The Customer Experience Shift From Centralized To Federated
Experience Matters
DECEMBER 7, 2016
In the report, The Federated Customer Experience Model, we discuss the direction that mature CX organizations will eventually go in—distributing CX capabilities across the organization. It’s built on three components: CX Centers of Excellence, Enterprise CX Coordination, and Distributed CX Skills and Mindset. Federation is not just a path for customer experience, it’s a common path for successful transformation within […].
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