abraham (@chrisabraham) March 3, 2007.

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As Consumers Tighten Wallets, Marketers Can Tighten Customer Relationships

Optimove

The Great Recession of 2007-2009 was spurred by the housing bubble in the U.S. Today, marketers have unprecedented tools and technology compared to 2007. Marketers have weathered economic downturns in the past. It was followed by a protracted recovery.

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How NPS was pioneered at Intuit & Sprint, with Brian Andrews – CB46

Customer Bliss

He arrived at that role in October 2007.) While at Intuit, Brian won CEO Leadership Awards in 2007 and 2009, as well as Scott Cook Innovation Awards in 2006 and 2008. Here, we discuss the critical factors in embedding this approach not as survey-score chasing, but business transformation. About Brian.

NPS 163
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How To Adapt Your Brand To Be Socially Responsible In Times Of Crisis

Storyminers

Even though companies are usually taking a step back in times of crisis (for example, during the global economic recession of 2007-2009), this case is totally different. However, everyone is currently experiencing an unprecedented situation, which has forced us to stand back, breathe and think.

Brands 147
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Live Chat for Higher Education – The Ultimate 101 Guide

Comm100

Comm100 Headquartered: Vancouver, British Columbia, Canada Founded: 2009 Comm100 is a global provider of live chat used by such higher education institutions as University of British Columbia, Thompson Rivers University, McMaster University, and The Open University.

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Marketing Operations Defined for Wikipedia, Part I

ClearAction

In 2007, the Marketing Performance Management Study by VisionEdge Marketing found that companies were adding MO to the marketing function to help ensure systems, processes, and tools were in place to support marketing performance measurement and management. By 2009, other marketing studies began to incorporate questions about MO.