Vanilla Forums

Now is the Time for Community

Vanilla Forums

As some of you have seen by now, Gainsight acquired InSided this week, and we want to welcome them to an industry we have been passionate about for 15 years. The market has seen unprecedented growth in the last few years, and we see momentum accelerating.

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Influencers & the Forum Community

Vanilla Forums

The idea of the influencer has been around for the past couple of years, especially the concept of the micro-influencer. For those unfamiliar, the micro-influencer is generally someone in a specific niche that has a core following around a specific passion.


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A Year in Review: Top 5 Vanilla eBooks of 2021

Vanilla Forums

2021 was a wild year - we produced so much content and we can’t believe how many of you found it worthwhile! Thanks for sticking with us these past 12 months, we’re super excited for the next! Community

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Support Customers Faster, Better and Cheaper with Community

Vanilla Forums

All companies look for ways to deliver customer support that's faster and better than their competitors because that's what customers want. And when customers get what they want, they're less likely to leave.

AI Insights Playbook––Understand Your Customer Experience To Improve It

The biggest challenge facing Contact Centers is understanding what customers expect. With today’s changing customer expectations, dynamic market realities and aggressive competitors, organizations must understand where they are successful and where they fall short. Download this eBook to learn how you can improve your customer experience with the help of Artificial Intelligence.

The 3 Myths of Community KPIs

Vanilla Forums

Key Performance Indicators (KPIs) , are always a hot topic in community circles. Community leaders want to know what, how, when, and why others are measuring anything. And frequently, it’s to learn ways others communicate value to their stakeholders.

Bundle Up for Vanilla’s Winter 2022 Product Update

Vanilla Forums

As we skate into the cold winter months, it’s time for another edition of “What Vanilla in the world has been up to for the last few months?!”. Product


The Value of Super Users: How to Manage a Big Community With a Small Team

Vanilla Forums

A common misconception in community building is that as your membership increases, your costs will skyrocket. It seems logical that more users must require more resources, namely extra staff to cope with the influx of traffic and moderation.

Qualtrics' Community Increased Customer Satisfaction 1000%

Vanilla Forums

Founded in 2002, Qualtrics pioneered the experience management industry and developed the Experience Management (XM) Platform™ that helps organizations continually assess the quality of their four core experiences—customers, employees, products, and brands. Community Product Support

Erika Jolly Brookes on 2022 Community Predictions & Top Skills for Marketers

Vanilla Forums

We welcomed Erika Jolly Brookes to the Higher Logic marketing team late Q3, and it’s been an awesome few months. We got a chance to sit down with Erika and ask her a few questions about her decision to join the team, her perspective on modern marketing, and her thoughts on the community industry.

How to Make Every Survey a Top Customer Experience!

We’ve all had surveys that we’d rather forget, but surveys are a critical element of your overall customer experience. Download this eBook and get the four key elements of a brand-building survey program. Use these tenets to help your surveys deepen your customer’s relationship with your brand.

3 Common Challenges Community Builders Face and How to Overcome Them

Vanilla Forums

Jono Bacon joined us at Super Forum 2021 and presented a survival guide for community managers who are facing common challenges. At one point or another, we'll all face stress, crisis management, and conflict resolution, and the best way to handle them is to be prepared. Community

The Vanilla Fall 2021 Release: What's New?

Vanilla Forums

We’re back with another seasonal release announcement! This time, we’re sipping on our apple cider and watching the leaves change color while we bring to you a summary of everything that’s been released in the past few months. Product News


Meet the Super Forum 2021 Award Winners!

Vanilla Forums

Each year, it’s a privilege to be able to recognize organizations for their innovation, persistence, and planning during the. Super Forum awards.

The Improv Rules of Customer Support

Vanilla Forums

"If you care about someone, and you got a little love in your heart, there ain't nothing you can't get through together." – Ted Lasso. Support

100 Pipeline Plays: The Modern Sales Playbook

For the first time, we’re sharing the winning plays that took us from scrappy startup to a publicly traded company. Use our proven data-driven plays to grow your pipeline and crush your revenue targets.

Guy Kawasaki & the Art of Community: 10 Steps to a Thriving Community

Vanilla Forums

Building a community takes time, commitment, and effort. Though there are no guarantees, there are certain steps you can take to set your company on the path to success.

How To Write Guidelines for Your Online Community Forum

Vanilla Forums

I recently spoke with a community builder who managed a community of over 1 million teenagers. Given the size and scope of her work, I asked her what her biggest challenge had been. She answered me without a moment’s hesitation: community guidelines and moderation. Community

Working with Difficult Stakeholders

Vanilla Forums

Your single biggest roadblock to success in building a brand community is unlikely to be your skill level, your experience, or the technology and resources at your disposal. It is unlikely to be anything you can control at all.

The 3 Stages of Community Forum Development: Where is Yours?

Vanilla Forums

Each and every online community forum is different—no two communities are alike!

Should Loyalty Metrics be Reassessed Post-Pandemic? And What About NPS?

How has the pandemic changed customer expectations and CX strategies? From several verticals and a wealth of VOC data, we share key insights and examine if NPS has the same predictive power. See how you should adjust your metrics!

Centers of Excellence: The Next Big Thing for Community

Vanilla Forums

At the CMX Summit Rise I spoke to the concept of expanding community to be part of a center of excellence. What exactly did I mean? Community can no longer be an isolated island; it needs to belong in the center of all customer touch points.

3 Communication Theories for Online Community Builders

Vanilla Forums

The work of online community building may be an art, but it can still benefit from a foundation in science. There are theoretical foundations for our work, especially among research of interpersonal (one-to-one) and group communication.

Answers to Common Questions on GDPR & Community Forums: Brexit Update

Vanilla Forums

In 2018, the EU GDPR ( General Data Protection Regulation ) took effect. Since then, many community managers have been trying to understand how to comply with the new European privacy regulation. Further from there, whether there have been other changes to note since Brexit officially took place.

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Winning the Community Race with the RACI Matrix

Vanilla Forums

Planning and launching a community is a big endeavour with lots of moving parts. When done properly, the whole organization is bought in and working towards making it a success. However, if this is your first time launching a major community , it can seem like a daunting task.

Your Guide to Using Conversational Marketing to Drive Demand Generation

What is conversational marketing really about? This guide will examine the market forces at play, shifting buyer trends, how to leverage conversation marketing, and the tactics involved in adopting it for a B2B demand generation strategy.

10 Key Takeaways from Community Predictions 2022

Vanilla Forums

Our 7th annual Community Predictions edition is almost here! Community


The Delphic Maxims that can Ensure Community Success

Vanilla Forums

As I was rummaging through my basement the other day, I happened upon one of my old college textbooks. I reacquainted myself with some Delphic maxims that, in college, I lived by. It dawned on me that these were actually also excellent community maxims to live by. Community Strategy

Sh!t CSMs Say

Vanilla Forums

The CSM. A position that does so much for an organization but one that fails, time and again, to be described, understood, or appreciated. ?? Preach!! I hear you say, preach!! ??.

Onshape’s Customer Support Community is a Roaring Success

Vanilla Forums

About Onshape: Onshape is a revolutionary Software-as-a-Service (SaaS) product development platform that combines CAD, built-in data management, real-time collaboration tools, and business analytics.

Driving Business Value with Contact Center and UC Integration

With the growth of hybrid work models and work from home, one thing is more important than ever: integration. But, how are companies leveraging it - both technically and operationally? In this whitepaper, you’ll get in-depth insight into how companies are utilizing integrated platforms in their day-to-day operations, and which success metrics they are measuring. Download your copy now to discover how companies are future-proofing their contact centers as they adapt to remote and hybrid workforces.

Gamification in Community Forums: Increase User Engagement

Vanilla Forums

Gamification is used literally everywhere - why? Because it works! It Gamification successfully increases engagement through providing incentive to participate. Gamification refers to adding game elements to something that's traditionally non-game related to make it more of a game.

Investing in CX Channels: Proving the Worth of your CX Program

Vanilla Forums

The future of business is going to be based on excellent customer experience. A great CX is paramount to a brand’s customer retention, their revenue streams, and their overarching success. Customer Success

MURAL's Creative Community Engagement Initiative Takes Off

Vanilla Forums

Member engagement is the backbone of any community, and all Community Managers will tell you how it can be difficult to both broker and measure engagement rates, especially when your community is super young. Community

Making the Case for Community Research

Vanilla Forums

"When was the last time you spoke to members of your community?". Community


LinkedIn + ZoomInfo Recruiter: Better Data for Better Candidates

Check out our latest ebook for a guide to the in-depth, wide-ranging candidate and company data offered by ZoomInfo Recruiter — and make your next round of candidate searches faster, more efficient, and ultimately more successful.

What Is Ideation? How Can It Help My Business?

Vanilla Forums

Ideation is defined as the process involved in generating ideas, including gathering information on ideas and collecting thoughts about those ideas. Ideation is used to make improvements to existing products or services, in addition to generating new ideas and concepts for future developments.