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The desire to make a difference in creating a customer-oriented culture – an interview with Kathy van de Laar

ijgolding

While I was there, the agency started working with something called experience-based branding. I found it fascinating to think about how you could build your brand by how you served and communicated with your customers. I started EarlyBridge in 2004. When I look back on it, this was for me the start of customer experience.

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This is Digital, Episode 25: The Chief Digital Officer's Role in Disruption and Culture

West Monroe

Listen to "The Chief Digital Officer’s Role in Disruption & Culture" on Spreaker. Beauty is a digitally native brand. We think of ourselves as the OG digital disruptor because we started premium cosmetics for $1 back in 2004, when e-commerce wasn’t nearly as popular as it is today.

Culture 52
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ESG and the RFP: How to Assess Your Outsourcer’s ESG Efforts

BlueOcean

The first mainstream mention of ESG as a concept came from the United Nations in 2004 in their report titled “ Who Cares Wins.” In most cases, this is a moot point—what matters most is that they can deliver a quality solution that aligns with your brand and wows your customers. But ESG is a whole other ball game.

How To 177
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10 Customer Service Podcasts to Add to Your Rotation

Kustomer

Since formally hitting the scene in 2004, the podcast space has become an exciting resource and touchstone for business information and trends. Then in 2004, BBC and The Guardian journalist Ben Hammersley merged the words ‘iPod’ with ‘broadcast’ officially coining the term ‘podcast.’ The Power of the Podcast.

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Is the Chief Experience Officer a Worthwhile Addition to the C-Suite?

Retently

Do you simply rely on the generic “the customer is always right” speech, or do you have a customer-centric culture in place that’s overseen by a professional who understands how customers think and feel, and who knows how to get that point of view across to other employees too? How do you approach customer happiness in your company?

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Vital for your careers: learn from the worst decisions we have made

Beyond Philosophy

I enjoyed neither the unethical organizational culture nor the job itself. Therefore, you must learn about the company culture and product before joining a company. Expanding Too Quickly Around 2004, I made the mistake of thinking that my global Customer Experience Consultancy was about to experience rapid growth. Click here.

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10 Examples of Bad Outsourcing and How to Avoid Them

Magellan Solutions

Instead of depending just on the outsourced team’s brand value, evaluate their skills. In 2004, J.P. in 2004, the bank decided to dissolve the agreement. Due to its inability to pay its debts, EDS had paid off more than $500 million in lost assets by 2004. 8) CULTURAL DIFFERENCES. MORGAN ABANDONS IBM.