Fri.Mar 11, 2016

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Why the phone is still king for customer support

Vonage

The phone is not dead. Let me tell you why. Actually, allow me to gush. I recently had a customer service experience over the phone that proved why the phone is still king. Melanie, a Verizon Wireless technical support rep, took a minor frustration and turned it into a great experience. She did it primarily over the phone. Yes, she used text and email too.

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Why Companies Need to Bring Mobile Technology to the Marketing Table {Guest Post}

Michelli Experience

Mobile technology has reached unprecedented levels on innovation. Products like Google Cardboard are revolutionizing virtual reality, and yearly location-based innovations are creating astounding utility. In 2016, mobile marketing will be a must-have by many businesses. Media-centric advertisements, immersive SMS and dynamic social media environments are to be expected.

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7 Social Customer Relationship Management Tips for any Business

Nimble

The world is seeing rapid change triggered by the fast advancements in technology which also transform passive consumers into active participants. Many companies are no longer investing into creating products that they can then push down the pipeline to passive audiences. Nowadays, ideas are flowing back up from the consumers to the producers. Image source: [.].

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8 Trends Shaping Tech Support in 2016

transcosmos Information Systems

Technical support is heavily dictated by technology. Numerous advances in technology have been rapid and have created various paradigm shifts. In recent years, tech support has changed a lot to catch up with the ever-increasing and diversifying technology trends, not just for business clients, but also for consumers. From “bring your own device” (BYOD) to the use of smartphones and tablets, these massive changes in behavior have impacted the way technical support is delivered.

Trends 58
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Going the Distance to Improve Customer Service

Think Customers

Today's consumers are constantly connected to the Internet, with millions of people doing more and more from their smartphones. These mobile users increasingly expect seamless communications with companies from their devices. There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog.

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How good are UK brands at email customer service?

Eptica

Date: Friday, March 11, 2016 How good are UK brands at email customer service? Published on: March 11, 2016. Author: Derek Lewis Forrester recently reported that 69% of people still want to contact companies through email. However, UK brands are struggling to cope with the emails they receive , with performance overall worsening according to the latest Eptica Multichannel Customer Experience Study.

Brands 48
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7 Social Customer Relationship Management Tips for Any Business

Nimble

The world is seeing rapid change triggered by the fast advancements in technology which also transform passive consumers into active participants. Many companies are no longer investing in creating products that they can then push down the pipeline to passive audiences. Nowadays, ideas are flowing back up from the consumers […].

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Capgemini Announces Expanded Collaboration with Amazon Web Services

Natalie Petouhof

Tweet Capgemini Is Helping Clients to Migrate Application on AWS. Capgemini announced that it is dedicating more global resources to help enterprise customers build and migrate applications on Amazon Web Services (AWS). As part of its extended cloud services program, which includes cloud advisory, migration and managed business services, ‘ Capgemini Cloud Choice with Amazon Web Services ’ will see Capgemini further invest in its dedicated migration factory, leverage AWS technology and develop se

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Design Your Knowledge Management Future

Verint

Designing a knowledge base involves more than just categorizing a set of content and indexing it onto a page. In fact, a well-formed knowledge base can seem almost magical in its ease of use, power of search, and quality of results. So, how can we create these types of intuitive, efficient experiences? We do it by working carefully and continuously to map the user’s questions and queries to well-structured content objects that directly reflect those requests.

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Reimagine Your Communications With A Unified Platform

Cut complexity and boost efficiency while empowering your customers with Nextiva's unified communications platform. Nextiva streamlines workflows and centralizes customer interactions, all while simplifying business collaboration, increasing productivity, and reducing employee burnout.

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Musings on Mobile World Congress 2016: IoT Generates Insights From Cows To Customers

Forrester's Customer Insights

More than 100,000 people descended on Barcelona, Spain last week to be part of Mobile World Congress (MWC), one of the world's largest annual technology events. My new report, IoT And Insights Are Two Sides Of The Same Coin , recaps some of the MWC 2016, including expectations for new 5G networks, the Internet of Things (IoT), and applications that will deliver value from the multitude of connected things -- and people.

System 25
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Forbes and Wired Change Consumer Perceptions of Ad Blocking

Upwave

Forbes and Wired recently tried an experiment. They asked website visitors using ad blocking software to turn it off – and denied them access if they refused. This was a risky move for a few reasons. 1) The media coverage of this experiment could increase awareness and usage of ad blocking software ( our data does show an uptick in consumer awareness ). 2) They could accidentally serve malware ads to consumers after demanding ad blocking software be turned off ( Forbes has been accused of this )

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Support Mastermind: The Finest Customer Service Problem Solving Skills

LiveChat

I’m sure you remember at least one really, really bad story of a customer having a problem and the customer service failing to solve it. The most famous one is the story of Ryan Block who tried to cancel his service with Comcast and the representative did his best not to let him do that. He insisted so hard on Ryan staying with Comcast as if his life was dependent on it.

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Why is Most Marketing Communication Boring?

Smith+co CX

OK, so everyone gets that in today’s commercial world customers are powerful. And, if you give them a bad experience, they’ll probably tell about 10 billion people on every single social network (unless you’re like me and reach only three people on Twitter). Surely this gives the business world an amazing opportunity to be more human, to create things that make us sit up, laugh and even cry.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,