ModSquad
MARCH 2, 2023
In 2003, the Wounded Warrior Project (WWP) began its journey as a grassroots effort providing basic care and comfort items to hospitalized veterans, specifically the first wounded service members returning home from Iraq and Afghanistan. For WWP, it is all about engaging with veterans and building a community.
Provide Support
JULY 6, 2017
Customer engagement is the future of e-commerce. The best way to do that is through improving customer engagement. Whether you have just set up an eCommerce business or have been running one for years, you might need to take a closer look at the quality of your customer engagement practices. © 2003 - 2017 Provide Support LLC.
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Forrester's Customer Insights
APRIL 11, 2019
In 2003, Fred Reichheld, who was by then a partner at Bain & Company, introduced a way of measuring how well an organization treats its customers. This metric also assessed how well a firm generates relationships worthy of loyalty. Sixteen years later, most business people recognize this metric as the Net Promoter Score™.
Esteban Kolsky
JANUARY 27, 2017
This is the final topic: Customer Experiences and Engagement. I know that we have been talking about Customer Experiences for a long time; Ed Thompson and I wrote “the original bible” (a stunning 48-page primer on it) back in 2003 while I was at Gartner. Much has changed, and lots have not also in the interim.
Esteban Kolsky
JANUARY 27, 2017
This is the final topic: Customer Experiences and Engagement. I know that we have been talking about Customer Experiences for a long time; Ed Thompson and I wrote “the original bible” (a stunning 48-page primer on it) back in 2003 while I was at Gartner. Much has changed, and lots have not also in the interim.
COPC
MAY 19, 2023
Customers who are engaged are: more likely to buy more products, more likely to repurchase the same product, more likely to refer their friends and family to you, and less likely to be sensitive to price changes. Since 2003 NPS has grown in popularity. The key opportunity to compete is in the experiences provided to customers.
Retently
OCTOBER 16, 2023
In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. Since you’re familiar with systems like Net Promoter Score, you’re more likely to notice them when you engage with new products.
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