Gold Research

JANUARY 1, 2020

NPS has proven to be the most common metric for measuring customer loyalty since its introduction in 2003 by Bain & Company and SatMetrix. Unfortunately, global satisfaction and loyalty scores have dropped across most industries, and three key reasons that lead to a lack of improvement include:

NPS 52

NPS Customer Journeys Loyalty Measurement 52

Michelli Experience

NOVEMBER 8, 2017

For example, when a customer enters a retail store and a clerk asks, “How are you today?” Most customers know the question is little more than a universal greeting. Most clerks don’t really want a customer to honestly answer the question. Fortunately, most customers will deflect with a response of, “I’m fine.”

Customer Experience 113

Customer Experience Loyalty Programs Loyalty Consulting 113

Steve DiGioia

APRIL 10, 2017

Here’s one of the best examples of how to create customer loyalty that I have ever seen. It happened while I was working at the Hilton Newark Airport Hotel in 2003. yes, he really did this. This original article was written by Steve DiGioia. We had a fantastic staff, happy employees and a robust business.

Hotels 133

Hotels Travel Loyalty Examples 133

Experience Investigators by 360Connext

NOVEMBER 20, 2014

In 2003 there were 30 Chief Customer Officers worldwide according to the Chief Customer Officer (CCO) Council, reaching 450 by 2011. Earlier this month, Thomasz Tungaz, a venture capitalist at RedPoint, published a blog titled “Why your SaaS Startup Needs a VP of Customer Success Sooner than you Might Think”.

Customer Experience 302

Customer Experience Chief Customer Officer B2B Conference 302

Customer Bliss

APRIL 11, 2017

Brian worked at Intuit from 2002 to 2013, ultimately serving as VP of Customer Experience and Business Excellence. (He He’s currently the Senior CX Principal at Medallia, after being VP, Customer Experience and NPS at Sprint. Fred Reichheld had already written several books on loyalty. He has an MBA from Purdue University.

NPS 163

NPS Net Promoter Score Wireless Call Center 163

Retently

OCTOBER 16, 2023

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

Net Promoter Score 147

Net Promoter Score Metrics NPS Customer Satisfaction 147

Provide Support

JANUARY 6, 2020

In 2020 customers will become smarter as their expectations for service and customer experience are set by best brands. As a result customers will walk away searching for better experience. When a customer wants to get in touch, they will reach for the most convenient communication method. Read more.

Video 52

Video Customer Service Social Media Trends 52

Steve DiGioia

SEPTEMBER 9, 2016

One of the Top 30 customer service experts in the world, Steve Curtin provides today’s guest post. NPS is a customer loyalty metric created by Fred Reicheld, Bain & Company and Satmetrix in 2003. Here’s why I like NPS so much as a KPI of customer service quality: Credibility. Thanks Steve! Reliability.

Customer Service 100

Customer Service Net Promoter Score NPS Hotels 100

ReviewTrackers

AUGUST 13, 2018

Tracking the right customer satisfaction metrics will help you better understand how to retain your current customers — as well as attract new ones. You also have to make customer satisfaction a top priority. Customer Satisfaction Metrics: What For? So, how do you measure customer satisfaction? Net Promoter Score.

Customer Satisfaction 146

Customer Satisfaction Metrics Net Promoter Score Effort Score 146

Pink Guava

JUNE 24, 2019

NPS (Net Promoter Score) It’s an easiest and the fastest way to find out how your customer feels about your product or service and what you can do to improve it!

NPS 42

NPS Net Promoter Score Measurement Customer Experience 42

Oracle

APRIL 19, 2019

Unforgettable is a customer experience education program, focused on delivering fresh content weekly to give business leaders what they need to succeed in a customer-driven, digitally-disrupted world. Let’s say that’s a sales quota, or how happy your customers are, or how much you’ve produced. It makes sense.

Metrics 84

Metrics Net Promoter Score Customer Experience Measurement 84

Provide Support

OCTOBER 20, 2017

Social Media Customer Support Secrets. It is no longer a secret that social media channels are used for assisting customers on a daily basis. Customers tend to ask questions and resolve their issues publicly. No doubt that listening to customers on social media has become the main priority for any business today.

Social Media 64

Social Media Loyalty Survey Customers 64

Provide Support

MARCH 15, 2017

Your customer service employees are your brand representatives, the human face and the voice of your company. Their competence, soft skills and communication habits count tremendously toward the quality of the service they provide to your customers and impact overall customer satisfaction. © 2003 - 2017 Provide Support LLC.

Infographics 69

Infographics Customer Service Customer Satisfaction Training 69

AskNicely

AUGUST 15, 2018

The best way to determine your social capital from a customer happiness perspective is through NPS. Since its introduction in 2003, this simple metric has become the go-to way of measuring loyalty with study after study showing its worth. Let’s say you surveyed 100 customers. 50 give you a 9 or 10. Whoa, you say.

Net Promoter Score 150

Net Promoter Score NPS How To Study 150

Forrester's Customer Insights

APRIL 11, 2019

In 2003, Fred Reichheld, who was by then a partner at Bain & Company, introduced a way of measuring how well an organization treats its customers. This metric also assessed how well a firm generates relationships worthy of loyalty. Sixteen years later, most business people recognize this metric as the Net Promoter Score™.

Net Promoter Score 47

Net Promoter Score Customer Engagement Engagement Marketing 47

GetFeedback

OCTOBER 10, 2018

In 2003, business strategist Frederick Reichheld published an article in Harvard Business Review in which he states that “the only path to profitable growth may lie in a company’s ability to get its loyal customers to become, in effect, its marketing department.”. Create your NPS survey.

Net Promoter Score 170

Net Promoter Score NPS Survey Brands 170

CSM Magazine

OCTOBER 19, 2020

With keen competition in the eCommerce space, customer service is a top priority. Alon Ghelber looks at some of the top Shopify Customer Support apps available today. Also, interruptions in the supply chain caused by COVID-19-related work interruptions have required more efficient communications between companies and customers.

Ecommerce 98

Ecommerce Social Media Chatbots Customer Service Strategies 98

Provide Support

JUNE 28, 2019

Whenever your customers contact you they can share their ideas and offer suggestions. This information is valuable both for business development and customer experience improvement. Your customers show your flaws and suggest where you need to work harder to bring your products or services to perfection. Read more.

Infographics 59

Infographics Feedback Customers Report 59

Provide Support

MARCH 27, 2017

How Positive Emotions Keep Customers Coming Back. In short, positive emotions lead to loyalty. It seems like a simple equation, but how a brand should go about inspiring positive emotions in customers is a complex question. © 2003 - 2017 Provide Support LLC. What keeps you coming back? Read more.

Loyalty 40

Loyalty Study Customers Brands 40

Maz Iqbal

NOVEMBER 20, 2014

What Has Transformation To Do With Customer-Centric Business? What has this conversation to do with all things Customer and especially customer-centric business? The Transformation of Zappos Occurred in March 2003. How serious were we about this idea of making the Zappos brand be about the very best customer service?

Customer Centricity 63

Customer Centricity Case Study Leadership Loyalty 63

Provide Support

JUNE 29, 2016

Customer Loyalty. In any business existing customers leave and new customers arrive. However, there are customers who are the backbone of any business, they are the loyal customers. © 2003 - 2015 Provide Support LLC. These consumers feel frustration and leave as soon as they find an alternative.

Loyalty 48

Loyalty Consumers Customers Brands 48

Provide Support

JULY 12, 2016

8 ways to win more loyal customers with a personal touch. Winning loyal customers does not necessarily take huge marketing budgets. When it comes to customer loyalty, it’s small gestures that get appreciated the most and remembered. Loyal customers are a very important asset of any business. Read more.

Loyalty 40

Loyalty Sales Customers Interaction 40

NobelBiz

NOVEMBER 24, 2020

The Net Promoter Score or NPS is one of the most widely used key performance indicators by call centers to measure customer loyalty and satisfaction. In this article, we will show you how to calculate, interpret, and use the NPS as a customer loyalty lever. Passives : Customers who gave a score of 7 or 8.

NPS 52

NPS Net Promoter Score Customer Service Effort Score 52

CCO Council

JUNE 24, 2014

Last week, I described recent research conducted by the CCO Council into the impact of the chief customer officer on company financials. Customer Centricity is a two-year investment. Developing and improving customer strategy is a profitable but longer-term investment. Everyone says they are customer centric.

Chief Customer Officer 85

Chief Customer Officer Customer Centricity Competitive Advantage Policies 85

Ann Michaels and Associates

JUNE 15, 2020

Quality Assurance in the contact center is being used to improve NPS (Net Promoter Score) and overall customer experience. But the questions are real and have been so since 2003 when Frederick Reicheld of Bain & Company wrote about what he coined the Net Promoter Score (NPS) in an article for the Harvard Business Review.

Net Promoter Score 59

Net Promoter Score NPS Customer Experience Contact Center 59

Provide Support

MAY 4, 2016

Key Aspects of Customer Service Agent Training. Customer experience is now winning the leadership race to become the main business differentiator. Hence, the need to create a strong customer service team which will enable the delivery of great customer experience. © 2003 - 2015 Provide Support LLC. Read more.

Training 40

Training Customer Service Leadership Innovation 40

Provide Support

DECEMBER 6, 2018

Holidays provide a great opportunity for companies not only to sell more to repeat clients but also to acquire new customers. Together with a great opportunity to gain, comes a big chance to lose customers in the holiday season if you offer them bad customer service. © 2003 - 2017 Provide Support LLC. Read more.

Survey 49

Survey Customers Customer Service Consumers 49

Provide Support

MARCH 14, 2018

4 Dimensions of Customer Trust. Digital innovation has transformed today’s business world: it has changed business environment and performance, as well as the whole landscape of customer choice. © 2003 - 2017 Provide Support LLC. Put simply, high trust is a dividend; low trust is a tax. Read more. Permalink | No comment.

How To 54

How To Innovation Connections Customers 54

Provide Support

JUNE 22, 2018

Proactive communication is an important part of customer service. It helps to facilitate the customer journey and inspires customers to stay loyal to the company. Customers may feel they are part of a big family that your company is. Gives value to the customer. Strengthens customer loyalty.

Communication 49

Communication Loyalty Customer Service Customer Satisfaction 49

Think Customers

NOVEMBER 2, 2015

In 2003 author Fred Reichheld introduced 'the ultimate question in his Harvard Business Review article "One Number You Need to Grow." proved to be so powerful in predicting customer behavior and customer loyalty that the question became known as Net Promoter Score and served as a key growth indicator for leaders.

Net Promoter Score 40

Net Promoter Score NPS Loyalty Company 40

ShepHyken

NOVEMBER 22, 2016

Andy Masters On How Customer Service. Shep Hyken speaks with professional speaker and author Andy Masters about his bestselling book, “Kiss Your Customer: 77 Reasons Why Sales & Service Are Just Like Dating & Relationships.” So if you need some help surprising your customers or your loved ones, don’t miss this episode!

Social Media 48

Social Media Tips Loyalty Leadership 48

ReviewTrackers

SEPTEMBER 29, 2019

Tracking the right customer satisfaction metrics will help you better understand how to retain your current customers — as well as attract new ones. You also have to make customer satisfaction a top priority. Customer Satisfaction Metrics: What For? So, how do you measure customer satisfaction? Net Promoter Score.

Customer Satisfaction 50

Customer Satisfaction Metrics Net Promoter Score Effort Score 50

Customer Enthusiast

MAY 3, 2016

NPS is a customer loyalty metric created by Fred Reicheld, Bain & Company and Satmetrix in 2003. Essentially, it identifies customers as being Promoters, Passives or Detractors of an organization, company or brand based on their likelihood to recommend it to others. How about you? Don’t settle for ordinary.

Net Promoter Score 40

Net Promoter Score Customer Service Hotels NPS 40

ReviewTrackers

JULY 31, 2018

Customer feedback is one of your company’s greatest sources of information and learning. Using information from customer feedback, you can gain valuable insights essential to improving your brand, products, services, and overall customer experience. Customer Feedback Questions to Ask.

Net Promoter Score 50

Net Promoter Score Feedback Examples Survey 50

ReviewTrackers

JULY 31, 2018

Customer feedback is one of your company’s greatest sources of information and learning. Using information from customer feedback, you can gain valuable insights essential to improving your brand, products, services, and overall customer experience. Customer Feedback Questions to Ask.

Net Promoter Score 50

Net Promoter Score Feedback Examples Survey 50

SurveySparrow

JUNE 27, 2021

The reason for these sleepless nights could be many things, out of which, what your customers think of your product or brand, and whether they like your business enough to recommend others are the two most common ones. Well, the answer to both lies in one word: loyalty! What Is A Customer Net Promoter Score?

Net Promoter Score 52

Net Promoter Score Effort Score NPS Metrics 52

Ann Michaels and Associates

MARCH 30, 2019

Quality Assurance in the contact center is being used to improve NPS (Net Promoter Score) and overall customer experience. But the questions are real and have been so since 2003 when Frederick Reicheld of Bain & Company wrote about what he coined the Net Promoter Score (NPS) in an article for the Harvard Business Review.

NPS 56

NPS Net Promoter Score Customer Experience Contact Center 56