Sat.Mar 20, 2021 - Fri.Mar 26, 2021

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Customer Portfolio Management for Customer Success

SmartKarrot

A customer portfolio consists of all the details you need to maintain a relationship with your customer. Through this, you are able to know your customer well and engage with them effectively. Clearly, you can see how important it is to give you an overview of the customer. Importance of Customer Portfolio Management.

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Don’t Accidentally Sabotage Customer Experience — Do This Instead

Experience Investigators by 360Connext

Sure, you may not intend to, but there are probably ways you, as the leader of your department or organization, are sabotaging the experience your customers have. Watch out for these sneaky ways typical business methods lead to customer defection. Never dealing with customers. And who can blame you?

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Birdeye’s new podcast: The Modern Experience Marketer

BirdEye

The podcast helps marketers make sense of the new world of Experience Marketing , one in which businesses no longer set the terms of engagement for customer experiences, but rather are having the terms set for them by customers themselves. Want to start listening?

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Beta Testing Success Is About More Than Just Processes

Centercode

It’s a highly effective strategy for product success — that’s why it’s been around for so long. Just like QA uses automation to keep up with rapid development, companies have realized that customer testing needs some assistance (i.e., Data shows that using multiple tools makes test management unwieldy.

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Customer Experience Management: Optimizing Your Strategy for Financial Success

Speaker: Diane Magers, Founder and Chief Experience Officer at Experience Catalysts

Transforming customer engagement, Voice of Customer (VoC) insights, and Journey Maps into tangible financial outcomes poses a significant challenge for most organizations. To gain buy-in from the C-Suite and key stakeholders, it’s crucial to illustrate how Experience Management translates into clear, measurable business results.

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Understanding Your Customer Lifecycle in 2021

Totango

Today’s Customer Lifecycle Is Technology-driven. As the concept of the customer lifecycle has developed, understandings have changed under the influence of technology. Some information is out-of-date, while some presentations give a partial perspective on the customer lifecycle. What is a Customer Lifecycle?

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CS = (Long-term) Sales

Gainsight

In the CS world, the equivalent is “should we focus on Customer Success or Sales?” The vendor sold a customer a product. The customer paid their money upfront. It was the customer’s job to use it and get value. Customers were no longer stuck. Customer Success = Time-shifted Sales. later on.

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The Future of Customer Loyalty: Rewards, Retention, Appreciation, and More

Speaker: Jennifer Hileman - Director, Retail Data & Technology at Orium, and Zach Ettelman - Solutions Partner Team in North America at Talon.One

Elevate your retail game by unleashing the power of customer loyalty! The holidays are the perfect time to redefine and reimagine your retail strategy, as modern customers are being re-engaged through creative retention tactics. November 15, 2023 at 9:30am PST, 12:30pm EST, 5:30pm GMT

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The 2023 Customer Experience Management Value Index

Verint is named an Exemplary Leader in the 2023 Customer Experience Management Value Index by Ventana Research. In the complex ecosystem of CX tools developed for disparate use cases, metrics, and processes, Verint ranked as Exemplary through thorough analysis of product and customer experience in the Index.

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How Product Teams Can Leverage Community

Speaker: Scott Baldwin of ProductBoard

Product managers and community managers share a common goal: to deliver value to their users. Listening to the voice of the customer (VoC) and utilizing product feedback and ideation are some of the most effective ways to do just that. How community-led and product-led growth can act as multipliers for a product's success.

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Improve Contact Center Outcomes with Key Insights

They help others make informed business decisions, all while working to keep agents and customers engaged in positive experiences. Rapid access to the most relevant and actionable information is critical to managing agents, supervisors, and communicating with executive leadership to improve efficiencies and business outcomes.

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Localization: Revolutionize Your Global Content Strategy

Speaker: Zak Haitkin, Localization Manager

The pinnacle of success for any business is ultimate customer and employee gratification. Localizing your content will show your commitment to improving company culture, and how much you genuinely value your customers, employees, and their experiences. The strategies you can employ to launch a successful localization project.

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Customer Perceptions of the Community Experience

Speaker: Mike Ellis, Vanilla Forums Marketing Manager

What do your customers actually want? In a land of ever-changing customer behaviors and expectations, brands need to understand the experiences customers value the most, and how these can impact their business outcomes. How do customers see community as a solution to their customer experience expectations?

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Negative Reviews & Online Feedback Happens - But Where Do You Go From Here?

Speaker: Adam Dorfman, Head of Product Growth at Reputation and Jeremy Shubitz, Director of Marketing at Bosley

In today's, your customers will be not only your biggest advocates but also your biggest critics. However, negative feedback can offer actionable insights to build a stronger product and customer experience. Tune into the webinar to learn: What specific channels do customers go for feedback. What should you not say?

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Customer Success Needs to Grow (Up)

Speaker: Peter Armaly - Senior Director and Advisor of Customer Success at Oracle

Customer success is a well-established practice in the enterprise business world (70% of companies have a dedicated team, according to TSIA) and the benefits it delivers to customers are real and well-documented. With accountability, comes a deepening of the relationship with customers. With revenue, comes accountability.