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Aligning Your Community Plan with Stakeholder Expectations

Vanilla Forums

Cycles in business are normal. When COVID-19 first reared its ugly head, companies were forced to re-evaluate their in-person strategies. This quickly translated, for many companies, to seek community programs as a panacea.

CCO + CMO: Unstoppable Duo for Business Growth

Vanilla Forums

Recently, Higher Logic CCO, Jay Nathan, sat down with some special guests to discuss the importance of the relationship between the Chief Marketing Officer (CMO) and the Chief Customer Officer (CCO). Marketing Customer Success


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Support Customers Faster, Better and Cheaper with Community

Vanilla Forums

All companies look for ways to deliver customer support that's faster and better than their competitors because that's what customers want. And when customers get what they want, they're less likely to leave.

20 Stats About the Benefits of Online Community Forums

Vanilla Forums

Those in the community space (such as ourselves) will defend the value of community forums until the very end. We’ve written an endless amount of blogs and eBooks on the benefits of community, and indeed, our colleagues in the community space have agreed with our assertions every step of the way.

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Create Engaging Scenario-Based Training on ANY Budget

Speaker: Tim Buteyn - President of ThinkingKap Learning Solutions, Inc.

In this webinar, Tim Buteyn of ThinkingKap Learning Solutions will explore how to optimize learner engagement with scenario-based training. You'll learn what makes up scenarios, how they benefit the learner, and why this is important to your organization. You'll also dive into real-world examples across a wide range of budgets and look at how typical training content can be completely transformed.

10 Key Takeaways from Community Predictions 2022

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Our 7th annual Community Predictions edition is almost here! Community


Community is the Foundation of Your Customer Hub

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We all know business can fail or succeed based on how people respond to a brand offering, product, or service. From our own research, we also know that customers react negatively to a poor customer experience.

The Value of Super Users: How to Manage a Big Community With a Small Team

Vanilla Forums

A common misconception in community building is that as your membership increases, your costs will skyrocket. It seems logical that more users must require more resources, namely extra staff to cope with the influx of traffic and moderation.

Vanilla Helped Bring Spitfire’s Customer-Centric Strategy to Life

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About Spitfire: Community Support Search Engine Optimization

Show your Customers Some Love with an Online Community ??

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Showing your customers love is not just for Valentine’s Day; it’s for life! Community

The Changing World of HR: Prepare Your HCM for the Future

Speaker: Mark Stelzner - Founder & Managing Principal at IA

Join Mark Stelzner of IA as he discusses how to optimize your current HCM system and the opportunities for new tech.

7 Must-Read Books for Community Builders in 2022

Vanilla Forums

Whether you found 2021 personally incredible, incredibly challenging, or some combination of the two, you made it through. Kudos to you! Community


How Tokenomics and NFTs can Improve Community Participation & Engagement

Vanilla Forums

NFTs are the topic of the moment, but like the early days of other popular tech, lots of people are in the dark about what NFTs actually are. NFTs and community is a topic I hadn’t heard a whole lot about though. Community

Now is the Time for Community

Vanilla Forums

As some of you have seen by now, Gainsight acquired InSided this week, and we want to welcome them to an industry we have been passionate about for 15 years. The market has seen unprecedented growth in the last few years, and we see momentum accelerating.

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A Year in Review: Top 5 Vanilla eBooks of 2021

Vanilla Forums

2021 was a wild year - we produced so much content and we can’t believe how many of you found it worthwhile! Thanks for sticking with us these past 12 months, we’re super excited for the next! Community

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CCO + CMO: A Winning Partnership for Accelerated CX Growth

Find out how collaboration between a CMO and CCO can enhance the customer experience and drive business growth in this new ebook.

The 3 Myths of Community KPIs

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Key Performance Indicators (KPIs) , are always a hot topic in community circles. Community leaders want to know what, how, when, and why others are measuring anything. And frequently, it’s to learn ways others communicate value to their stakeholders.

Answers to Common Questions on GDPR & Community Forums: Brexit Update

Vanilla Forums

In 2018, the EU GDPR ( General Data Protection Regulation ) took effect. Since then, many community managers have been trying to understand how to comply with the new European privacy regulation. Further from there, whether there have been other changes to note since Brexit officially took place.

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The Improv Rules of Customer Support

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"If you care about someone, and you got a little love in your heart, there ain't nothing you can't get through together." – Ted Lasso. Support

Inclusion and Diversity in Community: A HubSpot Case Study

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Inclusion and diversity are topics that, in a general sense, have been catapulted into the spotlight over the past couple of years. Community

Top Techniques for Coaching Your Contact Center Agents

Speaker: Francoise Tourniaire - Founder of FT Works, Omid Razavi - Chief Advocacy Officer at SupportLogic, and Gregory Walker - Senior Product Manager at SupportLogic

In this presentation, we will discuss the five elements of building a real-time coaching program using AI-infused workflows that will allow managers and agents to continuously engage and drive more constructive dialogue. Sign up today!

The Three Essential Elements to Engage Your Brand’s Top Advocates

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Your brand’s top advocates provide outsized value to your organization. They often refer new customers, remain loyal, and educate others about the best ways to use your products and services. Community Marketing

Qualtrics' Community Increased Customer Satisfaction 1000%

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Founded in 2002, Qualtrics pioneered the experience management industry and developed the Experience Management (XM) Platform™ that helps organizations continually assess the quality of their four core experiences—customers, employees, products, and brands. Community Product Support

3 Common Challenges Community Builders Face and How to Overcome Them

Vanilla Forums

Jono Bacon joined us at Super Forum 2021 and presented a survival guide for community managers who are facing common challenges. At one point or another, we'll all face stress, crisis management, and conflict resolution, and the best way to handle them is to be prepared. Community

The Vanilla Fall 2021 Release: What's New?

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We’re back with another seasonal release announcement! This time, we’re sipping on our apple cider and watching the leaves change color while we bring to you a summary of everything that’s been released in the past few months. Product News


Industry Shake-Up: 2023 Commerce Trends To Rock Your World

Speaker: Ashlee Aldridge - Reach Partners LLC | Bill Mirabito - Chameleon Collective | Ronak Shah - PSA Retail & CPG, Amazon Web Services | Wayne Teigen - Pivotree

Join this exclusive conversation with our expert panelists and learn how you can thrive as an e-commerce retailer - even when faced with adverse market challenges. Don't miss out; register today!

Meet the Super Forum 2021 Award Winners!

Vanilla Forums

Each year, it’s a privilege to be able to recognize organizations for their innovation, persistence, and planning during the. Super Forum awards.

Guy Kawasaki & the Art of Community: 10 Steps to a Thriving Community

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Building a community takes time, commitment, and effort. Though there are no guarantees, there are certain steps you can take to set your company on the path to success.

How Community Data Can Inform the Customer Experience

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Creating an outstanding customer experience is something that’s much easier said than done. Not all customers have the same needs, or even the same standard for what constitutes a great experience.

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How to Create Collaborative Community Mission & Vision Statements

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The key components of your community’s foundation are its vision and mission. Those sound simple enough, right? You’ve likely seen vision and mission statements plastered to the walls of offices, in libraries and museums, and even on the entrances to shopping malls. Community

Drips, Bots, and Blogs: A Non-Traditional Approach to Learning Reinforcement

Speaker: Shannon Tipton, Chief Learning Officer, Learning Rebels LLC

Today's work culture requires giving people the ability to control when and where they participate in their professional development. Learn how you can provide valuable, self-directed bites of learning content (and strategies to make that content stick) in this webinar!

Working with Difficult Stakeholders

Vanilla Forums

Your single biggest roadblock to success in building a brand community is unlikely to be your skill level, your experience, or the technology and resources at your disposal. It is unlikely to be anything you can control at all.

How To Write Guidelines for Your Online Community Forum

Vanilla Forums

I recently spoke with a community builder who managed a community of over 1 million teenagers. Given the size and scope of her work, I asked her what her biggest challenge had been. She answered me without a moment’s hesitation: community guidelines and moderation. Community

The 3 Stages of Community Forum Development: Where is Yours?

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Each and every online community forum is different—no two communities are alike!

Centers of Excellence: The Next Big Thing for Community

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At the CMX Summit Rise I spoke to the concept of expanding community to be part of a center of excellence. What exactly did I mean? Community can no longer be an isolated island; it needs to belong in the center of all customer touch points.

Top Industry Secrets for Successful Contact Center Scripting

Speaker: Colin Taylor, CEO & Chief Chaos Officer at The Taylor Reach Group, Inc

Scripts have been around as long as contact centers. Scripts attempt to set out an ‘ideal’ path to success on the call, whether that's a sale, a resolved inquiry, or a closed case. While some scripting attempts have failed, AI and Agent Assist technologies can help.

3 Communication Theories for Online Community Builders

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The work of online community building may be an art, but it can still benefit from a foundation in science. There are theoretical foundations for our work, especially among research of interpersonal (one-to-one) and group communication.