Sat.Nov 03, 2012 - Fri.Nov 09, 2012

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Marrying a brand with the customer experience

InMoment XI

When thinking about brands immediately power brands like Coca-Cola, Nike or Apple come to our minds. We may also recall some famous advertising campaigns that were communicating the values of these brands. At the end these brands have created a strong image and we associate specific attributes with them, like fun, freedom, dynamism or exclusivity. View Article.

Brands 200
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Customer service is not an option for medical and dental practices

Service Untitled

Medical and dental practices should provide their patients with positive customer experiences; after all aren’t we as patients still consumers who pay for services rendered either through our insurance companies or directly out of our debit accounts? Once upon a time a patient would never think of questioning a physician’s rude bedside manner, never twitch the slightest dissatisfaction when made to wait hours in an uncomfortable waiting room with outdated magazines, or even speak ou

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My Vision of the PSAP of the Future

Customer Interactions

'As an industry, 9-1-1 is on the threshold of some big changes. NG9-1-1 and consolidation are two. But those aren’t the only trends that will shape the PSAP of the future. Let me share my vision with you. Every week, I read about more and more municipalities undertaking or expanding city-wide video surveillance initiatives. Of course, the focal point for these programs is typically the city surveillance center.

Video 45
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The 2012 Market Research Event Will Focus on Social Media

InMoment XI

I have been attending The Market Research Event for at least 10 years, and have had the privilege of presenting research findings and points-of-view during most of those years. The Market Research Event has always been one of the best conferences of its type, but this year promises to be the most exciting yet. Ever. View Article.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Taking it to the Streets: Improving the Mobile Survey Experience

InMoment XI

This is my first time attending TMRE conference. I’m excited to attend the conference and am particularly interested in learning about new mobile initiatives across the industry. My presentation, “Taking it to the Streets: Improving the Mobile Survey Experience” focuses on the challenges of designing surveys for the growing number of people who are taking.

Survey 200

More Trending

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The 2012 Market Research Event Will Focus on Social Media

InMoment XI

I have been attending The Market Research Event for at least 10 years, and have had the privilege of presenting research findings and points-of-view during most of those years. The Market Research Event has always been one of the best conferences of its type, but this year promises to be the most exciting yet. Ever.

article thumbnail

Taking it to the Streets: Improving the Mobile Survey Experience

InMoment XI

This is my first time attending TMRE conference. I’m excited to attend the conference and am particularly interested in learning about new mobile initiatives across the industry. My presentation, “Taking it to the Streets: Improving the Mobile Survey Experience” focuses on the challenges of designing surveys for the growing number of people who are taking.

Survey 200
article thumbnail

Marrying a brand with the customer experience

InMoment XI

When thinking about brands immediately power brands like Coca-Cola, Nike or Apple come to our minds. We may also recall some famous advertising campaigns that were communicating the values of these brands. At the end these brands have created a strong image and we associate specific attributes with them, like fun, freedom, dynamism or exclusivity.

Brands 200
article thumbnail

The 2012 Market Research Event Will Focus on Social Media

InMoment XI

I have been attending The Market Research Event for at least 10 years, and have had the privilege of presenting research findings and points-of-view during most of those years. The Market Research Event has always been one of the best conferences of its type, but this year promises to be the most exciting yet. Ever.

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The 2023 Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

article thumbnail

Taking it to the Streets: Improving the Mobile Survey Experience

InMoment XI

This is my first time attending TMRE conference. I’m excited to attend the conference and am particularly interested in learning about new mobile initiatives across the industry. My presentation, “Taking it to the Streets: Improving the Mobile Survey Experience” focuses on the challenges of designing surveys for the growing number of people who are taking.

Survey 200
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So, You’ve Been Assigned to Create a Customer Survey – Part 2

InMoment XI

Join Jeff Olsen, Director of Education at Allegiance Inc, and survey design expert as he continues the discussion on basic survey design. This is the second part or "sequel" to part one of our mini series on basic things to know to create an outstanding customer survey. We will discuss the four qualities of good question design, and how to effectively use scales and tables in your survey.

Survey 200
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So, You’ve Been Assigned to Create a Customer Survey – Part 2

InMoment XI

Join Jeff Olsen, Director of Education at Allegiance Inc, and survey design expert as he continues the discussion on basic survey design. This is the second part or "sequel" to part one of our mini series on basic things to know to create an outstanding customer survey. We will discuss the four qualities of good question design, and how to effectively use scales and tables in your survey.

Survey 200
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So, You’ve Been Assigned to Create a Customer Survey – Part 2

InMoment XI

Join Jeff Olsen, Director of Education at Allegiance Inc, and survey design expert as he continues the discussion on basic survey design. This is the second part or "sequel" to part one of our mini series on basic things to know to create an outstanding customer survey. We will discuss the four qualities of good question design, and how to effectively use scales and tables in your survey.

Survey 200
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Navigating the Future: Unveiling Trends and Bold Predictions in Customer Experience

Ready to explore 2024’s CX landscape? Join experts from SMG and guest Forrester as they discuss prominent trends actively shaping the industry and dive into a stack of bold predictions for the year ahead. Will the average customer experience improve? How can leaders leverage their CX metrics to establish financial linkage? What will global firms achieve using customer-facing generative AI?

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Video: Buying Less Frequently Has Serious Implications for Car Dealers

InMoment XI

In last week’s online version of Time, Brad Tuttle did a piece on how customers are buying cars less frequently and when they do come into the market they tend to be less brand loyal. Dipping into Maritz’ New Vehicle Customer Study, the largest automotive study in North America, we find hard evidence to support. View Article.

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Video: Buying Less Frequently Has Serious Implications for Car Dealers

InMoment XI

In last week’s online version of Time, Brad Tuttle did a piece on how customers are buying cars less frequently and when they do come into the market they tend to be less brand loyal. Dipping into Maritz’ New Vehicle Customer Study, the largest automotive study in North America, we find hard evidence to support.

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Buying Less Frequently Has Serious Implications for Car Dealers

InMoment XI

In last week’s online version of Time, Brad Tuttle did a piece on how customers are buying cars less frequently and when they do come into the market they tend to be less brand loyal. Dipping into Maritz’ New Vehicle Customer Study, the largest automotive study in North America, we find hard evidence to support.

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The Time Isn’t Now: Could Online Reviews Replace Customer Experience Surveys?

InMoment XI

I saw an interesting commentary in Automotive News (an automotive trade publication geared mostly for dealers) titled, “Do Online Reviews Trump CSI Surveys?” The basic gist of the article is that dealers are relying more and more on online consumer feedback to run their businesses, so shouldn’t the auto manufacturers use this information as a.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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The Time Isn’t Now: Could Online Reviews Replace Customer Experience Surveys?

InMoment XI

I saw an interesting commentary in Automotive News (an automotive trade publication geared mostly for dealers) titled, “Do Online Reviews Trump CSI Surveys?” The basic gist of the article is that dealers are relying more and more on online consumer feedback to run their businesses, so shouldn’t the auto manufacturers use this information as a. View Article.

article thumbnail

The Time Isn’t Now: Could Online Reviews Replace Customer Experience Surveys?

InMoment XI

I saw an interesting commentary in Automotive News (an automotive trade publication geared mostly for dealers) titled, “Do Online Reviews Trump CSI Surveys?” The basic gist of the article is that dealers are relying more and more on online consumer feedback to run their businesses, so shouldn’t the auto manufacturers use this information as a.