Rob Berger Leads Global Quant Strategy

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We are excited to announce that Rob Berger has joined Sago to lead our global quantitative strategy in his role as EVP, Global Quantitative Solutions.

Using his 25 years of research experience, Rob will drive excellence across our global proprietary panels, advanced programmatic capabilities, and a world-class team of survey programmers, data scientists, and project managers.

Rob joins Sago from Maru/Blue where, as Managing Director, he led their global sample and data services business line. Prior to that, he held leadership positions at Vision Critical (now Alida) and Ipsos.

Commenting on the appointment, Steve Schlesinger, Executive Chairman of Sago, said, “We have invested in programmatic solutions to quickly connect our clients to high-quality global audiences for bolder decisions in the marketplace. Welcoming a leader of Rob’s caliber is pivotal at this time as we build on this success, expand our reach, and provide even more choice for our clients with new ResTech to be announced next month.” 

Rob added, “The industry faces a challenging time in delivering diverse and reliable sample. It is my distinct honor to join a skilled team committed to high-quality respondent sourcing, the advancement of survey solutions, and making the future of marketing research boundless. It is an exciting time at Schlesinger, and I am thrilled to be helping to drive the vision forward.” 

Connect with Rob

Rob Berger
EVP of Global Quantitative Solutions
[email protected]

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