Facebook Reviews Are Becoming Facebook Recommendations
AUGUST 16, 2018
In late 2017, the Local Search Association reached out to various Local Search professionals, asking for their 2018 predictions. I contributed my thoughts, specifically as they pertained to Google and Facebook. It feels like there’s a bit of a space-race in local between Google and Facebook. The interesting thing about it is that they’re coming at the issue from two completely different paradigms. Google aims to be useful, practical, efficient. Facebook wants to be social.