article thumbnail

How to Identify Weaknesses in Your Customer Journey Map

GetFeedback

Through Voice of the Customer (VoC) surveys and many other sources of customer feedback, it can seem like a game of whack-a-mole. Southwest gets lots of negative feedback on their boarding approach and yet decided that fixing this problem would raise costs and eventually cause customers to defect. Customer touchpoints vs. journeys.

article thumbnail

How NPS was pioneered at Intuit & Sprint, with Brian Andrews – CB46

Customer Bliss

While at Intuit, Brian won CEO Leadership Awards in 2007 and 2009, as well as Scott Cook Innovation Awards in 2006 and 2008. In those, customers give feedback, and Sprint responds to the feedback. Usually this involved customer surveys at major touchpoints, like post-purchase, first bill, etc.

NPS 163
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

The Relentless Pursuit Of The Perfect Customer Experience: A Netflix Story

Chattermill

So tailoring your touchpoints becomes invaluable. Ensure you collect data points across all customer touchpoints, across the entire customer journey such as complaints, support requests, transactions, social media and customer feedback. The average business has the average company has over 20 customer touchpoints.

article thumbnail

CX Day Thoughts on Brand-behind-the-Brand Storytelling

Team HGS

We relay to our client critical consumer journey interactions at all touchpoints, from Engage, Buy, Bill, and Care to Repair and Retain. Prior to HGS’s solution, the response rate was 6%, and this feedback now stands at up to 19%. Scott has been a member of the HGS team since 2006 and worked in the Contact Center Industry since 2000.

Brands 40
article thumbnail

Matt Dixon: CX myths and escaping conventional wisdom

Qualtrics

Political economy’s loss turned out to be CX’s gain, and since 2006 he’s been one of the leading lights in the industry. There’s now a greater interest in customer loyalty across the board and a view of call centers as a key touchpoint in any customer journey,” says Matt. AI: Listen to customers, don’t micromanage staff.

article thumbnail

Matt Dixon: CX myths and escaping conventional wisdom

Qualtrics

Political economy’s loss turned out to be CX’s gain, and since 2006 he’s been one of the leading lights in the industry. There’s now a greater interest in customer loyalty across the board and a view of call centers as a key touchpoint in any customer journey,” says Matt. AI: Listen to customers, don’t micromanage staff.

article thumbnail

SurveyMonkey vs SurveyGizmo: Detailed Comparison

SurveySparrow

You will receive a treasure trove of information that can completely alter your business if you work on the feedback. We are living in a time where collecting customer feedback is extremely easy. Using SurveyGizmo , businesses can make informed decisions thanks to the customer feedback that it helps you get with relative ease.